Current Association Assets InventoryINVENTORY: CURRENT ASSOCIATION ASSETS | EVENT GARDE & SCOTT OSER...
Transcript of Current Association Assets InventoryINVENTORY: CURRENT ASSOCIATION ASSETS | EVENT GARDE & SCOTT OSER...
INVENTORY: CURRENT ASSOCIATION ASSETS | EVENT GARDE & SCOTT OSER ASSOCIATES 1
INVENTORY: CURRENT ASSOCIATION ASSETS EDUCATION _____ Credentialing program _____ Exhibits/exhibitors _____ Keynote/general sessions _____ Meals (onsite/offsite)
_____ Mobile app _____ Name badges _____ Networking breaks _____ Online learning
_____ Receptions _____ Registration _____ Sponsors/sponsorships _____ Thought leaders
What other education assets does your association currently maintain? GOVERNANCE _____ Agendas _____ Board of directors _____ Bylaws/policies _____ Chapters/components
_____ Committees/taskforces _____ Elections/ballots _____ External partnerships _____ Foundation
_____ Meetings _____ Minutes/call notes _____ Strategic plan _____ Volunteer orientation
What other governance assets does your association currently maintain? MEMBERSHIP _____ Affinity program _____ Call center _____ Dues invoices _____ Member onboarding
_____ Member survey _____ Membership meeting _____ Online community _____ Online store
_____ Printed membership kits _____ Recruitment campaign _____ Renewal notices _____ Special interest groups
What other membership assets does your association currently maintain? MARKETING _____ Content marketing/SEO _____ Direct mail/print _____ Email campaigns _____ Mass text messaging
_____ Pay-per-click advertising _____ Peer-to-peer/influencer _____ Podcasting _____ Promotional products
_____ Robocalls _____ Social media _____ Video _____ Website
What other marketing assets does your association currently maintain? PUBLICATIONS _____ Annual Report _____ Blog _____ Book/eBook _____ Directory
_____ Handbook/guide _____ Infographic _____ Journal _____ Magazine
_____ Newsletter/eNewsletter _____ Periodical _____ Press release _____ Whitepaper
What other publication assets does your association currently maintain?