DAIN Network Agribusiness Entrepreneurship Bootcamp

DAIN Network Agribusiness Entrepreneurship Bootcamp

In Partnership With:

Logistics• House Rules• Expectations• Learn & Have Fun!!!• Etc Etc

Twitter Name: @dainnetworkHashtag: #dainnetworkInternet: dainnetworkPassword: agri2014

Dark Continent: Ripe With Opportunity

More Demographics To Think About For Africa

• Over 1 Billion Presently• In 2030 We Are To Hit 1.5 – 1.7 Billion

– New Customers (Food, Shelter, Energy, etc)– Bigger Middle Class– Better Capital Markets – financial innovations, etc

The World Bank Group

http://siteresources.worldbank.org/INTAFRICA/Resources/africa-agribusiness-report-2013.pdf

Unlocking the Potential of Agribusiness:

$1 Trillion Market by 2030

Global Food Brands

Viability Of An Idea

• What Is The Problem You Are Trying To Solve?• What Is Your Target Market You Are Targeting?• Who Is Your Partner or Collaborator?• How Do You Monetize or Make

Money?? !!!!!!!!! (CASH MONEY)

SWOT Analysis

StrengthWeaknessesOpportunitiesThreats

Supply Chain

Value Chain

Cocoa Value Chain

Group Activity: SWOT Analysis

StrengthWeaknessesOpportunitiesThreats

Elevator Pitch

• Succinct - short• Easy to understand• Make money for investors

– (The Hook)

1. The Elevator PitchThe 30-second quickie – borrowed from (Dave McClure)

• Short, Simple, Memorable: “What, Why.”– “We’re X for Y” is ok if 1) it’s true 2) X & Y are well-known

• Max 3 key words / phrases, 2 sentences.– “SlideShare is the world’s largest community for sharing presentations. – “TeachStreet is a place to teach or learn anything.”– “Mint.com is the free, easy way to manage your money online.”

BORROWED: Dave McClure

“ZapMeals is an online meal order & delivery service matching hungry consumers with great local food preparers.”

“We’re eBay for takeout orders.”


2. The Problem• What is The Problem? Make it Obvious.

– “Ouch. Yeah, I have that too…”

• Who has it? How Many? How do you know? – stats, examples, research, links.

• “Painkiller not Vitamin”– Vitamins are great, but you NEED painkillers. BAD.

(note: Viagra is not a Vitamin)


End Of Day 1

Fast Moving Consumer Goods (FMCG)

Fast-Moving Consumer Goods (FMCG) or Consumer Packaged Goods (CPG) are products that are sold quickly and at relatively low cost

Examples include non-durable goods such as soft drinks, toiletries, Over-the-counter drugs, toys, processed foods and many other consumables.

Supply Chain

KPMG

https://www.kpmg.com/Africa/en/IssuesAndInsights/Articles-Publications/General-Industries-Publications/Documents/Fast-moving%20Consumer%20Goods%20in%20Africa.pdf

Sector Report:

Fast-Moving Consumer Goods in Africa (FMCG)

Value Chain

Cocoa Value Chain

StoryTelling

Storytelling is the conveying of events in words, and images, often by improvisation or embellishment.

Business Model Canvas Activity

End Of Day 2

End Of Bootcamp

Cheers!!

Contact Info:

www.dainnetwork.org [email protected]

Twitter Name: @dainnetworkHashtag: #dainnetwork

DAIN Network Agribusiness Entrepreneurship Bootcamp

Documents

Transcript of DAIN Network Agribusiness Entrepreneurship Bootcamp