TV Commercial

D-Style Helmet

Team members:

Rhine 2096100056 Cathy 2096100082

Hope 2096100063 Julia 2096100089

Becky 2096100069 Sheila 2096100100

Collaborative job list

Sketch Storyboard: Rhine Hou 2096100056 Copywriter: Hope Kao 2096100063

Video Editor: Cathy Hsu 2096100082

Actress & voice over

Helmet store owner: Julia Chen 2096100089 Young girl: Becky Hsu 2096100069 Old woman: Sheila Wang 2096100100

Theme: D-Style Helmet

Ad. message: The designed helmet Video: 60 seconds spot commercial Creative approach: “Store owner and customer”

First screen

D-Style helmet store image.

SFX: Music Fade in

Second screen

Young girl comes to D-Style helmet store and takes the

designed helmet that she ordered before. She looks at the

designed helmet happily, because she satisfied the design.

Young girl: Excuse me, is my designed helmet ready?

The helmet store owner: Hi Sweet, here you are.

Young girl: It’s a good design, I love it.

Third screen

Suddenly an old woman appears and robs the young girl’sdesigned helmet, because the old woman likes it verymuch, too.

Old woman: Wow, It’s so cute, I like it.

Fourth screen

Young girl and old woman are fighting for theyoung girl’s designed helmet.

Young girl: It’s mine.Old woman: I like it.Young girl: It’s mine.Old woman: I like it.

Fifth screen

The helmet store owner stops the fight between

young girl and old woman.

The helmet store owner: Hey you. Stop! Stop! Stop

fighting.

Sixth screen

The helmet store owner show the girl’s picture on thehelmet to the old woman, and then the old woman realizedthe real situation.

The helmet store owner: Hey lady, look! This is young

girl’s picture; this helmet is designed for her.

Old woman: Oh, I got it, I got it.

Seventh screen

The old woman orders the helmet store

owner to design a suitable helmet to her.

Old woman: Hey, give me my own style.

Eighth screen

In the finial screen, we show our logo and contact numberon the screen, also we will put some designed helmets.

The helmet store owner: Ever wanted to design your own

helmet? Take one D-Style helmet.

Super: Call 0800-111-111

SFX: Music fade out

Thank you~