Customer delight

Subject: Consumer BehaviourMMM : 2ND YR – IV SEM

Prashant Mahamulkar – Roll no 19Rajendra Sagare – Roll no 30

CUSTOMER DELIGHT

http://www.google.co.in/url?sa=i&rct=j&q=customer+delight&source=images&cd=&cad=rja&docid=9DiA3Bvr0vW8-M&tbnid=p1yha5fpDJmcRM:&ved=0CAUQjRw&url=http://www.upyourservice.com/learning-library/customer-service-guarantees/total-recovery--customer-delight&ei=cTIsUdHpNYqaiAfEnoHABw&psig=AFQjCNHZioja0s5MqTZR2-GB3oLBCW8OEw&ust=1361937315370253

http://www.google.co.in/url?sa=i&rct=j&q=customer+delight&source=images&cd=&cad=rja&docid=_i7kptNh7aAlSM&tbnid=Bp0DpbUP7IBdtM:&ved=0CAUQjRw&url=http://www.edpilapiljr.com/2009/11/16/customer-delight/&ei=fDIsUa_KBMmsiAfCiYCoBg&psig=AFQjCNHZioja0s5MqTZR2-GB3oLBCW8OEw&ust=1361937315370253

“ Customer satisfaction is no longer good enough to survive today’s competitive market place. What is needed is customer delight.”

- Tom Peter

Video Video Video

Delight = Expectation + 1

All profit comes from ‘Customers’

So,

No Customers = No Profit

And,

No Profit = No Business

Hence,

No Customers = No Business

Therefore,

Customers ARE the Business

http://www.google.co.in/url?sa=i&rct=j&q=thank+you&source=images&cd=&cad=rja&docid=HitCpaLxuoRF-M&tbnid=-F213prY0HYGLM:&ved=0CAUQjRw&url=http://capabeaufort.org/featured/thank-you-to-our-local-funding-partners/&ei=HzMsUaCFFeeXiAel0IHoBw&psig=AFQjCNE9ZjPnYLXRuclxjSPlURH34Xl7hg&ust=1361937559203653

Customer delight

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