CusCustomer IQomer - · PDF fileo Network probes for user and control plane...

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Soluon Highlights • Correlates actual customer experience from device to network records and probe recordings in order to idenfy and address differences between customer experience and service/network measurements • Most advanced smartphone applicaons for all OS’ with passive monitoring and acve service tesng. Also support for laptops and tablets. • Technology and vendor agnosc, it can support any data source • User-defined dynamic dashboards support various BI applicaons • Fastest real-me correlaon engine in the industry (1000X faster than SQL) • Integrates easily with other data sources CusCustomer IQomer Understanding The True Customer Experience Maximize business performance by focusing on your customers’ experience Your Net Our Work There has been a paradigm shiſt in the industry from focusing on service and network performance management to Customer Experience Management (CEM), where a vast majority of operators rank CEM implementaon as their #1 priority. Network performance analysis could illustrate sasfactory results, while at the same me the actual customer experience could be significantly worse. This experience informaon is normally not present in service and network monitoring soluons, which means that the actual issues affecng the customer will not be addressed. This trend opmizes customer and business value rather than technology efficiency. When considering the end-to-end experience of the customer, the process follows the following cycle, where churn can occur in any stage. Acquision Provisioning Service Usage Billing Customer Retenon For each stage in this cycle, the responsible business group can benefit from the CEM informaon to make the best decisions in order to maximize customer sasfacon. Sales and Markeng Configuraon and Device Management Network Operaons and Performance Management Customer Care www.amanzitel.com www.dingli.com

Transcript of CusCustomer IQomer - · PDF fileo Network probes for user and control plane...

Page 1: CusCustomer IQomer -  · PDF fileo Network probes for user and control plane (Abis/A/Gb/Iub/Iu/Gi) • Network recordings from equipment manufacturers (Ericsson, Huawei, etc)

Solution Highlights

• Correlates actual customer experience from device to network records and probe recordings in order to identify and address differences between customer experience and service /network measurements • Most advanced smartphone applications for all OS’ with passive monitoring and active service testing. Also support for laptops and tablets. • Technology and vendor agnostic, it can support any data source • User-defined dynamic dashboards support various BI applications • Fastest real-time correlation engine in the industry (1000X faster than SQL) • Integrates easily with other data sources

CusCustomer IQomer Understanding The True Customer Experience

Maximize business performance by focusing on your customers’ experience

Your Net Our Work

There has been a paradigm shift in the industry from focusing on service and network performance management to Customer Experience Management (CEM), where a vast majority of operators rank CEM implementation as their #1 priority. Network performance analysis could illustrate satisfactory results, while at the same time the actual customer experience could be significantly worse. This experience information is normally not present in service and network monitoring solutions, which means that the actual issues affecting the customer will not be addressed.

This trend optimizes customer and business value rather than technology efficiency.

When considering the end-to-end experience of the customer, the process follows the following cycle, where churn can occur in any stage. • Acquisition • Provisioning • Service Usage • Billing • Customer RetentionFor each stage in this cycle, the responsible business group can benefit from the CEM information to make the best decisions in order to maximize customer satisfaction. • Sales and Marketing • Configuration and Device Management • Network Operations and Performance Management • Customer Care

www.amanzitel.com www.dingli.com

Page 2: CusCustomer IQomer -  · PDF fileo Network probes for user and control plane (Abis/A/Gb/Iub/Iu/Gi) • Network recordings from equipment manufacturers (Ericsson, Huawei, etc)

Solution Components

• Native Smartphone and laptop applications for iPhone, Android, Blackberry, Windows Phone, Symbian, OSM and Windows (with passive monitoring and active service testing) • Supports all Dingli measurement solutions o Field test solutions Walktour, Pioneer, Fleet (autonomous, Scout) o Network probes for user and control plane (Abis/A/Gb/Iub/Iu/Gi) • Network recordings from equipment manufacturers (Ericsson, Huawei, etc) • Probe data (user and control plane) from any link in the RAN and core network • Correlation through location, time, subscriber identity (IMEI/IMSI) or sector identity (LAC/CI)

Passive Monitoring Measurements

• Throughput (mobile and WiFi interfaces) • Voice and data session setup and termination • GPS location • Signal strength and quality • Device environment o Device model, firmware version, OS version o Subscriber identity (IMEI, IMSI) o Running applications o Battery status

Active Service Testing Measurements

• Configure test sequence and testing rate • HTTP (upload and download) o Server response time o Throughput o Native browser rendering time • RTT • FTP o Upload and download o Throughput, delay • Ping • DNS Lookup Time

About AmanziTel

www.amanzitel.com

AmanziTel is the leading provider of end to end customer experience management and service quality management solutions. AmanziTel is based in Helsingborg Sweden and is a subsidiary of DingLi who are in the forefront of service quality monitoring.

About DingLi DingLi Communications Corp., Ltd., is an industry leading public company in the fields of RF testing equipment and network engineering services in China. Our product and service line encompasses network system benchmarking, maintenance, optimization, planning, post-processing, rollout and testing for all major RF network technologies. DingLi solutions have been implemented in nearly forty countries across six continents and our portfolio is ever growing to encompass all elements of your RF network infrastructure, from the air interface to the core network.

www.dingli.com