dailypoint™ Data Laundry Finally Clean Data … · by Toedt, Dr. Selk & Coll. Finally Clean Data...
Transcript of dailypoint™ Data Laundry Finally Clean Data … · by Toedt, Dr. Selk & Coll. Finally Clean Data...
by Toedt, Dr. Selk & Coll.
FinallyClean Data
dailypoint™ Data Laundry
...
dailypoint™ DATA HUB & CENTRAL DATA MANAGEMENT
dailypoint™ BUS + Patented Data Cleansing* + AI
PMS WEBPOS WIFI ENL QUEST
dailypoint™ Modules + dailypoint™ Market Place
Guest
Profile
Certified (2-way) interfaces
API
*EU & US Patent Pending EU: EP15175597.2 US: 15/204.130
Copyright © 2018, Toedt, Dr. Selk & Coll. and/or its affiliates. All rights reserved
The chance to gather data is a game changer.
“
Eric Schmidtformer Google CEO
Copyright © 2018, Toedt, Dr. Selk & Coll. and/or its affiliates. All rights reserved
Copyright © 2018, Toedt, Dr. Selk & Coll. and/or its affiliates. All rights reserved
GDPR
SERVICECRM
ANALYTICS
QM
WEB
SITE
POS
Spa
F&B
WiFi
Booka-
Table
POS
Loyalty
Prog.
CRS
Hotel
Direct.
Sales
Face-
bookMail
App
Trust-
you
SMSCall
Center
PMS
EMAILTable
Res.
Holiday
-Check
Trip-
Advisor
Up-
selling
…
Com-
plaint-M.
Logfiles
Vou-
cher
IBE Event-
Calen.Forms WLAN
DATA SOURCES IN THE HOSPITALITY INDUSTRY
Copyright © 2018, Toedt, Dr. Selk & Coll. and/or its affiliates. All rights reserved
EVERYTHING STARTS WITH THE DATA!
2.3profiles for loyal guests
in the PMS
68%had two profiles
18% had three profiles
14% had four+ profiles
7%reduction of all
profiles through
consolidation
17%of all reservations were
linked to a duplicated
guest profile
Study based on 4.5 million stays. Oct. 2018 by Toedt, Dr. Selk & Coll. GmbH
Fully automated match and merge!
Address correction for 240 countries
Standardize/correct spelling to corporate default
Search for faulty data
Review of prefix and sex & dynamic salutation
Create household and family-ID
Phonetic matching algorithms
350 unique steps to generate clean data!
THE SOLUTION: dailypoint™ DATA LAUNDRY
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AI to learn who your customers are
Cleaning in real-time Consent hierarchy
Privacy dashboard for GDPR
2-way integration into PMS
Match & merge in the PMS
Open API on HTNG standard
dailypoint™ DATA LAUNDRY - WHAT IS NEW IN 2019?
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Copyright © 2018, Toedt, Dr. Selk & Coll. and/or its affiliates. All rights reserved
BEST OF THE BEST
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HOTEL CHAINS
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Thank You!www.dailypoint.com
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