1. PRESENTER:FOUSIYA A

2. Introduction INDUSTRY PROFILE COMPANY PROFILE STRATEGIC INTENT PRODUCT PROFILE DEPARTMENTAL PROFILE FINDINGS,SUGGESTIONS 3. OBJECTIVES OF THE STUDY To study the functions of various departments of thecompany. To understand the process flow in each department. To understand the hierarchical structure of variousdepartments. To conduct the SWOT Analysis of the organization. To have an exposure to the working environment. 4. METHODOLOGY Descriptive Research DesignMETHOD OF DATA COLLECTION Primary Data Direct Observation of Plant Employees 5. Secondary Data Company Annual Report Company Record Company Website. 6. LIMITATIONS OF THE STUDY Difficulty in meeting the officials because of their busyschedule Management did not disclose the confidential data. An intense study was not possible due to short span oftime of work. 7. INDUSTRY PROFILE India is considered to be the fifth largest producer of Aluminum in the world. It accounts to around 5% of the total deposits and produces about 0.8 million tons of aluminum.In India, CUMI is one of the leading players in aluminum oxide grains. Apart from CUMI, Grind well Norton, Orient and SNAM Abrasives are the others. Imports from China are also a major source of electro minerals for the India Market. 8. Aluminum oxide industry is one of the major Industries in India. Aluminium is the most widely used oxide ceramic material. Its applications are widespread, and include spark plugs, tap washers, electronic sub stares, grinding media, abrasion resistant tiles, cutting tools, bio-ceramics and laboratory ware and wear parts etc. 9. It is estimated that if the countrys aluminum consumption rate maintains, itd be having the reserves for over 350 years.Carborundum Universal Ltd is a largest high alumina ceramic manufacturing company in India. They pioneered the manufacture of coated and bonded abrasives in India, besides super refractories, electro minerals, industrial ceramics and ceramic fibres. 10. The companys major customers include bearing, automobile and auto ancillary, alloy steel, foundry and forging, fabrication and general engineering industries. 11. COMPANY PROFILE Carborundum Universal, also known as CarborundumUniversal Ltd (CUMI) is an India-based coated andbonded abrasive manufacturing company. Carborundum Universal was established in 1954 as ajoint venture between the MURUGAPPA Group, India,the Carborundum Co.., USA and the UniversalGrinding Wheel Co Ltd, U.K. 12. Carborundum Universal Ltd is a largest high alumina ceramic manufacturing company in India. They are an industrial ceramic material-based products and service provider, with operations spread across three business segments namely Abrasives, Ceramics and Electro minerals. 13. Team / Manpower Mr. M.M. Murugappan -- Chairman Mr. Subhodh Kumar Bharaga--Non Executive Director Mr. T L Palani Kumar--Non Executive Director Mr. Sridhar Ganesh--Non Executive Director Mr. Shobhan Thakore --Non Executive Director Mr. M Lakshminarayan- -Non Executive Director 14. Mr. Sanjay Jayavarthanavelu--Non Executive Director Mr. K Srinivasan--Managing Director P. R.Ravi. President Industrial Ceramics V. Ramesh- -President - Abrasives & Chief Financial Officer 15. STRATEGIC INTENT VISION we will be admired technical ceramiccompany driven by innovation continuouslyenhancing stakeholder wealth. MISSION we will steadily improve EMD s profitabilityand grow aggressively in new products and microgrits. 16. PRODUCT PROFILE Abrasives & Allied ProductsThe EDAPALLY UNIT 17. Polymer Resin, Black & Green SiliconBrown & WhiteBacking Cloth,CarbideAluminium OxideElectricity 18. Electro minerals & Ceramics Raw Bauxite Edapally, India 19. Raw Petrolium Coke, SilicaSand 20. PRODUCTSBlack Green Silicon White Aluminium Brown AluminiumCarbideOxide Oxide 21. REFRACTORIES CERAMICS AND VALUE ADDED PRODUCTS ANTI-CORROSION PRODUCTS 22. ELECTRO MINERALS DIVISION EDAPALLY UNIT In 1962 November 29,Sri V.V.Giri,Governor of Kerala laidthe foundation stone of Carborundum Universal Ltd,Edapally. The work started and supported with thetechnological collaboration of Carborundum CompanyUSA & Universal Grinding wheel Company UK. Production started in 1995 with a few number of staff andworkers and average production was 65 tones per month.During 1966-67,850 tonnes was the production. After that,the company gained strength from the committed efforts ofstaff and workers. Now the production is around 1800tonnes per month. 23. The momentum gained in the production enhancedthe company to export its products. CUMI, Edapallybagged the prestigious Commendation award for theenergy conservation from Kerala govt. for the year1997-98,in the major industries category. The company started exporting and as a result whendemand rose starting plant 2 at Edappally unit in theyear 1994 did expansion. The plant has modernmachines and operations carried out computerizedmanner. The capacity of plant 2 is 850 tons per month. 24. Products manufactured at CUMI,Edapally Brown Fused Alumina(Cumite B) White Fused Alumina(Cumite W) 25. PLANTS CUMI Edapally has 2 plants: Plant 1 Plant 2 PLANT-1 Brown Fused Alumina is the main product from Plant1.It is used for grinding metals of high tensile strength. 26. PLANT-2 . Main product of unit is White Fused Alumina(WFA).The company has a furnace which is Tiling Furnace, first plant in India having Tiling furnace for producing White Alumina. White Fused Alumina(WFA) is made from Calcined Alumina and is a friable product. 27. DEPARTMENTAL PROFILE HR DEPARTMENT PRODUCTION MARKETING MAINTENANCE COMMERCIAL QUALITY SHIPPING SYSTEM R&D PROJECT 28. HUMAN RESOURCE DEPARTMENT HR strategy is carefully linked to the vision, mission and overall business strategy of the company. In CUMI, the HR department is responsible for putting together the HR plan based on corporate plan. It is responsible for recruitment, selection of employees, transfers, payroll processing, canteen and legal proceedings. 29. HR Values Concern for People Integrity Customer Orientation Continuous Improvement Executive Excellence 30. HR Functions Recruitment & Selection Preparing Appointment letters Arranging training and development programs for theemployees Keeping all statutory obligations. Collecting data from all other factories to enable themprepare details for long term negotiation. Informing the concerned department about thechange of factory rules & other related acts. Maintaining strict discipline 31. Selection Process Aptitude Test Group Discussion Personal Interview Medical Check-Up Final Interview 32. Induction Training and Development(skill matrix)Training for MANAGEMENT STAFF Advanced TQM Orientation Negotiation Skill Outbound Training SHE Program Manager Development Program 33. Training for Non-Management Staff Behavioral Training Skill Improvement Training Multi-Skilling Process Orientation Energy Management Conservation TQM Orientation 34. Skill MatrixThe objective of the skill matrix is to have a scientific analysis of skill level.Performance AppraisalThe methods used in CUMI are supervisory rating and self-rating. Performance Appraisal for the managers is called Policy Deployment. 35. Compensation CUMI believes that compensation should be based onthe individual performance is classified through aquantifiable/objective measure. The performancerating will be : Exception Contribution Significant Contribution Good Contribution Not meeting the requirements Not Suitable 36. Workers Participation in Management Grievance Handling Company Policy Welfare Benefits:Welfare FundAdvancesSafety Shoes Leave: Privilege Leave. Casual Leave 37. Tour Subsidy Wages and Allowances Dearness Allowances Night Shift Allowances Attendance Bonus Hospitalisation Schemes Conveyance Allowance Educational Allowance 38. Shift Working: The company works in 3 shifts- 12 AM - 8 AM(Shift A) 8 AM - 4 PM(Shift B) 4 PM - 12 AM(Shift C) 9 AM - 5 PM(General Shift) 39. Pension: CUMI gives pensions to their retired employees amount will be based on the services of employees. Incentives 40. Maintenance Department Main Functions of Maintenance Department: Repairing works Cleaning works Oiling the Machines Maintenance according to the needs 41. Marketing Department The main responsibilities of this department are thefollowing: Retaining the regular customers Identifying new needs arising in the market Market Expansions Payment follow-up 42. Main Customers: The main customer industries of the CUMI are: Automobile Industry General metal cutting Industry Polishing of metal surfaces Marine Paints etc 43. Branding: CUMI made its brand well known in the industrythrough continuous hard work and determination.This was possible because of the following reasons: Consistent high quality and reliability Fair pricing practices and transparency Relationship Management Customised product variants 44. In the export market, the company focuses on South- east Asia, Middle East, Canada, Australia and North America. 45. Quality Department Quality Policy of CUMI: The quality policy of CUMI is:We shall proactively meet customer expectation byproviding quality products and services. 46. CUMI follow the Total Quality Management (TQM)system for sustaining and improving the quality of theproducts. The TQM values followed by the company are: Excellence in all aspects of business Total Involvement Emphasis on Leadership Internal customer support Continuous improvement Improving quality of life of the employee and society. On time delivery 47. Better process control Reduce the time and cost To record the details of HR Integrated Financial Information 48. CUMI maintain their TQM through the 5 S which areSEIRI, SEITON, SEIKESTSU, SEISCO, and SHITSUKE. SEIRI (Sorting):It is sorting between wanted andunwanted things in selected area, region and domain. SEITON (Systematic): It means a place for everythingand everything in its place, like the use of labels, colorcodes for easy identification, planning storage withaccessibility and so on. 49. SEISCO (Shiny): It deals with the job of thoroughlycleaning the work place. The godowns, scrap yards,supply lines are inspected and cleaned. SHITSUKE (Self-discipline): According to theseactions plans are developed for maintaining the setstandards and self audits are conducted. 50. SYSTEM DEPARTMENT Each department is interconnected with the help ofERP(Enterprise Resource Planning)system,Ramco Virtual Works, a Chennai based softwarecompany provides ERP solution. The company uses ERP because it provides: Integrated market information Better handling of raw materials 51. FINDINGS CUMIs main source of fund is from the corporateoffice (Chennai) .Issuing of share and short-termloans from the companys consortium of banks likeState Bank of India, HDFC Bank are the othersource of funds. CUMI takes suggestions from employees mainlyrelating to the cost reduction. The better suggestionswill be considered by the management and rewardedproperly. 52. The Performance Appraisal methods used in CUMIare supervisory rating and self-rating. The CUMI has been following the KAIZEN Japanesescheme for continuous improvement in all activitiesof the business. This scheme means that the quality ofthe products and services is determined by its uses,efficiency, and value for the money and comparisonwith other products. 53. SUGGESTIONS Redressal of day-to-day grievances can motivateemployees to be more effective. Grievances should besettled reasonably, swiftly and transparently. CUMI should concentrate on promotional activitiesof both national and international market tocapture the potential customers. It helps to buildreputation and fame to the company. 54. CUMI can come up with ways to reduce theproduction cost, keeping in mind to make theproduct economical enough to compare in the market. CUMI should suppor and engage in activities thataim to improve the organisations contribution tosociety 55. 2010-11 was a year of excellent all round performance for Carborundum Universal Limited (CUMI) across the world. The company, its subsidiaries, joint ventures and associates turned in a record performance in the wake of improving economic conditions worldwide, more particularly in India, South East Asia, Russia and to an extent in Australia and South Africa. 56. GOOD LUCK