CURRENT SITUATION SWOT
description
Transcript of CURRENT SITUATION SWOT
CURRENT SITUATION
SWOT
WEAKNESSES
OPPORTUNITIES THREATS
STRENGTHS Political
interference Threats from
sources Weak Legislation Social Media
Exposure to competition
Role of interaction Keeping up with
latest trends in technology
Setting Public Discourse/agenda
Political interference
Growth of New media/Citizen Journalism
Clash of Cultures Effects of
Globalisation
Standardised ethics Presence of
legislation on various issues e.g. Article 23; 136 draft const.
Autonomy from State
2018 SWOT
WEAKNESSES
OPPORTUNITIES THREATS
STRENGTHS Social Media Will be
more established Professional Journalists
will not be able to clearly set the agenda
Small reduction in hardcopy sales of newspapers & magazines
Professional name will be tarnished
Conventional journalism audiences may reduce
May bring about a lazy attitudes in journalists
Advancement in technology
Monetisaton of online content
Wider Coverage New laws emphasising
professionalism Merging of traditional &
new media More qualified
journalists
Variety of content in publications
Exposure to new forms of Journalism
Political reforms encouraging freedom of information
Increased internet access and equipment
Higher literacy levels Increased telecommunications Active voice of audience
BEST CASE SCENARIO
Poor media economy More threats from government
Lower Ethical Standards
WORST-CASE SCENARIO
CHAPWA!