Cv Fred2010
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Transcript of Cv Fred2010
Fred Lin
Briefing
Since graduated from pharmacy school, I
have been working in healthcare related
industry for more than 20 years. By tracking
my past career pathway, it can be separated
into three parts: Pharmaceuticals, Medical,
and Combo. From 1986 to 1995, it was a
quick learning and growing stage for me by
worked in my expertise area: pharmaceutical
industry from position of sales
representative to business unit manager.
However, E-MBA study (1994-1996)
switched my mind-set which pushed me to
explore experience from different field;
hereby, I moved my career to medical care device & healthcare industry (Baxter - BD
– Baxter; 1995 – 2003). With God’s bless, I was able to adapt to difference business
behavior and also introduce what is good in pharmaceuticals into new area and prove
success not only in sales aspect but also in management aspect. And in last company,
B.Braun, I was able to turn around business dilemma and bring back profitability due
to good experience in both pharmaceutical and medical field. In end 2007, I left
B.Braun and then invited to join Excelsior Bio-pharma of which the founder is my
elder classmate and he asked me to assist him to reform the company since I was
available.
I have a family of four. Ann, daughter, is in 3rd year of Chung keng university,
medical technology department and Ben, son, is in 2nd year of Yuan Tsu university,
electronic engineering department. My wife is a full time social worker. And we are
a Christian family. By working with Excelsior temporarily, I am awaiting good
opportunity for my next career move which I wish to be my last stop of career journal.
Although my personal intention to work with multi-national company as country
head, I am also willing to accept any challenging assignment.
Curriculum Vitaea. Basic informationName Yao-Ting Lin (Fred Lin) Gender MaleNationality Taiwan, Republic of China Date of Birth June 19, 1960Marital Wife: Hsin Mei Yeh (1960)
Daughter: Ann (1989),
Son: Ben (1990)e-mail [email protected] F4, No.4, Sec.2, Li-Non Street, Pei-Tou 112, Taipei, TaiwanPhone: (H) 886 2 28226968 (Mobile) 886 988697214
b. Education1994.9-1996.5 Executive MBA (National Taiwan University)1982.7-1984.6 Postgraduate Pharmacy School, National Taiwan University1978.9-1982.6 Pharmacy School, National Taiwan University
c. Diploma / Certificate
- Bachelor degree of Pharmacy (1982)
- Master degree of Pharmacy, Pharmaceutical chemistry (1984)
- Executive MBA (1996)
- Pharmacist (1982)
d. Working ExperienceOrient Europharma, Head of Business Development
2010.4 --
Excelsior Biopharma Inc., Marketing director 2007.1 – 2010.3B.Braun Taiwan, Business Director 2003.3 – 2006.12Baxter Taiwan, Director of Renal Division 2000.5 – 2003.2 & 1996.3 – 1997.12Becton Dickinson , Marketing Director 1998.1 – 2000.4Pharmacia, BU manager 1991.3 – 1995.7
Boeringer Ingelheim, Product manager 1989.7 -- 1991.2Otsuka Taiwan, Sales supervisor 1986.7 – 1989.6
Comprehensive working experience in pharmaceutical, medical device and
healthcare, such as
Sales & marketing experience
Organization development & reengineering
Channel practice & management
Distributor management, replacement, termination, …
Product registration, Trademark transfer, License transfer
Lobbying: new reimbursement price, new indications, reimbursement price
cut, …
Risk management: Product recall, .. ..
f. Experience description
- Marketing director, Excelsior Biopharma Inc. --- since Jan. 2007 till now
Excelsior is a local pharmaceutical distributor founded by my senior classmate
Joseph Chen in year 1993. Major business of Excelsior including Antidotes,
Orphan drugs and general pharmaceutical with principles like as Acetion,
Novartis, Pharmalink, Norit, Ferrer, … with some self-developed generic
pharmaceuticals. Annual turnover is around 12 million USD with 55 employees,
35 staffs are sales and marketing function. Due to difficulty in local healthcare &
economic environment, I was invited by Mr. Joseph Chen, founder of the
Excelsior Biopharma to join the company to support him to transform the
company be internationalized (like as communication, business concept,
marketing and sales management, …).
The challenges are:
1. Different types of staffs consist in the organization:
senior employees since company opened
relatives of Mr. Joseph Chen
Other hired staff
2. IT system was designed for accounting system which did not upgrade
into finance management system.
3. Less straight forward business management (Characteristics of family
owned company?!)
4. More intervention of principles due to un-met sales performance
Therefore, my function including:
• Communication windows to principles.
• Prepare marketing proposal and marketing plan
• Lead sales team to transform sales management concept and upgrade
selling skill
• Develop necessary management format for both sales and marketing
department
• Training to marketing and sales staff
• Support to financial, logistic and IT to upgrade the system
- Division director of Hospital care, B.Braun Taiwan, 2003.3 – 2006.12
B.Braun is Taiwan is subsidiary of B.Braun German in healthcare business,
major in critical care, surgical instrument and device, infusion instrument and
device and intravenous solutions, etc. In year 2003, I was invited by Michael Shih
(now as country manager of Tyco medical, Taiwan) to join B.Braun to handle
business of Hospital Care division due to sophistication of product portfolios.
(There was two division, Surgical and Hospital care.) Due to deterioration of
business, B.Braun changed new management team, and Michael Shih joined
B.Braun Taiwan to turn around the situation. And I support him to share the P&L
responsibility of Hospital Care division business with turnover of 9.5M USD with
~ 40% gross margin, 65% of B.Braun Taiwan total revenue and negative profit by
year 2006.
Major performance:
1. Moved office to Taipei downtown from Taipei county
2. Outsource logistic service for cost saving and strengthen delivery
quality
3. Re-structured business and re-engineering sales and marketing
organization.
4. Turned around business from negative profit to positive
5. Grew the business and switch major selling portfolios toward high
margin products with no increase to total expense for three years.
In three years of time, I was able to turn around the business becoming
profitable and healthier. However, due to lack of new products in the
pipeline, it is becoming more and more difficulty to growth the business. In
the meantime, the management team of B.Braun all left the company in this
period of time. New management team wanted to take different approach
of the business. Hereby, I decided not to renew to contract and then joined
Excelsior Biopharma Inc.
- Director of renal division, Baxter
P&L responsibility (23.6M USD in year 2001)
Business area: Hemodialysis(HD) and Peritoneal dialysis(PD)
Product coverage:
1. Pharmaceuticals: Peritoneal dialysis solutions, concentrates,
2. Medical device: APD sets, Dialyzers, Blood tubing, AV-fistula…
3. Instrument: Hemo machine, APD machine
4. Service: technical service, machine maintenance
Major performance:
1. Organization reengineering to face quick change of healthcare
environment.
2. Termination of PD distributor and set up direct sales & marketing
team.
3. Crisis management of sever product recall event with death cases
reported.
4. Double-digit growth rate in both bottom line and top line (achieve
historical high growth rate successively for two years).
g. Languages:
Taiwanese, Mandarin, English & Japanese (read)
i. Hobbies:
Basketball, Biking, Swimming, Plantation …
h. Other skill:
Familiar with computer technology, software and hardware