D Vana Provider Services
description
Transcript of D Vana Provider Services
creative marketing proposal presentation I provider services, inc.
Prepared for:
Provider Services, Inc.2012
Prepared by:Don Vana
COULDCREATIVEMARKETINGSPARKHEALTH CAREMANAGEMENTGROWTH?
creative marketing proposal presentation I provider services, inc.
WITH THERIGHT PEOPLEAND PLAN
IT CAN!
creative marketing proposal presentation I provider services, inc.
• Target the right prospects• Differentiate our products/services• Articulate our core messages • Build an actionable marketing plan• Create a lead generate processes• Measure our marketing results• Make our web site the hub of our marketing• Utilize social media marketing
creative marketing proposal presentation I provider services, inc.
“Business as usual” no longer means the usual business. The commoditization of services/products, and the rise of overnight competitors have created challenges beyond the reach of the same ol’ answers. An organization has to stretch, go further, and surprise if we want to find those new ideas that will change the game in our favor.
I created an initial approach to discovering insights that accomplishes first steps in this direction.
Because today, it's not enough for a brand to be different — it has to make a difference.
creative marketing proposal presentation I provider services, inc.
The Following Initial Creative MarketingDevelopment is for Discussion Strategy Our vision is to be an evolving and better management group every day. An organization that’s nimble enough to change with the industry we work in without ever losing sight of who we are and what we do best.
By challenging traditional media and creating new creative working models for driving effectiveness and efficiency. By using our intimate knowledge of healthcare management to find new ways to create access and demand for healthcare management products and services.
creative marketing proposal presentation I provider services, inc.
• Corporate Identity updating
creative marketing proposal presentation I provider services, inc.
• Corporate identity updating – Letterhead concept
Letterhead
OptionalBusinessCard–Back
BusinessCard–Back
BusinessCard–Front
Envelope
creative marketing proposal presentation I provider services, inc.
• Corporate collateral updating – Dynamic imagery & information
Products/servicesposters or counter cards
Envelope-sizeproducts/services cards
Products/servicesInformation Sheets
creative marketing proposal presentation I provider services, inc.
• Corporate online updating – Dynamic imagery & content
New and Improved online presence
creative marketing proposal presentation I provider services, inc.
• Corporate social media– Dynamic imagery & content– Emerging trends & technology
APP creation andutilization of smart
technologies toInform and educate
Online advertisingwith banner ads
creative marketing proposal presentation I provider services, inc.
• Corporate presentation– Dynamic imagery & content– Utilized for marketing, sales or to obtain investors
The next 7 pages are shown as a Provider Services PowerPoint presentation example
Corporate CapabilitiesOverview
Prepared for
Bank of AmericaMarch 26, 2012
Our Company
Is built on hiring and developing the best possible people to care for our Resident's. Our results speak volumes - our facilities consistently earn Excellent Quality Care Ratings from theOhio Department of Health. Provider Services is proud of our commitment to employ the most compassionate and dedicated associates to care for our residents. We continue to be a superior Customer Service driven company.
Our nursing staff has one of the lowest turnover rates in the State of Ohio, with many of our employees residing in the same community as the facility in which they work.
Our Capabilities
All of our facilities are dually certified for Medicare & Medicaid, we specialize only in Ohio, and our services include: • Skilled, Intermediate, and Long - Term Care Nursing Facilities (SNF)Rehabilitation
Services – Physical, Occupational, and Speech
• Care for cognitive impairments, such as Alzheimer's, Dementia
• Behavioral Care as a secondary diagnosis Assisted Living
• Intermediate Care for Developmentally Disabled (ICF/MRs)
• Consulting Services in Finance, Nursing, and other selected areas
Facilities Management
All of our facilities are dually certified for Medicare & Medicaid, we specialize only in Ohio. The best way to determine the quality of management, staff and the overall facility's ability and willingness to provide the Care, Service, and Peace of Mind you are looking for is to find out the facility's occupancy rates or "CENSUS”.
It is on those visits that the facility and its people are measured by its customers and those results end up in either a "Yes" this is a good place for mom and results in increased occupancy, or "No", it isn't go to the next provider.
Making a difference…One Resident at a time.One Family at a time.One Employee at a time.One Community at a time.
Growth in U.S. Senior Population(Number in Millions)
Source: 2012 AARP Aging Study
4.2 6.1 7.3 9.615.4 20.9
35.040.2
54.6
71.5
80.0
86.7
Organization Revenue by Industry(Based on $765 Million 2011 Revenues)
Health Care ServicesAt-a-glance Informational Postcard Handouts
Health Care ServicesAt-a-glance Informational Postcard Handouts
Health Care ServicesAt-a-glance Informational Postcard Handouts
creative marketing proposal presentation I provider services, inc.
Transforming the health care management business while growing and strengthening results through creative-based marketing.