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Transcript of Cybersource
Managing Payments for Global Expansion Success
Sean Mathe | Director Strategic Technology Partners
3 July, 2014
2
Forward-Looking Statements
Today’s presentations may contain, in addition to historical
information, forward-looking statements within the meaning of
Section 27A of the Securities Act of 1933, as amended, and
Section 21E of the Securities Exchange Act of 1934, as amended.
These forward-looking statements are based on our current
assumptions, expectations and projections about future events
which reflect the best judgment of management and involve a
number of risks and uncertainties that could cause actual results to
differ materially from those suggested by our comments today.
You should review and consider the information contained in Visa,
CyberSource’s parent company, filings with the SEC regarding
these risks and uncertainties. CyberSource, a subsidiary of Visa
Inc., disclaims any obligation to publicly update or revise any
forward-looking statements or information provided during today’s
presentation.
Confidentiality Notice
By accepting this presentation and the information herein, you
acknowledge that the information furnished to you is confidential,
(the “Information”) and that your use of the Information is limited to
your business dealings with CyberSource Limited, or its affiliated
companies, (“CyberSource”). You agree to keep the Information
confidential and not to use the Information for any purpose other
than in your business dealings with CyberSource. The Information
may only be disseminated within your organization on a need-to-
know basis to enable your participation in business dealings with
CyberSource. Please be advised that the Information may
constitute material nonpublic information under U.S. federal
securities laws and that purchasing or selling securities of Visa Inc.
(“Visa”), the parent company of CyberSource, while being aware
of material nonpublic information would constitute a violation of
applicable U.S. federal securities laws.
Visa Public
Agenda
– Why payment considerations are critical to global success
– Critical success factors:–Currency presentation–Checkout page localisation and tax calculation–Payment methods
– Cross-border vs. local operation– Fraud management– Settlement and reconciliation
3Visa Public
Fueling Growth With Payment
4
and to the cost of
expansion initiatives.
to market reach
and time to market…
to salesconversion…
PaymentManagement
matters...
Visa Public
Currency Presentation
DOLLAR
POUND EURO
YEN
PESO RUPEE
WON FRANC
NAIRA
HRYVNIA
BAHT
LIRA
RANDOPTIONS:- Establish local presence- Dynamic Currency Conversion (DCC)- Multi-currency Presentation (MCP)
5Visa Public
Page Localization
6
USA
BRAZIL
SPAIN
UK
Languages:ARABIC • CAMBODIA • CHINESE • CZECH • DUTCH • ENGLISH • FRENCH • GERMAN • HUNGARIAN • INDONESIAN • ITALIAN • JAPANESE • KOREAN • LAO • MALAYSIAN • PHILIPPINES • POLISH • PORTUGUESE • RUSSIAN • SLOVAKIAN • SPANISH • THAI • TURKISH • VIETNAMESE
Visa Public
Global Ready
Mobile Optimized
Marketing Friendly
Reduced PCI DSS Scope
Lower Time/Costto Compliance
1-click CheckoutEasy A/B Testing
25+ Languages
Detects Form Factor and Renders
appropriately
• Page Localization• Page Localization
Secure Acceptance Web/Mobile
7Visa Public
Tax Calculation
USDifferent states have
different tax rates
UKFlat value-added
tax rate
8Visa Public
Brazil
BRAZIL GERMANY
CHINAS. KOREA
ELV (Direct Debit)
31%
Invoicing23.3%
MasterCard debit/credit
16.3%
Cash0.8%
Other2.2% Visa debit/credit cards
15.9%
PayPal7.5%
Other debit/credit 3%
Credit/Debit/PrePaid Cards
71%
Bolletos 10%
eWallets (PayPal,
Mercado Pago)5.1%
Direct Debit4.8%
Country Specific Card
(Hipercard)
4.1%
Store Card/Other 5%
Credit Card74.3%
Online bank transfer 13.9%
Debit card 3.4%
Via phone bill/including payment by SMS, etc. 2.6%
Gift card (specific to merchant retailer) 2.4%
Other 2.7%PayPal 0.8%
Credit Card29%
eWallets*29%
Online bank transfer, direct
debit 26%
Debit Card4% Cash on
Delivery 6%
Gift Card 4%
Other2%
Payment Methods
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Sources:Brazil: CyberSource estimates, 2013Germany: ComScore database, 2013S.Korea Research Now Study of 700 internet users conducted in 2013 commissioned by CyberSourceChina: CyberSource estimates, 2013
Visa Public
PAYMENT METHOD
CONNECTIVITY
MULTI-DEVICE
LOCALIZATION
GL
OB
AL
EX
PA
NS
ION
Cost Consideration
10Visa Public
Local Mandates
ASIABanks require checkout forms to be hosted by a payment provider or the bank.
EUROPESingle Euro Payment Area imposes requirements on direct debits and credit transfers.
11Visa Public
Addressing Global Expansion
12
Local Intelligence
Different Patterns
& Fraud Rates
Adapt Tools & Rules
Visa Public
Settlement & Reconciliation
13Visa Public
THANK YOU FOR ATTENDING
14
CYBERSOURCE.CO.UK/GOINGGLOBAL
Sean Mathe Director, Strategic Technology Partners
Email: [email protected]: +44 (0) 7717 803716