Culture and Creativity for Territorial Innovation · Jesse Marsh, ARCA, [email protected]....

CreativeMED Draft Model v2.0 - 16 September 2013 - 1CreativeMED

Project

Culture and Creativityfor Territorial Innovation

The CreativeMED Model

Jesse Marsh, ARCA, [email protected]


Project

Integrate emergent results of «soft innovation» projectsto define a new development model

Integrate outcomes of 5 MED experiences

Develop an S3 model for the MED Space

Support the operational definition of «aligned» S3 strategies

Create an S3 framework to help regions develop strategies

Bring experiences of ETC projects to S3 development

Build the conditions for effective uptake

Mobilize local stakeholders in implementation alliances

Identify opportunities for inter-regional networking


Project

SMILIES

• Supporting99 innovative start-up ideas

• 2009-2012

• LP ChamberCommerce Rethymnon(GR)

MEDLAB

• Living Labsfor regionaldevelopmentpolicies

• 2009-2012

• LP Region of Central Macedonia (GR)

TEXMEDIN

• Tradition-basedfashion InspirationLabs

• 2010-2013

• LP City of Prato (IT)

CHORD

• Innovative cultural heritageservices

• 2009-2011

• LP Province of Benevento (IT)

SOSTENUTO

• Culture for Economicand Social Innovation

• 2009-2012

• LP AMI of Marseilles(FR)


Project

An important innovation in EU policy making

Focus on innovation to address crisis

Policy as a process

Orientation to results

Open, participatory, emergent

Social innovation

«Entrepreneurial discovery»

Place-based approach to specialisation

Regional strengths, macro-regional ecosystems

Linking innovation policy to territorial cohesion


Project

New process Policy adaptations

Fraunhofer ISI, 2013


Project

Regional«performance» = -Yield on

Capital«Cost» of living(prices, stress...)

Following a conversation with E. Leanza, EIB – JESSICA, 2014


Project





Project




«smart» strategies do both at onceintegrating social and technological innovation


Project

Territorial Innovation

Territorial Capital

Enabling dynamics and factors

MEDLAB Project, 2011


Project


Territorial Capital


Culture (anthropological)

Creativity (collective)


Project

Hazel Henderson, 1992


Project

Innovative management of naturalresources for cultural tourism

Participatorygovernance to maintainterritorial«ownership» in the face of globalisation

Expeditio pilot in Kodor, SOSTENUTO Project, 2011


Project

Transformationof dilapidatedbuildings intointernationalcultural centre

Leveraging lowcost of buildings, internet basedniche marketing

Cultural Farm Park Pilot, Favara (IT), MEDLAB Project, 2011


Project

Re-propositionof ancientGreekPenteconter asshowcase for new materialsand eco-devices

Rowers’ participationexperiencemixing physicalwell-being with learning

Penteconter Pilot, SMILIES Project, 2011


Project

Digital library of fashion heritageto inspire youngdesigners

Linkingdesigners with museums and industries for new paths of employment

Design Challenge in Inspiring Lab Prato, TEXMEDIN Project, 2010


Project

Exploit vicinityto Seville to create nichetourismexperience

Collaboration between localstakeholders to co-design and market integrated offer

Carmona Pilot, CHORD Project, 2011


Project

cultural anchoring

open networked people

innovation mix

collective learning

shared values


Project

CollectiveCreativity

Community scale

partnerships

Trans-localsocioeconomic

ecosystems

Territorial

Innovation


Project

Strengths

• Climate, authenticity of lifestyles

• Cultural diversity and identity

• Creativity, artisan tradition

• Emergent innovation capacity

Weaknesses

• Outdated infrastructures

• Low trust in public sphere

• Industrial fragmentation

• Dependence on external finance

Opportunities

• Emergent economic models• Value of authenticity

• Immigration

• Maker economy

Threats

• Destructive power of austerity• Regional conflicts

• Vulnerability to climate change

• Cultural homogeneisation


Project

Substance

Vision

• Shared regional visions

Policy architecture

• Coherence of actions

Measures

• Direct and indirect actions

Process

Governance

• Engaging social networks

Policy tools

• Innovating funding

Indicators

• Capturing social innovation


Project


Project


Territorial Capital


Strategies

Projects

Programmes

POLICY LEARNING

POLICY LEARNING


Project

Mediterranean creativity and innovation: transforming regional policy

Amphitheatron of Acropolis Museum, Athens

10° April 2014, 09.00-17.30

Under the aegis of the Greek EU Presidency

Speakers

Key Greek ministries and regions

JTS, IPTS, EU Policy-makers and experts

CreativeMED partners and regions

Key themes

RIS3 planning in Mediterranean regions

Creativity and innovation: the MED dimension

Towards a MED macro region


Project

Besnik Mehmeti, Paolo Guarnieri, Lorena Vidas

Municipality of Prato

[email protected]

Culture and Creativity for Territorial Innovation · Jesse Marsh, ARCA, [email protected]....

Documents

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