Cycles : Be part of an important new Innovation Book
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Transcript of Cycles : Be part of an important new Innovation Book
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We want to make a Great Book and we want You to be a part of this book
An average business book sells less than 3,000 copies, do you have ideas you’d like to share with a larger audience ?Cycles will be written by over 20 co-authors. We want to make this book a reference like the business model canvas
CYCLESTHE SIMPLEST, PROVEN WAY TO BUILD YOUR BUSINESS
Alignment Build Communicate / Check
Systems
How to build bigger and better ideas, quicker
How to clearly communicate and check your ideas
How to set up the right systems to lead and get better over time
A B C S
How to get everyone thinking and working together
The ABCS are what you need to learn to get the cycles right:
20 Countries 1.5 Million
sold overin
There is more in many heads than one
You have new or complimentary expertise
Multiple authors will generate exposure and excitement
All the authors will benefit from working together
WHY MULTIPLE CO-AUTHORS?
WHAT YOU’LL GET FROM US?
A professionally designed presentation with great graphics to share your ideas
We will promote and share your work on social media
Contacts with other co-authors
A 5000 word chapter you can use as you want
Listed as a co-author + copies of the book
The Challenge: There are lots of books about start-ups and scale-ups, but not many great books. And many of those books are focused on tools. We want to write a great book focused on methods any company can use.
Cycles: The simplest, proven way to build your business.
Based on 3 years of research with over 300 companies, cycles is about how to grow faster with lower risk by getting the ABCs of growth right.
Core Message: “There are companies that succeed and companies that fail. The biggest difference between winners and losers, is smart winners make good, even mediocre, ideas great over time.”
“Business Model Canvas”
INFORMATION FOR CO-AUTHORS
BE A CO-AUTHOR!
460 People
authored by
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HOW THE BOOK WILL BE WRITTEN? – A STEP BY STEP PROCESS
You investment will be 20-30 hours, we’ll take care of the rest
NEXT STEPS
Each chapter will be written jointly with the co-authors as a 20-30 minutes power point presentation.To co-author, kindly fill the form here http://tiny.cc/cyclesauthor
Each chapter will be +/- 5000 words. The format will be the same for all chapters: The theory, case studies practical exercises, about the co-author(s).
Below is an overview of the planned chapters. Where would you like to contribute?
Chapter Outline Fill in template
Fine-tune content
Power-point V1 +/- 30 slides
Updated Power-point
Buildthe content
OK FinalChapter
Update V2Comments Re-work OK
Review chapter Comments on ghost writingSuggestions / changesOK for final version
Update V3Review commentsFinal instuctions Power Point Design
OK FinalPower PointAdd notes for the ghost writerSend for ghost-writing
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86Decide - stop or continueAdd Ideas
A jobs to be done focus will help you do more of the right things to grow successfully
Aligning your business with customer value
Alignment Build Ideas Communicate / Check
SystemsImproving
Get the culture right and you're halfway there
Culture eats strategy for lunch
(Business Model Innovation) Effective growth is no longer uni-dimensional… it is about getting all aspects of the business model working together
It is the whole thing, not the parts
Leveraging the crowd is probably the easiest thing you can do today to build better ideas
Hire more people not just better people
How an action focus makes the impossible inevitable
It is what you do, not what you think about doing that matters execution
Fast, but deliberate progress is the key to long-term success
Instead of running so fast, take a break
The ability to kill ideas is more important than the ability to keep many ideas alive
Shoot your puppies and move on
Instead of focusing on what is going wrong, get people to do more of what is working right.
Learn to look for Bright Spots first
Build an eco-system, and they will build your business
It is not who you know, but who is willing to work with youIf you can't explain what
you're doing, your employees won't know what to do
Remove Fear through clarity
If you use systems like scrum your business will grow faster and smarter
If you want to grow you need to think about how to grow faster
The best place to start is with what you have, not what you want to have
Good ideas usually start at home
If you want more and better ideas, look for stimulus and diversity
No more brain drains. It is time to start building ideas
The only way to really test an idea is by explaining it clearly
How can you sell it, if people don't understand_6Ps
If you don't understand your business it won't work
You need insights not numbers to drive your business forward
I'll believe it when I see it vs. I'll see it when I believe it - research
When you have the systems right, the result will follow
When people have the skills it is fair to expect superior performance and people will deliver
Training - the best way to build organizational muscle
OUR WORK
YOUR WORK