Building for the Future: How to Benefit from Custom Developmenton the Microsoft Platform

Doug SevenDirector of Product ManagementVisual Studio, Microsoft Corporation

SD01

Lisa SlimMicrosoft Alliance Business Manager

Hewlett-PackardMPN partner since 1989HP Enterprise Business

Ro Kolakowski

Company Partner

6th Street Consulting

MPN partner since 2006

SharePoint

From phones to the cloud,application development is core

to the current wave of excitementand innovation in technology.

The proliferation of devices and platforms

is driving innovation inCUSTOM DEVELOPMENT and

ALM.

YOU are well positioned to grow your

business…

Server Cloud

Client Browser Phone

Platforms & Devices Are Driving Innovation

The way Microsoft is approachingdevelopers is changing.

Consumer Application Developers:

EnterpriseDevelopers:

The way Microsoft is approachingdevelopers is changing.

Consumer Application Developers:

EnterpriseDevelopers:

Consumer Application Developers:

EnterpriseDevelopers:

Opportunity & RecognitionIntrigue, inspire and educate through content

Efficiency & EffectivenessProvide an integrated experience across products around LoB scenarios

Consumer Application Developers:

EnterpriseDevelopers:

Device developmentHTML5Reaching consumers

Extend platform engagementsDevelop competenciesUse incentives

Rod GiesbrechtCEO & CoFounderImaginet

partner

IDC estimates that in 2011the ALM services market will be

$61 Billion

Customization, integration, extension, and deployment of Microsoft’s ALM ToolsSoftware quality implementation and testing servicesProcess design and improvement consulting servicesInstructor led deep-dive training for Microsoft ALM tools

Partners with the ALM Competency specialize in…

Lori BorgPresident & CoFounderNorthwest Cadence

partner

ALM Competency Benefits

TFS Admin Exam

ALM online assessment

Licensing assessment

3 customer references

Company profile &

annual fee

SALES & MARKETING RESOURCES

• Product demos, presentations, messaging• Exclusive portal for ALM partners

TECHNICAL TRAINING

• In-person and online product training• ALM assessment tools & training

ELIGIBLE TO BE A PLANNING SERVICES PROVIDER

• Develop new highly-qualified customers• Expand opportunities with existing customers

Helps customers plan Visual Studio deployments with Gold ALM competency partners

Team Foundation Server Deployment Assessment Visual SourceSafe Migration AssessmentVisual Studio Quality Tools Deployment Assessment

Developer Tools Deployment Planning Services (DPS)

Deployment Planning Services

Software Assurance customer earns PS

Days.

Customer redeems PS Days for DTDPS engagement.

ALM Gold Partner delivers engagement.

Microsoft pays ALM Gold Partner.

DEVELOP NEW BUSINESS OPPORTUNITIES.

• Gets you in front of new customers• Can lead to additional billable work

REDUCE YOUR CUSTOMER ACQUISITION COSTS.

• Microsoft will pay you for conducting the planning service• Engagement materials, templates and training resources

provided DELIVER MORE VALUE TO YOUR CUSTOMERS.

• Make the decision to deploy easier for customers• Provide a risk-free assessment and plan

Register today at www.microsoftdps.com

Partner Calls to ActionKey Actions, Resources and WPC Related Sessions/Activities

DO

ATTEND

LEARN

Complete the evaluation form at www.digitalwpc.com/evalsEvaluate this session

www.partner.microsoft.com Join Competency

Sessions

ALM Happy Hour July 12 6-8PM @ The Farm - 800 West Olympic Blvd

ALM

Visit www.microsoftdps.com to Realize Your Opportunity in the CloudPlanning Services

#1221 Server & ToolsVisit Booth

Full list of sessions in the Server & Tools conference guide

Latest Tools www.visualstudio.com

Thank You

Competency Exam Pack Offer

Go to the MPN Booth or Purchase Online by July 29, 2011

Note: After July 29th, the Competency Exam Packs will not include a Second Shot (free exam retake). Order today!

Exam Packs can be purchased in the following denominations3 Pack – 30% discount + Second

Shot5 Pack – 35% discount + Second Shot

8 Pack – 40% discount + Second Shot20 Pack – 40% discount + Second ShotTo purchase, simply stop by the WPC MPN Booth or log on to

www.prometric.com/microsoft/partners

Complete a WPC evaluation and you’re automatically entered to win the daily drawing for a luxury vacation AND a chance to win instant prizes!

Learn more in the Microsoft Partner Network Booth

Your Feedback is Very Important to Us

Grand Prize Luxury Vacation

for 2

Submit your Session Evaluation for a chance to Win! www.digitalwpc.com/contest

© 2010 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to

be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Appendix

Process for using Planning Services days

Redeem your PS days for an engagement voucher by: 1. Accessing the Volume Licensing Service Center: https://

licensing.microsoft.com and activating a voucher.2. Assigning the voucher to an approved partner provider.

Have a partner in mind? Check Partner Provider Directory to make sure they’re eligible.

Two steps for customers

At the end of the engagement, the partner uses the voucher to get paid by Microsoft.

Partner Customer Customer Partner Partner Partner Partner

Register to provide PS

Activate Voucher Benefit

Create & Assign Voucher

Reserve Voucher Deliver engagement

Redeem Voucher Invoice Voucher

Calculating Planning Services Days

Points are awarded based on the type and number of licenses you own with Software Assurance

Step 1: Customers earn points through Software Assurance

SQL EE (Proc)

SQL DC (Proc)

WS DC

SC SMSD

Visual Studio Ultimate w/MSDN

Windows Azure /$100k

SQL EE (Device)

WS EE

SC SMSE

Visual Studio Premium w/ MSDN

Windows Server Std

SQL Std (Proc/Device)

Visual Studio Test Pro w/MSDN

Visual Studio Pro w/ MSDN

Core CAL – 1 pt

ECAL – 2 pts

SQL CAL – 1 pt

Calculating Planning Services DaysStep 2: Planning Services days are awarded based on total points