Cutting Edge Charities
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Cutting Edge Charities November 23, 2011
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There are many organizations out there that are experiencing with cutting-edge technology and launching truly unique campaigns. This webinar will show you some incredible examples from non-profit organizations to spark some ideas for your organization!Presentation by: Kirstin Beardsley, CanadaHelpsRegistration for MyCharityConnects webinars is open to employees, volunteers, and board members of Canadian charities and nonprofits.The 2011 MyCharityConnects Webinar Series is generously supported by Direct Energy.
Transcript of Cutting Edge Charities
Cutting Edge Charities
November 23, 2011
reminders You can hear us, but we can’t hear you
Turn up your computer’s volume
Presentation slides will be available on www.mycharityconnects.org/pastwebinars
For the best webinar experience, close all other applications
Have questions? Type questions in the Questions Log
What is CanadaHelps?
A public charitable foundation that provides accessible and affordable online technology to both donors and charities.
For Charities
A cost-effective means of raising funds online.
For Donors
A one-stop-shop for giving.
CanadaHelps is a charity helping charities.
CanadaHelps is giving made simple.
Today’s Presenter
Kirstin Beardsley
Marketing & Communications Manager
CanadaHelps
QR CODES
Quick Response Codes
• Generate a link from a print document, advertisement to web content
– URL, text, phone number, SMS
• Scan with a smart phone & QR reader
Business Cards
Event Booth
T-Shirts, Bags
Direct Mail
• Link to something worth linking to (i.e. not just your homepage) – donate form, sign-up form or other action
• Suited for quick, easily digested info
Tips
MOBILE
Mobile Website
Text to Give
• Best during an urgent situation/ natural disaster
• Small gifts • No donor information • Cost/benefit?
Mobile Applications
One Day’s Wage
GAMIFICATION
Game Elements
• Rewards
• Levels
• Challenges
• Virtual currency/goods
• Leaderboards
It’s about FUN, PLEASURE, and SATISFACTION
- Gabe Zichermann, the gamification blog
iHobo
LOCATION-BASED SERVICES
Download the app Check-in to locations and share through your social networks.
Earn rewards (badges) and become mayor
• Promote your location
• Reward regular visitors/volunteers
• Partnership with business promotion – check-ins result in donations to your cause
• Grow membership with referral rewards
• Leave tips around town that support your mission
• Special events
Nonprofit Uses
Just the beginning…
INFOGRAPHICS!
Via Craig Newmark’s CraigConnects
via Blackbaud
GOOGLE+
ABOUT MYCHARITYCONNECTS
free online resources Information about technology
Video demonstrations
More webinars
Past webinar recordings & slides
Learning opportunities
Events across the country
www.mycharityconnects.org
Upcoming Webinars
• December 7th – Looking Up: Life's Better in the Cloud (guest: Amanda Grainger, Framework)
www.mycharityconnects.org/webinars
Keep in touch!
www.twitter.com/canadahelps
www.slideshare.net/MyCharityConnects
www.facebook.com/canadahelps
www.youtube.com/canadahelps
