Dabur Ppt New

18
- Submitted to Prof. Dr. Vidya Hattangadi

Transcript of Dabur Ppt New

Page 1: Dabur Ppt New

- Submitted to Prof. Dr. Vidya Hattangadi

Page 2: Dabur Ppt New

NAMENAME ROLL NO.ROLL NO.Naqeeb Sakarkar 41Faiz Sayed 42Neha Sayed 43Bhavin Shah 44Firoz Ali Shah 45Abdullah Shaikh 46Arshad Shaikh 47Ashfaque Shaikh 48Karim Shaikh 49Faran Shaikh 50

Page 3: Dabur Ppt New
Page 4: Dabur Ppt New
Page 5: Dabur Ppt New

Distribution (or place) is one of the four Distribution (or place) is one of the four elements of the MARKETING MIX. An elements of the MARKETING MIX. An organization or set of organizations (go-organization or set of organizations (go-betweens) involved in the process of betweens) involved in the process of making a product or service available for making a product or service available for use or consumption by a consumer or use or consumption by a consumer or business user.business user.

Page 6: Dabur Ppt New

Dabur is derived from Daktar Burman

Dr.S.K. Burman laid the foundation stone of what is today known as

Dabur India Limited

Dabur was founded in 1884

Dabur is derived from the words ‘Da’ which means ‘Daktar’ or ‘Doctor’

and ‘Bur’ which means Burman.

Dabur is the leading manufacturer of consumer healthcare,

personal care and food products.

Dabur has consistently ranked among India’s top brands.

Page 7: Dabur Ppt New
Page 8: Dabur Ppt New

The original formulation for Chyawanprash was by The original formulation for Chyawanprash was by Ashwin Kumars  Ashwin Kumars 

The first historically documented formula for The first historically documented formula for Chyawanprash is found in the 2000 year old Charak Chyawanprash is found in the 2000 year old Charak Samhita, the ancient Ayurvedic treatise written by Samhita, the ancient Ayurvedic treatise written by sage Charak. sage Charak.

Prepared from more than 40 plants, fruits, roots, Prepared from more than 40 plants, fruits, roots, herbs and minerals in a base of amla fruit pulp herbs and minerals in a base of amla fruit pulp

Chyawanprash is considered a Rasayana under Chyawanprash is considered a Rasayana under Ayurveda Ayurveda

As a Rasayana, its characteristic benefits include As a Rasayana, its characteristic benefits include maintaining the body's youthfulness, vigor and maintaining the body's youthfulness, vigor and vitality vitality

In the 1940's Dabur adopted the original Ayurvedic In the 1940's Dabur adopted the original Ayurvedic formula and created the largest selling branded formula and created the largest selling branded Chyawanprash in India. Chyawanprash in India.

Today, Dabur Chyawanprash is the best known Today, Dabur Chyawanprash is the best known Chyawanprash, synonymous with unvarying quality Chyawanprash, synonymous with unvarying quality

And it rules as the market leader, commanding over And it rules as the market leader, commanding over 60% of branded Chyawanprash sales 60% of branded Chyawanprash sales

About Dabur About Dabur Chyawanprash…Chyawanprash…

Page 9: Dabur Ppt New
Page 10: Dabur Ppt New
Page 11: Dabur Ppt New
Page 12: Dabur Ppt New

Himani Sona ChandiHimani Sona Chandi Zandu ChyawanprashZandu Chyawanprash Baidyanath Chyawanprash specialBaidyanath Chyawanprash special Others….Others….

Page 13: Dabur Ppt New
Page 14: Dabur Ppt New
Page 15: Dabur Ppt New

'Dabur Chyawanprash now comes in 'Dabur Chyawanprash now comes in every kid’s favourite Mango and Orange flavours‘every kid’s favourite Mango and Orange flavours‘

Enjoy the yummy taste of mangoes and oranges with the new “Enjoy the yummy taste of mangoes and oranges with the new “Dabur Dabur Chyawanprash mango and orange flavoursChyawanprash mango and orange flavours”. They are packed with the 100% ”. They are packed with the 100% goodness of Dabur Chyawanprash and contain the same goodness of Dabur Chyawanprash and contain the same 49 Ayurvedic 49 Ayurvedic ingredientsingredients like likeAmlaAmla, , AshwagandhaAshwagandha and  and GuduchiGuduchi which build your little one’s  which build your little one’s immunity. Now, all your child has to do is take two spoonfuls of either of these tasty immunity. Now, all your child has to do is take two spoonfuls of either of these tasty treats every day.treats every day.

Page 16: Dabur Ppt New

95% Doctors agree that during the period of illness the 95% Doctors agree that during the period of illness the rate of growth slows downrate of growth slows down

Dabur using its 125 years of Ayurveda expertise, has now developed Dabur Dabur using its 125 years of Ayurveda expertise, has now developed Dabur Chyawan Junior- a unique drink for growing children. It has 35 herbs like  Amla, Chyawan Junior- a unique drink for growing children. It has 35 herbs like  Amla, Ashwagandha and Guduchi (most of them used for decades in Dabur Ashwagandha and Guduchi (most of them used for decades in Dabur Chyawanprash to help build immunity). It also has Calcium, Iron, and Milk Protein Chyawanprash to help build immunity). It also has Calcium, Iron, and Milk Protein as in other popular health drinks to give nutrition and promote body growth. And as in other popular health drinks to give nutrition and promote body growth. And its truly delecious with a great chocolaty taste. So from now on, whenever your its truly delecious with a great chocolaty taste. So from now on, whenever your child drinks milk, just add two spoons of Dabur Chyawan Junior and watch your child drinks milk, just add two spoons of Dabur Chyawan Junior and watch your

child growchild grow. .

Page 17: Dabur Ppt New
Page 18: Dabur Ppt New