Vermont Hard CiderWhether it’s the consistently refreshing taste, the resurgence of craft

beverages, or the benefit of being naturally gluten free, it’s safe to say

that hard cider is having its heyday. No company is more involved in this

movement than Vermont Hard Cider Company.

I N D U S T R Y

Food & Beverage

C U S T O M E R S U C C E S S S T O R Y

C H A L L E N G E

With seven dynamic, multinational brands to manage, Vermont

Hard Cider is constantly sharing logos, sell sheets, posters and

other marketing materials with different users across the globe.

While such digital assets are critical to brand growth, Vermont

Hard Cider did not have a dependable location in which to

manage them.

For such a busy brand, this posed a major challenge. The beverage

company needed a way to quickly share assets with hundreds of

wholesalers. However, each version of an event poster, sell sheet

or new product release lived in a different location. In this

situation, it was extremely time consuming to locate updated

assets from different brands and share them upon request.

7B R A N D S

595U S E R S

475+A S S E T S

S O L U T I O N

Vermont Hard Cider Company implemented Brandfolder to improve communication, standardize organization, and strengthen each of their seven brands.

O RG A N I Z E

Vermont Hard Cider organized their assets with tags such as #sellsheet and

#pos, making each Brandfolder easy to navigate. And with custom sections

labeled as Product Shots, Sell Sheets, and New Products; the company

knows that wholesalers will always find the asset they are looking for.

U P D A T E

To be sure that each of their available brand assets are relevant, employees

that have been added as collaborators can update and delete assets

instantly. This eliminates the hassle of deciphering between different

versions of the same asset.

S H A R E

To protect the integrity of their brands’ assets, Vermont Hard Cider created

customized permission levels for each user. Both wholesalers and

employees are given secure, on-demand access to all of the brand assets

they need, when they need them.

#

- Cheray MacFarland, Marketing Operations Manager

About Vermont Hard Cider

The Vermont Hard Cider Company, LLC is a profitable hard cider company with a passion for producing the highest quality products with a commitment to people and values, while remaining socially, ethically, and environmentally responsible.

About Brandfolder

Brandfolder makes digital asset management simple. Our easy-to-learn SaaS platform helps marketers and designers organize, update and share their brand assets from a single online location.

GET QUOTE

If you’re ready to

transform the way you

manage important brand

assets, visit our website &

get a quote for your brand.

“Before Brandfolder, we had two separate sites for seven different brands. Now, we have a

one-stop, easy-to-use asset management platform that helps us stay organized.

Ready for Better Brand

Management?