Dakine October - November 2015 Editorial Coverage

Total impressions for Oct-Nov: +12,203,583Total consumer impressions year to date: +61,028,408

October - November 2015 Brand EditorialWinter ‘16 Coverage- Arkade Snowboarding (5,204) - Davis Wool Jacket- Gear Patrol (1,630,738) - Indy Hot Wax- Men’s Journal Gear Lab (762,053) - Fillmore Trigger Mitt- OnboardMag.com (260,000) - Peter Line Interview- PowderMagazine.com (265,526) - Mercer Jacket- OnTheSnow.com (750,000) - Mercer Jacket, Prospect Bib, Linnton Jacket, Kams Pant- Skiing (50,000) - Titan Glove, W’s Heli Pro DLX Pack- Snowboarder (44,541) - Assorted Accessories- Snowboarder (44,541) - Assorted Outerwear- Transworld Snowboarding (87,658) - Team Mission Pack- Oregon Business (17,204) - Mercer Jacket

Packs & Bags ‘16 Coverage- Backcountry (24,596) - Fall Line Double- Backpacker (365,860) - Heli Pro DLX- PowderMagazine.com (265,526) - Assorted Winter Collection- S2AS (unavailable) - Heli Series

Press Contact: Kate Gaeir

[email protected] | 206.334.0863

Bike ‘16 Coverage- BikeRadar.com (2,500,000) - Slayer Pads- Decline (40,000) - Caliber Jacket- Men’s Journal (762,053) - Syncline Short- Pinkbike (1,654,314) - Slayer Pads- VitalMTB.com (1,136,629) - Hellion & Slayer Pads

Surf ‘16 Coverage- Women’s Health (1,537,140) - Leolani Boardshort

CLICK HERE TO SEE FULL STORY

http://onboardmag.com/snowboard-gear/the-tech-files-dakines-peter-line.html


http://www.onthesnow.com/news/p/2523/2015-2016-softgoods-buyers--guide


http://www.powder.com/gear/31-days-of-giveaways/31-days-of-giveaways-dakine-travel-set/#H4pT56XjraQuFQpp.97


http://www.s2as.com/news/dakinehelirange/

NOV/DEC 2015 $8.99-USA $9.99-CAN

FUSION 2.0 GORE-TEX ACTIVE JACKETFrom the company that turned technical rain wear into a household name; the Fusion 2.0 is a perfect choice for the minimalist trail rider. Its tailored cut makes it the most form fi tting of the bunch so it won’t fl ap in the wind while you ride. At just 8.5 ounces it’s also the smallest packing jacket on these pages, we often keep one at the bottom of our pack just in case. A hood hides in the collar or fi ts snuggly under your helmet, while the Gore-Tex Active Shell keeps you dry and is so breathable that it forgoes under-arm ventilation. Other details include storm zippers and a cell phone pocket.

PRICE: $269.99; CONTACT: goreapparel.com

DAKINE CALIBER JACKET 15SAligned with Dakine’s gravity and downhill tendencies, the Caliber jacket features a fuller more all-mountain style cut that looks good on the mountain or at your favorite tavern. The Caliber has a lightweight, breathable, four-way stretch Nylon fabric with fully-taped seams, waterproof zippers, extended back hem and an over-helmet hood. The outside of the jacket feels more like cloth than others while articulated sleeves, a media pocket and pit zip ventilations round out the list of details.

PRICE: $180; CONTACT: dakine.com

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ALL-WEATHER JACKETS

Dakine October - November 2015 Editorial Coverage

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