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    CULTURAL AWARENESSCULTURAL AWARENESSFOR SUSTAINABLEFOR SUSTAINABLE

    DEVELOPMENT IN ADEVELOPMENT IN A

    GLOBALIZED WORLDGLOBALIZED WORLDFelipe M. de Leon, JrFelipe M. de Leon, Jr

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    Cultural IdentityCultural Identity

    The world view and values,The world view and values,beliefs systems, knowledge,beliefs systems, knowledge,

    skills and practices, coreskills and practices, coreprinciples and ideas sharedprinciples and ideas shared

    by a society - the uniqueby a society - the uniquetotality of which constitutestotality of which constituteswhat we call cultural identity.what we call cultural identity.

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    Cultural IdentityCultural Identity

    Cultural identity is aCultural identity is a sine qua nonsine qua non forforbecoming activebecoming active in the worldin the world. It is. It is

    the fundamental source of socialthe fundamental source of social

    empowermentempowerment.. Rob a people of their identity and theyRob a people of their identity and they

    become passive, lost, indolent,become passive, lost, indolent,

    uncreative and unproductive, prone touncreative and unproductive, prone todepression and substance abuse, anddepression and substance abuse, and

    plagued by a pervasive feeling ofplagued by a pervasive feeling of

    malaise and powerlessness.malaise and powerlessness.

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    The Genesis ofThe Genesis of

    SubservienceSubservience To suppress and weaken thisTo suppress and weaken this

    identity and successfully impose anidentity and successfully impose an

    alien culture on a people is toalien culture on a people is to

    reduce them into a passive, docilereduce them into a passive, docilemass subservient to the powermass subservient to the power

    wielders of the alien culture.wielders of the alien culture.

    They lose their originality, nativeThey lose their originality, native

    intelligence and skills, treasureintelligence and skills, treasure

    troves of knowledge, accumulatedtroves of knowledge, accumulated

    wisdom, and creativity.wisdom, and creativity.

    G

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    The Genesis ofT e Genes s o

    SubservienceSubservience

    They lose their collective will and visionThey lose their collective will and visionof life. They become disunited, self-of life. They become disunited, self-serving, indulgent and short-sighted.serving, indulgent and short-sighted.

    This is why the first objective of aThis is why the first objective of a

    colonizing power is to erase the culturalcolonizing power is to erase the culturalmemory of the conquered people, tomemory of the conquered people, toinduce a collective amnesia about theirinduce a collective amnesia about theirpast and supplant it with the culture ofpast and supplant it with the culture of

    the colonizers,the colonizers, especially throughespecially througheducationeducation..

    In this lie the roots of Filipino derivativenessIn this lie the roots of Filipino derivativeness

    and inferiority complex vis-a-vis the West.and inferiority complex vis-a-vis the West.

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    Un-Filipino PerspectiveUn-Filipino Perspective

    The moment we began to viewThe moment we began to view

    ourselves through Westernourselves through Western

    eyes,eyes, what we held sacredwhat we held sacredsuddenly became worthlesssuddenly became worthless,, ourour

    virtues turned into vices, andvirtues turned into vices, andour strengths began to be seenour strengths began to be seen

    as weaknessesas weaknesses..

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    Un-Filipino PerspectiveUn-Filipino Perspective

    Anything indigenous became a source ofAnything indigenous became a source of

    embarrassment and uneasinessembarrassment and uneasiness. We. We

    would hide whatever is native soundingwould hide whatever is native soundingor native in origin. Centuries of beingor native in origin. Centuries of beingregarded as backward and inferior by theregarded as backward and inferior by the

    white colonizers engendered in us thiswhite colonizers engendered in us this

    collective self-contempt, a psychiccollective self-contempt, a psychicmalady that afflicts all of us but mostmalady that afflicts all of us but mostespecially the elites.especially the elites.

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    The Beauty of Filipino NamesThe Beauty of Filipino Names AGANI - harvestAGANI - harvest

    AKASI god of well-beingAKASI god of well-being ALAYA - dawnALAYA - dawn ALO - consoleALO - console ANDEL - trustANDEL - trust

    ANNI - springANNI - spring ARO - loveARO - love ASI - mercyASI - mercy AVID beauty, MAVID - beautifulAVID beauty, MAVID - beautiful AYAD goodnessAYAD goodness AYO fineness, goodnessAYO fineness, goodness BANAAG - ray of lightBANAAG - ray of light BIGHANI - allurement, fascinationBIGHANI - allurement, fascination BIKAS eleganceBIKAS elegance

    BINI modestyBINI modesty

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    The Beauty of Filipino NamesThe Beauty of Filipino Names

    CHAYA - heaven, skyCHAYA - heaven, sky

    DANIW - poetryDANIW - poetry DARIL - reasonDARIL - reason DAWANI goddess of the rainbow; rainbowDAWANI goddess of the rainbow; rainbow DAYON - lasting, stableDAYON - lasting, stable

    DIAYA - gift, offering; heroDIAYA - gift, offering; hero DURRI a precious gemDURRI a precious gem EDEL - gemEDEL - gem GITING heroism, determinationGITING heroism, determination HALI - repose, peace of mindHALI - repose, peace of mind HAMILI - nobleHAMILI - noble HIRAYA, HARAYA - visionHIRAYA, HARAYA - vision INARO belovedINARO beloved IGI - finenessIGI - fineness

    IJIN fortune, luckIJIN fortune, luck

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    The Beauty of Filipino NamesThe Beauty of Filipino Names

    JAN - reasonJAN - reason

    JANJI promise, pledgeJANJI promise, pledge JATTI - pure JATTI - pure KAISA harmoniousKAISA harmonious KALI - repose, peace of mindKALI - repose, peace of mind KARI promise, oathKARI promise, oath KASI love, affectionKASI love, affection KASIL strength, vigorKASIL strength, vigor KAYA ability, competenceKAYA ability, competence KISSA - legendKISSA - legend LAAD flame, ardorLAAD flame, ardor LAGOR love, affectionLAGOR love, affection LAILO affection, caressLAILO affection, caress LAMI joyLAMI joy

    LAYA freedom, emancipationLAYA freedom, emancipation

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    The Beauty of Filipino NamesThe Beauty of Filipino Names

    LENOS windLENOS wind

    LIKHA creation, inventionLIKHA creation, invention LINANG cultivated, refined, developedLINANG cultivated, refined, developed LIYAG belovedLIYAG beloved LOREM cloudLOREM cloud

    MAAN to understand, know; meaningMAAN to understand, know; meaning NILAY to reflectNILAY to reflect MALIW knowledge, wisdomMALIW knowledge, wisdom MANI harvestMANI harvest MARIGON strongMARIGON strong MARIS colorMARIS color SADYA happinessSADYA happiness SANGHAYA charisma, distinctionSANGHAYA charisma, distinction SIDHA perfectionSIDHA perfection

    SIDHAYA - eloquenceSIDHAYA - eloquence

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    The Beauty of Filipino NamesThe Beauty of Filipino Names

    SIDHI intensity, potencySIDHI intensity, potency

    TIMYAS purity, of love, regard, loyalty, etc.TIMYAS purity, of love, regard, loyalty, etc. MAVID - beautifulMAVID - beautiful MIRAD pillarMIRAD pillar MITHI ideal, virtueMITHI ideal, virtue

    MUNI reflect, ponderMUNI reflect, ponder NATRA legendNATRA legend NAYAD careNAYAD care NURI a magical birdNURI a magical bird PAROS - windPAROS - wind PATNUBAY guidePATNUBAY guide PITHAYA deep desirePITHAYA deep desire RAMIL reasonRAMIL reason RAYA to growRAYA to grow

    RIGA redRIGA red

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    The Beauty of Filipino NamesThe Beauty of Filipino Names

    SAHAYA - splendor, claritySAHAYA - splendor, clarity SEGA - sunSEGA - sun SIBOL growthSIBOL growth SUDI brilliance, lusterSUDI brilliance, luster TAL indigenous, genuineTAL indigenous, genuine TALIMA to care forTALIMA to care for TANI pledgeTANI pledge TASI - witnessTASI - witness UPPI dreamUPPI dream WAGAS pureWAGAS pure WALI seerWALI seer

    WILI appreciation, interestWILI appreciation, interest

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    Identity Is PowerIdentity Is Power

    Having no identity is like having noHaving no identity is like having nonamename

    If a person or thing has no name,If a person or thing has no name, itit

    is as if it does not existis as if it does not exist We feel slighted if somebodyWe feel slighted if somebody

    forgets our nameforgets our name

    The more important and well-The more important and well-known a person is, the more he isknown a person is, the more he is

    said to have a name,said to have a name, maymay

    pangalan.pangalan.

    B i Id i i

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    Borrowing an Identity is toBorrowing an Identity is to

    Empower the Source of theEmpower the Source of the

    IdentityIdentity

    The one who names (or is theThe one who names (or is the

    source of the name) will have thesource of the name) will have the

    power and authority because hepower and authority because he

    defines who we are.defines who we are. This holds true for the source ofThis holds true for the source of

    concepts, ideas, images, theories,concepts, ideas, images, theories,

    structures, tools and techniques structures, tools and techniques for all of these arefor all of these are forms offorms of

    identity.identity.

    We can harness with a certainWe can harness with a certain

    Th P f I diTh P f I di

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    The Power of IndigenousThe Power of Indigenous

    ThoughtThought

    Harnessing our own minds,Harnessing our own minds,understandings, definitions,understandings, definitions,categories and concepts is certainlycategories and concepts is certainlyto have confidence, power andto have confidence, power and

    control over our own lives.control over our own lives.Economic power naturally followsEconomic power naturally follows

    from thisfrom this.. For instance, if we worshipFor instance, if we worship alien ideas ofalien ideas of

    beauty,beauty, whose art works, music, fashionwhose art works, music, fashionmodels and beauty products do wemodels and beauty products do weglorify and spend forglorify and spend for? If we do not? If we do notdevelop ourdevelop our indigenous pharmacologyindigenous pharmacology

    andand healing modalitieshealing modalities,, how much do wehow much do we

    h f di

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    The Power of IndigenousThe Power of Indigenous

    ThoughtThought Our misplaced belief in the superiority ofOur misplaced belief in the superiority of

    English and other foreign modes ofEnglish and other foreign modes of

    thinking largely explains our lack ofthinking largely explains our lack of

    cultural leadership and assertiveness incultural leadership and assertiveness inthe world. We have instead athe world. We have instead a gaya-gayagaya-gaya

    mentalitymentalityand tendency to worshipand tendency to worship

    anything from the West.anything from the West.

    The more entrepreneurial Chinese wouldThe more entrepreneurial Chinese would

    rather dominate English with their ownrather dominate English with their own

    thought patterns:thought patterns:

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    Chinese EnglishChinese English

    Efficacy: This product by use of natural plantEfficacy: This product by use of natural plantVitamin B3, Vc and mulberry extractionVitamin B3, Vc and mulberry extractiondistillate, availability wipe off face die cell,distillate, availability wipe off face die cell,restrain melanin, strengthen cell renovate,restrain melanin, strengthen cell renovate,restr in melanin and blemish, skin whitening,restr in melanin and blemish, skin whitening,look brand- new.look brand- new.

    USE: Days for sub-two, first shall faceUSE: Days for sub-two, first shall facewetness, and weild the product gently knead,wetness, and weild the product gently knead,then with cleanly water washing.then with cleanly water washing.

    Notice: avoid into eyeball, if immodesty,Notice: avoid into eyeball, if immodesty,shortly washing for cleanly water.shortly washing for cleanly water.

    As a result, Chinese productivity does notAs a result, Chinese productivity does notsuffer.suffer.

    HARNESSING INDIGENOUSHARNESSING INDIGENOUS

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    HARNESSING INDIGENOUSHARNESSING INDIGENOUS

    RESOURCES, SKILLS ORRESOURCES, SKILLS OR

    GENIUSGENIUS These are readily available, at noThese are readily available, at no

    cost at all or requiring minimalcost at all or requiring minimalcapitalcapital

    Our minds are in full command ofOur minds are in full command ofthe indigenous, thus can producethe indigenous, thus can producesuperior and creative results,superior and creative results,

    unlike when we think with aunlike when we think with aborrowed mindborrowed mind

    Our indigenous strengths/culturalOur indigenous strengths/cultural

    genius is our contribution to thegenius is our contribution to the

    SOURCES OF SOFT POWERSOURCES OF SOFT POWER

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    SOURCES OF SOFT POWER,SOURCES OF SOFT POWER,

    WHETHER OF A PERSON ORWHETHER OF A PERSON OR

    NATIONNATION

    AASTRONG, DISTINCTSTRONG, DISTINCTIDENTITYIDENTITY

    A definite notion of identity, of whoA definite notion of identity, of whowe are, gives us a basis forwe are, gives us a basis for

    Determining our direction in lifeDetermining our direction in life

    Organizing our prioritiesOrganizing our priorities Making commitmentsMaking commitments

    Knowing our responsibilitiesKnowing our responsibilities

    Defining our place in society/worldDefining our place in society/world

    L k f id i b iL k f id i b i

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    Lack of pride in beingLack of pride in being

    FilipinoFilipino Lack ofLack ofpridepride in being Filipinoin being Filipino

    results in lack ofresults in lack ofcommitmentcommitmentto the nation and, consequently,to the nation and, consequently,

    a low level ofa low level ofachievementachievement ororeven mediocrity, the pwede naeven mediocrity, the pwede nayan mentality.yan mentality.

    For the anthropologist Dr. F. LandaFor the anthropologist Dr. F. LandaJocano,Jocano, PridePride,, commitmentcommitmentandand

    excellenceexcellence are inseparableare inseparable

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    FILIPINO SOCIAL PATHOLOGIES: THEFILIPINO SOCIAL PATHOLOGIES: THE

    PSYCHOLOGY OF THE COLONIZEDPSYCHOLOGY OF THE COLONIZED

    PSYCHEPSYCHE

    The negative programming ofThe negative programming ofcolonial experiencecolonial experience::

    Cult ofCult ofsmallnesssmallness

    Celebration of DefeatCelebration of Defeat

    Dona VictorinaDona VictorinaSyndromeSyndrome

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    The Curse of SmallnessThe Curse of Smallness

    Representations of the FilipinoRepresentations of the Filipinoseemingly encouraged by the Americanseemingly encouraged by the Americancolonial regime were of the smallestcolonial regime were of the smallest

    kind.kind.The bahay kubo became very small.The bahay kubo became very small.The little rice bird, the maya, became theThe little rice bird, the maya, became the

    national bird. The tiny sampaguita wasnational bird. The tiny sampaguita was

    declared the national flower by Americandeclared the national flower by American

    Governor General Frank Murphy in 1934.Governor General Frank Murphy in 1934.Photographs taken of Filipinos and AmericansPhotographs taken of Filipinos and Americanstogether often deliberately exaggerated thetogether often deliberately exaggerated the

    Filipinos diminutive stature beside that of theFilipinos diminutive stature beside that of the

    towering American Caucasian.towering American Caucasian.

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    The Curse of SmallnessThe Curse of Smallness

    Could this be an important reasonCould this be an important reasonwhy until recently many Filipinowhy until recently many Filipino

    school children were expected toschool children were expected to

    memorize the Latin name of, andmemorize the Latin name of, andeven to be proud of having in Bikol,even to be proud of having in Bikol,

    the smallest fish in the world?the smallest fish in the world? MostMost

    Filipinos then were not aware that weFilipinos then were not aware that wealso have thealso have the biggest fish in thebiggest fish in the

    worldworld in the same province.in the same province.

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    The Curse of SmallnessThe Curse of Smallness

    Could this also be one of theCould this also be one of thepsychological reasons why manypsychological reasons why manyFilipinos think small?Filipinos think small? Rather thanRather thanbecome innovators, entrepreneurs,become innovators, entrepreneurs,

    creative thinkers, producers andcreative thinkers, producers andmanufacturers, Filipinos, includingmanufacturers, Filipinos, includinggraduates of elite schools, are just toograduates of elite schools, are just toohappy to find employment, especiallyhappy to find employment, especially

    overseas.overseas. In 1954 our government enacted a retail tradeIn 1954 our government enacted a retail trade

    nationalization law, which took effect in 1964,nationalization law, which took effect in 1964,preventing the Chinese from doingpreventing the Chinese from doing tingi,tingi, so theso the

    Chinese simply shifted from retail to the much biggerChinese simply shifted from retail to the much bigger

    L S lf t B d i O S lfLo Self esteem Bordering On Self

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    Low Self-esteem Bordering On Self-Low Self-esteem Bordering On Self-

    Contempt:Contempt: TheDona VictorinaTheDona Victorina

    SyndromeSyndrome Doubt in the Filipino capacity forDoubt in the Filipino capacity for

    achievementachievement

    Perverse delight among FilipinosPerverse delight among Filipinosto constantly belittle themselvesto constantly belittle themselves

    Serious lack of respect orSerious lack of respect or

    contempt for each othercontempt for each other Wallowing in a negative self-Wallowing in a negative self-

    image that is tantamount to aimage that is tantamount to a

    self-fulfilling prophecyself-fulfilling prophecy

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    TheDona Victorina SyndromeTheDona Victorina Syndrome

    Filipinos are perhaps theFilipinos are perhaps the worstworstself-bashersself-bashers in the world. We arein the world. We areblind to our own capacities andblind to our own capacities andidealize those of others, especiallyidealize those of others, especially

    Westerners.Westerners. If something is poorlyIf something is poorlymade it must be Filipino. If it ismade it must be Filipino. If it iswell made it must be foreign.well made it must be foreign.

    Even negative qualities that areEven negative qualities that areuniversal human failings are claimeduniversal human failings are claimedby Filipinos as distinctly Filipino, e.g.by Filipinos as distinctly Filipino, e.g.crab mentality, graft and corruption,crab mentality, graft and corruption,

    greed, lack of discipline, etc.greed, lack of discipline, etc.

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    B k k l b tB kas ang kalooban not

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    Bukas ang kalooban, notBukas ang kalooban, not

    privateprivateWindows all aroundWindows all around

    ancestral housesancestral houses

    Aliwalas, airy spaciousnessAliwalas, airy spaciousnessand openness of interiorsand openness of interiors

    Space surrounds spaceSpace surrounds spaceHigh value placed on beingHigh value placed on being

    natural, informal, personalnatural, informal, personal

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    TheDona VictorinaT eDona V ctor na

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    The Dona VictorinaT e Dona V ctor naSyndromeSyndrome

    The underdevelopment of PhilippineThe underdevelopment of Philippinesociety is fundamentally rooted insociety is fundamentally rooted in

    this chronic loss of Filipino self-this chronic loss of Filipino self-

    esteem due to centuries ofesteem due to centuries ofcolonization and miseducation.colonization and miseducation.

    Yet we do not have a monopoly ofYet we do not have a monopoly of

    human faultshuman faults.. Other nations, evenOther nations, eventhose nations Filipinos tend tothose nations Filipinos tend to

    idolize, are equally, if not moreidolize, are equally, if not more

    stuck with negative traits that westuck with negative traits that we

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    Crab Mentality WorldwideCrab Mentality Worldwide

    Crab mentality, for example, is very much a worldwide social phenomenon:Crab mentality, for example, is very much a worldwide social phenomenon:

    FromFrom Ottawa, Canada,Ottawa, Canada,Autumn 1995Autumn 1995Bucket of CrabsBucket of Crabs

    A wise old sage (actually, my father-in-law) used to say that some peopleA wise old sage (actually, my father-in-law) used to say that some peopleare like a bunch of crabs in a shallow bucket: when one crab manages toare like a bunch of crabs in a shallow bucket: when one crab manages toget a claw up and is on the verge of escape, another crab will inevitablyget a claw up and is on the verge of escape, another crab will inevitably

    grab him and pull him back down. Thegrab him and pull him back down. The crab mentalitycrab mentality is, "If I can't have it,is, "If I can't have it,then neither can you.then neither can you.

    Our egalitarian federal Health Minister, Diane Marleau is ourOur egalitarian federal Health Minister, Diane Marleau is ourchoice for "Crab of the month.choice for "Crab of the month.

    While our debt-drowning federal government certainly can't adequatelyWhile our debt-drowning federal government certainly can't adequatelyfund health care,fund health care, Ms. Marleau will make sure that "wealthier Canadians"Ms. Marleau will make sure that "wealthier Canadians"

    (read: other crabs that have half a claw up on you) do not jump ahead of(read: other crabs that have half a claw up on you) do not jump ahead ofthe worsening line-ups and spend their own money to better, or perhapsthe worsening line-ups and spend their own money to better, or perhapseven save, their lives.even save, their lives.

    To allow someone to buy superior health care is, according to Ms.To allow someone to buy superior health care is, according to Ms.Marleau's thinking, self-evidently evil, and her government will do all it canMarleau's thinking, self-evidently evil, and her government will do all it canto suppress a private market in health care.to suppress a private market in health care. What her government's policyWhat her government's policyamounts to is:"Better that we all stay and die in the bucket together."amounts to is:"Better that we all stay and die in the bucket together."

    i C b li

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    American Crab MentalityAmerican Crab Mentality

    From Boston, MassachusetsFrom Boston, Massachusets

    A Drink Before the War by DennisA Drink Before the War by DennisLehaneLehanePublished by HarperTorch; ReissuePublished by HarperTorch; Reissue

    edition (April 2003)edition (April 2003) Among the poor and middle-classAmong the poor and middle-class

    suburbs of Boston, like those whosuburbs of Boston, like those who

    live on the narrow streets oflive on the narrow streets ofDorchester, hope is a dream, not aDorchester, hope is a dream, not agoal.goal. The crab mentality pullsThe crab mentality pullsback on those who try to climbback on those who try to climb

    their way outtheir way out.. Crime is the realmCrime is the realm

    I di C b M liI di C b M t lit

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    Indian Crab MentalityIndian Crab Mentality

    The Magic Of TeamworkThe Magic Of Teamwork

    Sam Pitroda,Sam Pitroda, Chairman & CEO of World Tel.Chairman & CEO of World Tel.

    (One Indian = 10 Japanese, 10 Indians = One Japanese)(One Indian = 10 Japanese, 10 Indians = One Japanese)

    Lack of teamwork and co-operation is one of the most serious problemsLack of teamwork and co-operation is one of the most serious problemsaffecting progress in all areas of India and wherever Indians workaffecting progress in all areas of India and wherever Indians workworldwide.worldwide.

    The key problem in India is always implementation, not lack of policies. WeThe key problem in India is always implementation, not lack of policies. Wehave great policies and ideas about how to do things, but severely lackinghave great policies and ideas about how to do things, but severely lackingin teamwork.in teamwork.

    When the Japanese came to work in India to develop the MarutiWhen the Japanese came to work in India to develop the MarutiSuzuki car, a joke went around that one Indian was equal to 10Suzuki car, a joke went around that one Indian was equal to 10

    Japanese: Indians were very smart, capable and dedicatedJapanese: Indians were very smart, capable and dedicated

    individuals. But 10 Indians were equal to 1 Japanese: Indiansindividuals. But 10 Indians were equal to 1 Japanese: Indianslacked team spirit and co-operation.lacked team spirit and co-operation.

    What makes matters even worse is ourWhat makes matters even worse is our crab mentalitycrab mentality. If someone. If someoneis trying to climb higher and achieve more, the others just dragis trying to climb higher and achieve more, the others just draghim down. The signal that the others send out is, " I wouldn't do it;him down. The signal that the others send out is, " I wouldn't do it;I wouldn't let you do it; and if by chance you start succeeding, weI wouldn't let you do it; and if by chance you start succeeding, we

    will all gang up and make sure that you don't get to do it."will all gang up and make sure that you don't get to do it."

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    Celebration of DefeatCelebration of Defeat

    Fall of BataanFall of Bataan Fall of CorregidorFall of Corregidor

    Fall of Tirad PassFall of Tirad Pass

    Capture of AguinaldoCapture of Aguinaldo Death of Rizal, etc.Death of Rizal, etc.

    Why not celebrate triumphs like TheWhy not celebrate triumphs like The

    Siege of Baler, The Bells ofSiege of Baler, The Bells of

    Balanginga, The Defeat of theBalanginga, The Defeat of the

    Spaniards by the FilipinoSpaniards by the Filipino

    Revolutionaries?Revolutionaries?

    Ali ti f O S f C lt lAlienation from Our Sources of Cultural

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    Alienation from Our Sources of CulturalAlienation from Our Sources of Cultural

    Energy: Thinking in Borrowed Forms andEnergy: Thinking in Borrowed Forms and

    the Economics of Dependencythe Economics of Dependency

    Up to the present time, our educationalUp to the present time, our educationalsystem remains colonial rather than culturallysystem remains colonial rather than culturallyappropriate, causingappropriate, causing a great loss ofa great loss ofcultural energycultural energy..

    As a result, many of our schools do notAs a result, many of our schools do notproduce people who are highly resourceful,produce people who are highly resourceful,creative and adaptable to a fast changing andcreative and adaptable to a fast changing andextremely complex contemporary world.extremely complex contemporary world.TheyThey

    encourage dependency, a job-seeking,encourage dependency, a job-seeking,employability mentality rather than originalityemployability mentality rather than originalityof thought, entrepreneurial qualities and self-of thought, entrepreneurial qualities and self-reliance on native skills, knowledge andreliance on native skills, knowledge andstrengths.strengths.

    S i A th C t S i A th C t

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    Serving Another CountrysServing Another Countrys

    Need Through EducationNeed Through Education

    Our country has been spending valuableOur country has been spending valuablepublic money for the education of Filipinopublic money for the education of Filipinoprofessionals in the arts and sciences andprofessionals in the arts and sciences andmany other fields. But since the culturalmany other fields. But since the culturalsources of their education are Western, it issources of their education are Western, it isinevitable thatinevitable that the expertise they acquire willthe expertise they acquire willbebe more applicable or appropriate to amore applicable or appropriate to aWestern industrialized society than toWestern industrialized society than to

    the rural, agricultural setting of mostthe rural, agricultural setting of mostPhilippine provinces.Philippine provinces.

    So a great number of our graduates will endSo a great number of our graduates will endup migrating to rich Western or Westernizedup migrating to rich Western or Westernized

    countries.countries.

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    Serving Another CountrysServing Another Countrys

    Need Through EducationNeed Through Education

    It looks like the Philippines is spendingIt looks like the Philippines is spending

    its money for the training of manpowerits money for the training of manpower

    for the more affluent countries...This,for the more affluent countries...This,then, isthen, is the essence of our colonialthe essence of our colonial

    education - the training of oneseducation - the training of ones

    countrys citizens to become anothercountrys citizens to become another

    countrys assetscountrys assets.. (Florentino Hornedo, The(Florentino Hornedo, TheCultural Dimension of PhilippineCultural Dimension of Philippine

    Development)Development)

    Di i i f S lf*Di i ti f S lf*

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    Diminution of Self*Diminution of Self*

    THE MOST INSIDUOUS BECAUSE SUBTLETHE MOST INSIDUOUS BECAUSE SUBTLEALIENATION OF THE FILIPINO FROM HISALIENATION OF THE FILIPINO FROM HISCULTURAL ROOTS BEGAN WITH THECULTURAL ROOTS BEGAN WITH THEWESTERNIZED EDUCATIONAL SYSTEM THE U.S.WESTERNIZED EDUCATIONAL SYSTEM THE U.S.ESTABLISHED IN OUR COUNTRYESTABLISHED IN OUR COUNTRY..

    THIS PROCESS CONTINUES TO THE PRESENT DAY:THIS PROCESS CONTINUES TO THE PRESENT DAY: WEWEMAY OBSERVE THAT THE HIGHER (i.e., THE MOREMAY OBSERVE THAT THE HIGHER (i.e., THE MORESPECIALIZED) A FILIPINOS LEVEL OF EDUCATIONSPECIALIZED) A FILIPINOS LEVEL OF EDUCATIONIS, THE GREATER IS THE LOSS OF A COMMUNAL ORIS, THE GREATER IS THE LOSS OF A COMMUNAL OR

    SOCIAL SELF.SOCIAL SELF.____________________________

    **Those who receive a well-rounded, interdisciplinary education inThose who receive a well-rounded, interdisciplinary education inwhich subjects are taught within a broad social, cultural andwhich subjects are taught within a broad social, cultural andhumanistic context, showing the interconnectedness of all thingshumanistic context, showing the interconnectedness of all thingsdo not necessarily succumb to this diminution process.do not necessarily succumb to this diminution process.

    Alienation from theAlienation from the

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    Alienation from theAlienation from theCommunityCommunity

    As one ascends the academic ladder, the moreAs one ascends the academic ladder, the more

    Westernized and alienated from his culturalWesternized and alienated from his culturalroots the Filipino becomesroots the Filipino becomes. That is why the. That is why themore specialized a Filipinos education is, themore specialized a Filipinos education is, themore likely he or she will find his means ofmore likely he or she will find his means oflivelihood away from his community, perhaps inlivelihood away from his community, perhaps inManila or some other country.Manila or some other country.

    An Ifugao child who receives only a high schoolAn Ifugao child who receives only a high schooleducation is more likely to remain in hiseducation is more likely to remain in hiscommunity than another who finishes college.community than another who finishes college.And the reason for this is not just because theAnd the reason for this is not just because thelatter has greater work opportunities, butlatter has greater work opportunities, butbecausebecause his education is often not culturallyhis education is often not culturallyrooted in his community, especially if it is arooted in his community, especially if it is a

    rural, indigenous village.rural, indigenous village.

    Constriction of SocialConstriction of Social

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    Constriction of SocialConstriction of Social

    ConsiousnessConsiousness

    Especially prone to the diminution of socialEspecially prone to the diminution of socialconsciousness are professionals in highlyconsciousness are professionals in highlytechnical, narrow specializations.technical, narrow specializations. It used toIt used tobe that a doctor specialized in EENTbe that a doctor specialized in EENTmedicine. But eye specialists have sincemedicine. But eye specialists have since

    parted ways with the ear-nose-throat doctors.parted ways with the ear-nose-throat doctors.And now there is even a left-eye or right-eyeAnd now there is even a left-eye or right-eyespecialist.specialist.

    By reducing reality into small pieces,By reducing reality into small pieces, thethe

    narrow specialist is in danger of losing allnarrow specialist is in danger of losing allsense of realitysense of reality.. He and his tiny circle of co-He and his tiny circle of co-experts tend to define their own limited fieldexperts tend to define their own limited field --that is, their specialized theories andthat is, their specialized theories andmethods -methods - as the final reality or theas the final reality or therepresentation of total realityrepresentation of total reality

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    Specialistic InnocenceSpecialistic Innocence

    This naivete makes him utterly helpless inThis naivete makes him utterly helpless infacing many complex issues of today.facing many complex issues of today. Thus,Thus,

    he is apt to surrender easily to all sorts ofhe is apt to surrender easily to all sorts ofideologies. The modern specializedideologies. The modern specialized

    intellectual gets nervous outside his field ofintellectual gets nervous outside his field ofexpertise where he feels an awful sense ofexpertise where he feels an awful sense of

    emptiness. All throughout history, it has beenemptiness. All throughout history, it has been

    the technocratic scientists or engineers, who,the technocratic scientists or engineers, who,because of their ignorance of the socialbecause of their ignorance of the socialprocesses and political contexts in which theyprocesses and political contexts in which they

    operated, easily succumbed to the whims ofoperated, easily succumbed to the whims of

    dictators and fascists of all kinds.dictators and fascists of all kinds.

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    Professional TribalismProfessional Tribalism

    Narrow technical, professional education mayNarrow technical, professional education maydevelop expertise and the professions but maydevelop expertise and the professions but mayalso breed selfishness, lack of socialalso breed selfishness, lack of socialresponsibility and professional tribalism, whichresponsibility and professional tribalism, whicharises from thearises from the cult of the professional egocult of the professional ego(promoting ones profession at the expense of public(promoting ones profession at the expense of public

    good).good).

    This is clearly a manifestation of the materialism ofThis is clearly a manifestation of the materialism ofindustrial or industrializing societies where, for instance,industrial or industrializing societies where, for instance,scientists advance science for its own sake no matterscientists advance science for its own sake no matterwhat the social costswhat the social costs,, medical doctors gang up onmedical doctors gang up onoutsiders to protect the medical establishmentoutsiders to protect the medical establishment, and, andbusinessmen sacrifice valuable goods or form cartels justbusinessmen sacrifice valuable goods or form cartels just

    to maintain enormous profitsto maintain enormous profits

    .

    .

    f i l ib liP f i l T ib li

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    Professional TribalismProfessional Tribalism

    Society becomes splintered into ruthlesslySociety becomes splintered into ruthlessly

    competing self-interest tribes of experts, eachcompeting self-interest tribes of experts, eachwith its ownwith its own god or kinggod or king (celebrity figures such as Stephen(celebrity figures such as Stephen

    Hawking in physics or Bill Gates in technologyHawking in physics or Bill Gates in technologyand business)and business)

    church or templechurch or temple (convention hall, opera(convention hall, operahouse, museum, etc.)house, museum, etc.)

    holy bookholy book (professional journal or manual),(professional journal or manual), sacred languagesacred language (jargon)(jargon) andand religious attirereligious attire (business suit, white laboratory(business suit, white laboratory

    gown, etc.).gown, etc.).

    Each tribe is after its own good alone.Each tribe is after its own good alone. ProfessionalProfessionaladvancement is the highest good. And financial success theadvancement is the highest good. And financial success the

    highest reward (a market of warring, competing tribes?)highest reward (a market of warring, competing tribes?)

    b i f i li

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    Barbarism of Specialism*Barbarism of Specialism*

    The specialist and his small circle of co-The specialist and his small circle of co-

    experts are inclined to define their own littleexperts are inclined to define their own littlefield(i.e. their specialized theories andfield(i.e. their specialized theories andmethods) as the final reality or asmethods) as the final reality or as thetherepresentation of total reality. (Zejderveld,representation of total reality. (Zejderveld,

    Abstract Society). Thus, he has a tendencyAbstract Society). Thus, he has a tendencytoward arrogance inspite of his naivete in alltoward arrogance inspite of his naivete in allmatters outside his own limited field.matters outside his own limited field.

    Typically, he feels detached from the largerTypically, he feels detached from the largercommunal, social context in which he livescommunal, social context in which he lives

    and become solely devoted to theand become solely devoted to theadvancement of his profession.advancement of his profession.

    ________________________________________________

    * Narrow specialization* Narrow specialization

    B b i f S i liBarbarism of Specialism

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    Barbarism of SpecialismBarbarism of Specialism(or Narrow Specialization)(or Narrow Specialization)

    Who then cares for society as a whole?Who then cares for society as a whole? ItItseems that with few exceptions, we have inseems that with few exceptions, we have inour midst economists who formulate policiesour midst economists who formulate policiesas if people do not matter, scientists whoas if people do not matter, scientists whopursue knowledge uninformed by socialpursue knowledge uninformed by social

    considerations, artists who create for otherconsiderations, artists who create for otherartists and art experts alone, politicians whoartists and art experts alone, politicians whoplace party interests above all else, andplace party interests above all else, andofficials more worried about self-preservationofficials more worried about self-preservationthan their peoples well being.than their peoples well being.

    These things are now common knowledge and muchThese things are now common knowledge and muchthought and study have already been made on thethought and study have already been made on thebarbarism of specialism.barbarism of specialism. Can we educate theCan we educate theFilipinos, whether formally and non-formally, againstFilipinos, whether formally and non-formally, against

    this barbarism?this barbarism?

    The Monstrous CulturalThe Monstrous Cultural

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    The Monstrous CulturalThe Monstrous CulturalDivideDivide

    Paradoxically, our colonial, narrowlyParadoxically, our colonial, narrowlyspecialized education creates aspecialized education creates asituation wheresituation where our most educated classour most educated classturns out to be the least nationalisticturns out to be the least nationalistic

    FilipinosFilipinos - an elite with whom the- an elite with whom thecolonial powers could easily collaborate.colonial powers could easily collaborate.

    A serious consequence of this is culturalA serious consequence of this is cultural

    fragmentation.fragmentation. In the Philippines,In the Philippines, thisthiscreated thecreated the monstrous culturalmonstrous culturaldividedivide between the Western-educatedbetween the Western-educatedruling elite and the more or lessruling elite and the more or less

    culturally indigenous majority.culturally indigenous majority.

    The Monstrous CulturalThe Monstrous Cultural

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    The Monstrous CulturalThe Monstrous CulturalDivideDivide

    Without a common culturalWithout a common culturalidentity there is no common,identity there is no common,unified action.unified action.

    A culturally fragmentedA culturally fragmented

    and atomized mass is theand atomized mass is the

    worst conceivable sourceworst conceivable source

    material for thematerial for the

    development processdevelopment process..

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    the elite and commonthe elite and common

    peoplepeople

    The alienation of the elite from theThe alienation of the elite from theculture of our people makes them feelculture of our people makes them feelno sense of responsibility to the people.no sense of responsibility to the people.

    We have aWe have a soft statesoft state because of self-because of self-serving elite intervention andserving elite intervention andmanipulation. As a result, the culture ofmanipulation. As a result, the culture of

    the bureaucracy, including the policethe bureaucracy, including the policeand the military, is moreand the military, is more attuned to theattuned to theneeds and values of the elite than to theneeds and values of the elite than to thevast majority of Filipinos.vast majority of Filipinos.

    A Peop e Can On y Be Un te By t e T ngseop

    e an n y e n e y e ngsTh L d Di id d B th Thi ThTh

    L d Di id d B th Thi Th

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    y y gy y gThey Love, and Divided By the Things TheyThey Love, and Divided By the Things They

    HateHate..

    Generations of contempt forGenerations of contempt forFilipinos by the colonizers haveFilipinos by the colonizers havebeen imbibed by many Filipinosbeen imbibed by many Filipinosthemselves, especially by the rulingthemselves, especially by the ruling

    elites, who were most exposed toelites, who were most exposed toWestern rule.Western rule.

    Actually, as a research of SWS hasActually, as a research of SWS has

    indicated, it is this classindicated, it is this class who havewho havethe lowest regard for themselvesthe lowest regard for themselves asasFilipinosFilipinos, having been the most, having been the mostconditioned to idolize Westernconditioned to idolize Western

    ways. Their low regard for Filipinosways. Their low regard for Filipinos

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    ThemselvesThemselves Always Unites aAlways Unites a

    PeoplePeople If we are to become one nation, we haveIf we are to become one nation, we have

    to begin deconstructing the veryto begin deconstructing the very

    negative self-images that have beennegative self-images that have been

    ingrained in us by centuries of colonialingrained in us by centuries of colonial

    misrule and miseducation,misrule and miseducation, especiallyespecially

    among the elites who are the poweramong the elites who are the power

    wielders and thus have the greatestwielders and thus have the greatest

    responsibility to serve and be one withresponsibility to serve and be one withour people.our people.

    We can never erect a viable nation if weWe can never erect a viable nation if we

    continue to denigrate ourselves, even incontinue to denigrate ourselves, even in

    the presence of foreigners.the presence of foreigners.

    Social Self-Images As Self-Fulfilling: TheSocial Self-Images As Self-Fulfilling: The

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    Social Self-Images As Self-Fulfilling: TheSocial Self-Images As Self-Fulfilling: The

    Need to Develop a Strong Shared VisionNeed to Develop a Strong Shared Vision

    It is the image a people create ofIt is the image a people create ofthemselves that is the psycho-themselves that is the psycho-

    cultural basis of their strengths andcultural basis of their strengths and

    weaknesses, triumphs and failuresweaknesses, triumphs and failures.. For a nations self-image tendsFor a nations self-image tends

    to be self-fulfillingto be self-fulfilling(A peoples(A peoplesperception of themselvesperception of themselvesinevitably becomes a realityinevitably becomes a reality Kenneth Boulding,Kenneth Boulding,The ImageThe Image).).

    Social Self-Images As Self-Fulfilling:Social Self-Images As Self-Fulfilling:

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    Social Self Images As Self Fulfilling:Social Self Images As Self Fulfilling:

    The Need to Develop a StrongThe Need to Develop a Strong

    Shared VisionShared Vision

    If in our minds we think we will beIf in our minds we think we will be

    defeated, we have already lost. Ifdefeated, we have already lost. If

    we think we are an inferior people,we think we are an inferior people,we will tend to lower our standardswe will tend to lower our standards

    and be satisfied with good enough.and be satisfied with good enough.

    Negative self-images, whetherNegative self-images, whetherindividual or collective, can causeindividual or collective, can cause

    untold social and cultural damage.untold social and cultural damage.

    Social Self-Images As Self-Fulfilling: TheSocial Self-Images As Self-Fulfilling: The

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    g gg g

    Need to Develop a Strong SharedNeed to Develop a Strong Shared

    VisionVision

    We lose nothing and gainWe lose nothing and gaineverything by focusing on theeverything by focusing on the

    most exalted aspects of ourmost exalted aspects of our

    self/being as a basis of ourself/being as a basis of ourself-imageself-image

    Cultivating our strengths notCultivating our strengths notonly empowers us butonly empowers us but

    eliminates our so-calledeliminates our so-called

    weaknesses in the processweaknesses in the process Social Self-Images As Self-Fulfilling:Social Self-Images As Self-Fulfilling:

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    g gg g

    The Need to Develop a StrongThe Need to Develop a Strong

    Shared VisionShared Vision

    An inspiring image ofAn inspiring image ofourselves emerges from theourselves emerges from the

    very core of our culture:very core of our culture:aahighly relational, holistic,highly relational, holistic,

    participatory and creativeparticipatory and creative

    people with a strongpeople with a strong

    nurturing and caringnurturing and caring

    orientation.orientation.

    Filipino Healing CultureFilipino Healing Culture

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    Filipino Healing CultureFilipino Healing Culture We are highly relational We are highly relational SocialSocial

    interconnectednessinterconnectedness leads to longevityleads to longevity ExpressivenessExpressiveness, especially through, especially through

    music and dance, releases harmfulmusic and dance, releases harmful

    emotionsemotions Everyday creativityEveryday creativity promotes well-beingpromotes well-being

    Touching as a way of lifeTouching as a way of life increasesincreases

    immunity to diseaseimmunity to disease

    Deep belief in GodDeep belief in God makes Filipinosmakes Filipinos

    optimistic and provides meaning to lifeoptimistic and provides meaning to life

    Strong sense of humorStrong sense of humor enables us toenables us to

    rebound easily from any tragedyrebound easily from any tragedy

    POSITIVE SELF IMAGEPOSITIVE SELF IMAGE

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    POSITIVE SELF-IMAGEPOSITIVE SELF-IMAGE

    A positive self-image is the basis ofA positive self-image is the basis ofsocial/national unity, synergy andsocial/national unity, synergy andcooperation since everybody identifiescooperation since everybody identifieswith the positivewith the positive

    Negativism about ourselvesNegativism about ourselvesdiscourages foreign investments,discourages foreign investments,tourism and trade - bringing about atourism and trade - bringing about aconsiderable loss of economic, politicalconsiderable loss of economic, political

    and social opportunitiesand social opportunities Self-denigration lowers respect for theSelf-denigration lowers respect for the

    Filipino, diminishing our stature in theFilipino, diminishing our stature in theworld and making us unacceptable orworld and making us unacceptable orunwelcome in other countries.unwelcome in other countries.

    A Filipino PerspectiveA Filipino Perspective

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    A Filipino PerspectiveA Filipino Perspective

    Build on Filipino/ IndigenousBuild on Filipino/ IndigenousStrengthsStrengths

    -- Need for Positive Self-Image:Need for Positive Self-Image:-- Root cause of Philippine under-Root cause of Philippine under-

    development:development:

    Filipino tendency towards self bashingFilipino tendency towards self bashingesp. among the Westernized elite,esp. among the Westernized elite,

    preventing us from tapping our greatestpreventing us from tapping our greatest

    asset for sustainable developmentasset for sustainable development -- ourour

    cultural strengths and resources.cultural strengths and resources.

    A Fili i P tiA Fili i P ti

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    A Filipino PerspectiveA Filipino Perspective Work for the Good of the NationWork for the Good of the Nation

    as a Whole:as a Whole:

    ACT LOCALLY, THINK NATIONALLYACT LOCALLY, THINK NATIONALLYoror

    ACT LOCALLY, THINK GLOBALLYACT LOCALLY, THINK GLOBALLY

    DevelopDevelopPridePride,, CommitmentCommitment,,

    andand ExcellenceExcellence

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    DEVELOPING A FILIPINO AND HUMANISTICDEVELOPING A FILIPINO AND HUMANISTIC

    PERSPECTIVEPERSPECTIVE

    Missions and policy research can lay the basisMissions and policy research can lay the basis

    forfor programs that can:programs that can:1. Heighten social consciousness and1. Heighten social consciousness and

    sense ofsense of

    responsibility to the nation byresponsibility to the nation by

    Making Filipinos and foreigners know deeply theMaking Filipinos and foreigners know deeply thehistory and cultural geography of the Filipinohistory and cultural geography of the Filipino

    peoplepeople, with emphasis on, with emphasis on local strengths.local strengths. Broadly situating in a socio-cultural contextBroadly situating in a socio-cultural context thethe

    teaching of highly technical courses, especiallyteaching of highly technical courses, especially

    DEVELOPING A FILIPINO AND HUMANISTIC PERSPECTIVEDEVELOPING A FILIPINO AND HUMANISTIC PERSPECTIVE

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    DEVELOPING A FILIPINO AND HUMANISTIC PERSPECTIVEDEVELOPING A FILIPINO AND HUMANISTIC PERSPECTIVE

    Balancing Individual Freedom withBalancing Individual Freedom with

    Sense of CommunitySense of Community

    Our professionals can strive to achieve aOur professionals can strive to achieve a

    balanced outlook, one that can appreciatebalanced outlook, one that can appreciate

    the Western ideals of individual freedom asthe Western ideals of individual freedom aswell as the profound and lasting Asianwell as the profound and lasting Asianvalues of communal togetherness, nationalvalues of communal togetherness, national

    unity, spiritual oneness of humanity and,unity, spiritual oneness of humanity and,especially,especially, Filipino psychologies ofFilipino psychologies of

    cooperation and communal ways, such ascooperation and communal ways, such asthe Filipino ideal ofthe Filipino ideal ofpakikipagkapwapakikipagkapwa,, whosewhose

    deepest meaning is shared goodness ordeepest meaning is shared goodness or

    DEVELOPING A FILIPINO AND HUMANISTIC PERSPECTIVEDEVELOPING A FILIPINO AND HUMANISTIC PERSPECTIVE

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    DEVELOPING A FILIPINO AND HUMANISTIC PERSPECTIVEDEVELOPING A FILIPINO AND HUMANISTIC PERSPECTIVE

    Maintaining core programs or thrusts on:Maintaining core programs or thrusts on:

    What it means to be humanWhat it means to be human andand FilipinoFilipino,,sustainable living and understanding of thesustainable living and understanding of theecologyecology,, realization of creative potentialrealization of creative potential, etc., etc.

    AcquiringAcquiring truly interdisciplinary perspectivestruly interdisciplinary perspectivesthat broaden intellectual horizons andthat broaden intellectual horizons and

    promote multiple intelligences andpromote multiple intelligences anddemonstrate the interconnectedness of alldemonstrate the interconnectedness of all

    phenomena.phenomena. Establishing, especially for the young FilipinosEstablishing, especially for the young Filipinos

    here and abroad,here and abroad, pasyal-aral activities inpasyal-aral activities in

    selected places in the Philippines for culturalselected places in the Philippines for cultural

    immersionimmersion..

    DEVELOPING A FILIPINO AND HUMANISTICDEVELOPING A FILIPINO AND HUMANISTIC

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    PERSPECTIVEPERSPECTIVE

    2. Demonstrate that the arts are not isolated from2. Demonstrate that the arts are not isolated from

    other cultural phenomena, and are the most lucidother cultural phenomena, and are the most lucidmirrors of social consciousnessmirrors of social consciousness

    The arts do not exist in a vacuumThe arts do not exist in a vacuum. Every artistic. Every artisticstatement is also a political one, even from thestatement is also a political one, even from themost seemingly, innocuous decorative ones.most seemingly, innocuous decorative ones.There is no escape from social responsibility. ItsThere is no escape from social responsibility. Itseither you are promoting art for the commoneither you are promoting art for the commonpeople, for the elite, or for the nation as a whole.people, for the elite, or for the nation as a whole.For whom does the artist create?For whom does the artist create? can always becan always be

    asked.asked.

    Interdisciplinary, world arts, arts and ideas,Interdisciplinary, world arts, arts and ideas,comparative and other expansive approaches tocomparative and other expansive approaches toart studiesart studies can be an antidote to specialisticcan be an antidote to specialisticinnocenceinnocence

    ART DOES NOT BECOME EXCLUSIVE INART DOES NOT BECOME EXCLUSIVE IN

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    ART DOES NOT BECOME EXCLUSIVE INART DOES NOT BECOME EXCLUSIVE IN

    TRADITIONAL CULTURESTRADITIONAL CULTURES

    Participation in creative, artisticParticipation in creative, artistic

    activities is not limited to a fewactivities is not limited to a few..

    Everybody in the community takes partEverybody in the community takes part

    in making art and creative things. Thisin making art and creative things. Thisresults in aresults in a vast resource pool ofvast resource pool ofpractitioners of arts and crafts, thuspractitioners of arts and crafts, thus

    promoting creative diversity.promoting creative diversity. ForForexample, farmers become expertexample, farmers become expert

    puppeteers, housewives becomepuppeteers, housewives become

    accomplished weavers, a barber anaccomplished weavers, a barber an

    DEVELOPING A FILIPINO AND HUMANISTICDEVELOPING A FILIPINO AND HUMANISTIC

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    PERSPECTIVEPERSPECTIVE

    3. Promote people participation,3. Promote people participation,local genius and culturallocal genius and cultural

    diversity bydiversity by

    Identifying local cultural geniusIdentifying local cultural geniusand promoting it nationally andand promoting it nationally and

    internationally, based on theinternationally, based on the

    assumption thatassumption that we are boundwe are boundtogether by the good or thetogether by the good or the

    positivepositive

    DEVELOPING A FILIPINO ANDDEVELOPING A FILIPINO ANDS C S C

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    HUMANISTIC PERSPECTIVEHUMANISTIC PERSPECTIVE

    To achieve this, we must view ourselvesTo achieve this, we must view ourselves

    from our own cultural perspectives,from our own cultural perspectives,appropriate to the conditions under whichappropriate to the conditions under whichmost of our people live, and relevant tomost of our people live, and relevant totheir needs.their needs.

    Indigenous concepts and ideasIndigenous concepts and ideas,,knowledge systems and practicesknowledge systems and practices,, formsformsof expressionof expression,, traditional artstraditional arts andand nativenativelanguageslanguages that continue to exist today arethat continue to exist today arethethe basis of policies and programs forbasis of policies and programs forsustainable development because theysustainable development because theyare in consonance with our psyche andare in consonance with our psyche andour needs, containing wisdom testedour needs, containing wisdom tested

    through timethrough time.. Local genius or indigenousLocal genius or indigenous

    Intangible Cultural Heritage asIntangible Cultural Heritage as

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    Intangible Cultural Heritage asIntangible Cultural Heritage as

    the Wellspring of Local Geniusthe Wellspring of Local Genius

    According to the UNESCO 2003 convention, ICH is the mainspring ofAccording to the UNESCO 2003 convention, ICH is the mainspring ofcultural diversity and its maintenance a guarantee for continuingcultural diversity and its maintenance a guarantee for continuingcultural diversity. ICH is manifested in the ff. domainscultural diversity. ICH is manifested in the ff. domains

    Oral traditions and expressions includingOral traditions and expressions including

    languages as a vehicle of intangible culturallanguages as a vehicle of intangible culturalheritageheritage

    Performing arts (such as traditional music,Performing arts (such as traditional music,dance and theatre)dance and theatre)

    Social Practices, rituals and festive eventsSocial Practices, rituals and festive events Knowledge and practices concerning natureKnowledge and practices concerning nature

    and the universeand the universeTraditional craftsmanshipTraditional craftsmanship

    Intangible Cultural Heritage as theIntangible Cultural Heritage as the

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    Wellspring of Local GeniusWellspring of Local Genius

    Regardless of his specialization, it is imperativeRegardless of his specialization, it is imperativethat a local cultural worker - whether athat a local cultural worker - whether apractitioner, manager or educator - be steepedpractitioner, manager or educator - be steepedin the ICH of his community, i.e. in these fivein the ICH of his community, i.e. in these fivedomains.domains. In this way, he becomes culturally-In this way, he becomes culturally-

    rooted, instead of being alienated from hisrooted, instead of being alienated from hispeople by a fragmented, narrow kind ofpeople by a fragmented, narrow kind ofeducation.education.

    Cultural education, then, should not only be aCultural education, then, should not only be a

    smattering of facts and disconnected bits ofsmattering of facts and disconnected bits ofinformation but knowing whole traditions,information but knowing whole traditions,systems, concepts, and practices; acquiringsystems, concepts, and practices; acquiringskills; and attaining insights andskills; and attaining insights andunderstandings within the contexts of onesunderstandings within the contexts of ones

    local community and the nation as a whole.local community and the nation as a whole.

    Tapping Local Cultural Genius forTapping Local Cultural Genius for

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    pp gpp g

    Social and Economic AdvancementSocial and Economic Advancement

    Programs, projects and activities that lead toPrograms, projects and activities that lead tothe enhancement of these elements of culturalthe enhancement of these elements of culturalworth among existing Filipino communities hereworth among existing Filipino communities hereor abroad will go a long way towards theor abroad will go a long way towards thepreservation of creative, artistic skills, and thuspreservation of creative, artistic skills, and thusgreatly contribute to their social and economicgreatly contribute to their social and economicwell-being.well-being.

    A creatively vital community with a rich culturalA creatively vital community with a rich culturalheritage is preferable to a hundred museumsheritage is preferable to a hundred museums

    that are merely a repository of dead objectsthat are merely a repository of dead objectsand artifacts that fail to show us the socio-and artifacts that fail to show us the socio-cultural contexts in which these artifactscultural contexts in which these artifactsexisted in the past.existed in the past.

    ESTABLISHING SCHOOLS FORESTABLISHING SCHOOLS FOR

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    LIVING TRADITIONSLIVING TRADITIONS

    A museum where collections are shown in a diorama orA museum where collections are shown in a diorama ortableau type of presentation is much better in thistableau type of presentation is much better in thisregard.regard. Better still would be a museum of this categoryBetter still would be a museum of this categorywhere the tableaux on display represent living traditionswhere the tableaux on display represent living traditionsor dynamically existing village cultures in a nearbyor dynamically existing village cultures in a nearby

    network of communities to which the museum isnetwork of communities to which the museum isconnected.connected.

    The ideal type of institution for the preservation ofThe ideal type of institution for the preservation oftraditional creative skills, of course, is a School for Livingtraditional creative skills, of course, is a School for Living

    Traditions located right within a traditional community.Traditions located right within a traditional community.In this center, living bearers of culture go aboutIn this center, living bearers of culture go aboutpracticing their skills in the context of their everydaypracticing their skills in the context of their everydaylife, with the presence of students or apprentices wholife, with the presence of students or apprentices whoare keenly interested in learning these traditions.are keenly interested in learning these traditions.

    Promoting the Local But Thinking National or Global:Promoting the Local But Thinking National or Global:

    C i i h S hH C iti t th St t th

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    Human Communities, not the State, are theHuman Communities, not the State, are the

    Ultimate Actors in the Development ProcessUltimate Actors in the Development Process

    In mainstream development thinking, the stateIn mainstream development thinking, the stateis always seen as the social agent or subject ofis always seen as the social agent or subject ofthe development process.the development process. From a humanFrom a humandevelopment perspective, human beings ordevelopment perspective, human beings or

    small communities of human beings, are thesmall communities of human beings, are theultimate actorsultimate actors. Most states are, after all,. Most states are, after all,artificial territorial constructions, usually theartificial territorial constructions, usually theresult of international wars or internalresult of international wars or internalcolonialism.colonialism.

    The concept of a nation-state implies that theThe concept of a nation-state implies that theterritorial boundaries of the state coincide withterritorial boundaries of the state coincide withthe boundaries of a culturally homogeneousthe boundaries of a culturally homogeneousnation.nation. This is the exception rather than theThis is the exception rather than the

    rulerule in a world with about thousands ofin a world with about thousands of

    Promoting the Local But Thinking National orPromoting the Local But Thinking National or

    Gl b l H C iti t th St tGlobal: Human Communities not the State are

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    Global: Human Communities, not the State, areGlobal: Human Communities, not the State, are

    the Ultimate Actors in the Development Processthe Ultimate Actors in the Development Process

    We have to encourage celebration of the uniqueWe have to encourage celebration of the uniquecultural identities of cultural communities throughcultural identities of cultural communities throughvarious activities and expressive forms to provide forvarious activities and expressive forms to provide forcommunication and sustainable developmentcommunication and sustainable development. Failure to. Failure todo this may lead to violence, deviant behavior,do this may lead to violence, deviant behavior,depression, and suicide. Positive programs candepression, and suicide. Positive programs canencourage harmony and engagement in society.encourage harmony and engagement in society.Underlying these programs is theUnderlying these programs is the attitude of toleranceattitude of toleranceand respect for cultural diversity.and respect for cultural diversity.

    A nations development, then, can be viewedA nations development, then, can be viewed

    as proceeding along apparently divergentas proceeding along apparently divergentdirections,directions, one,one, towards a shared culturaltowards a shared culturaluniverse at the national leveluniverse at the national level and two,and two,towards thetowards the greatest possible intra-greatest possible intra-cultural diversity at the local level.cultural diversity at the local level.

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    WAKASWAKAS

    FINFIN

    THE ENDTHE END

    Salamat Po!!!Salamat Po!!!

    Defining the FilipinoDefining the Filipino

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    Defining the FilipinoDefining the Filipino

    Meaning of Identity: Pattern ofMeaning of Identity: Pattern ofOrganization or RelationshipsOrganization or Relationships

    The elements, ingredients, or parts of aThe elements, ingredients, or parts of a

    whole never determine its identity,whole never determine its identity,becausebecause the whole is more than the sumthe whole is more than the sumof its partsof its parts.. It is how the parts areIt is how the parts arecombined or organized to form a wholecombined or organized to form a whole

    that determines its identity.that determines its identity. No matterNo matterhow familiar or unoriginal the parts are,how familiar or unoriginal the parts are,the way they are combined can result inthe way they are combined can result insomething totally new, unique andsomething totally new, unique and

    Meanings of FilipinoMeanings of Filipino

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    g pg pIdentityIdentity 11

    Legal (a Filipino citizen)Legal (a Filipino citizen)

    A person who is a legal citizen of theA person who is a legal citizen of thePhilippines may be just that,Philippines may be just that, a citizen ona citizen onpaperpaper..

    In reality,In reality, he may not have developed anyhe may not have developed anynotion of responsibility and sense ofnotion of responsibility and sense ofcommitment to the nation of which he is acommitment to the nation of which he is amembermember.. He may even act in a mannerHe may even act in a mannercontrary to its welfarecontrary to its welfare, either out of, either out of

    ignorance or for purely selfish reasons, like aignorance or for purely selfish reasons, like ascientist divulging the ingredients of a highlyscientist divulging the ingredients of a highlyeffective traditional medicine to a foreigneffective traditional medicine to a foreigncorporation for a fee, engaging in corruptcorporation for a fee, engaging in corruptpractices in thepractices in thegovernment, or engaging ingovernment, or engaging inille al lo in .illegal logging.

    Meanings of Filipino IdentityMeanings of Filipino Identity22

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    22 Superficial majority (prevalence of externalSuperficial majority (prevalence of external

    features)features) Another apparent source of Filipino identity isAnother apparent source of Filipino identity is

    thethe character or quality that arises from thecharacter or quality that arises from theprevalence of certain external features of theprevalence of certain external features of the

    people.people.

    These could easily be mistaken forThese could easily be mistaken for

    genuine identity because their numericalgenuine identity because their numericaldominance makes them very visible. Majoritydominance makes them very visible. Majorityof the Filipinos, for example, are brown-of the Filipinos, for example, are brown-skinned, flat-nosed, medium-built, and withskinned, flat-nosed, medium-built, and with

    black hair and eyes.black hair and eyes. ButBut this does not make Filipinos who do notthis does not make Filipinos who do not

    resemble them any less Filipinoresemble them any less Filipino.. For culturalFor culturalidentity has absolutely nothing to do withidentity has absolutely nothing to do withbiology.biology. Culture is learned, not transmittedCulture is learned, not transmittedthrou h the enes.through the genes.

    Meanings of FilipinoMeanings of Filipino

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    g pg pIdentity 3Identity 3

    Spurious (anecdotal, associative)Spurious (anecdotal, associative) A people or a nation becomes easilyA people or a nation becomes easily

    identified with dramatic andidentified with dramatic and

    sensational eventssensational events; extraordinary; extraordinary

    political, social, and economicpolitical, social, and economic

    phenomena; fortuitousphenomena; fortuitouscircumstances; charismatic orcircumstances; charismatic or

    strong personalities; currentstrong personalities; current

    conditions; and random impressionsconditions; and random impressions Meanings of FilipinoMeanings of Filipino

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    g pg pIdentity 4Identity 4

    Ideological (politically constructed fromIdeological (politically constructed from

    the center)the center) A national ideology is aA national ideology is a relativelyrelatively

    stable system of ideas and principlesstable system of ideas and principlesoften formulated by a government tooften formulated by a government to

    serve as guiding force for the nationserve as guiding force for the nation..Its aim is to define how the nation mustIts aim is to define how the nation mustlive, ideas it should follow to achievelive, ideas it should follow to achievefull self-realizationfull self-realization.. It is intended toIt is intended to

    harmonize the nation through a systemharmonize the nation through a systemof values that corresponds to theof values that corresponds to thenational character of the peoplenational character of the peopleconcerned.concerned. Only in this case will theOnly in this case will the

    full self-realization of a nation befull self-realization of a nation be

    Meanings of Filipino Identity 5Meanings of Filipino Identity 5

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    Dominant Narrative (popular history orDominant Narrative (popular history orinterpretation)interpretation)

    The development of Filipino consciousness and identityThe development of Filipino consciousness and identitybegan as a series of Filipino creative responses to thebegan as a series of Filipino creative responses to theabuses of the Spaniards, especially when the Filipinoabuses of the Spaniards, especially when the Filipinopriests Frs. Gomez, Burgos, and Zamora werepriests Frs. Gomez, Burgos, and Zamora were

    guillotined in 1872 for simply asking for reforms.guillotined in 1872 for simply asking for reforms. Dr. Jose Rizal is on record as the first to conceive of aDr. Jose Rizal is on record as the first to conceive of a

    separate Filipino nation. A man of peace, he did hisseparate Filipino nation. A man of peace, he did hisbest to pursue the path of reform through La Ligabest to pursue the path of reform through La LigaFilipina. When it became clear that the much-neededFilipina. When it became clear that the much-needed

    reforms would not be granted by the Spaniards, Andresreforms would not be granted by the Spaniards, AndresBonifacio formed the Katipunan and, through theBonifacio formed the Katipunan and, through theleadership of Gen. Emilio Aguinaldo, waged aleadership of Gen. Emilio Aguinaldo, waged asuccessful armed struggle against the Spanish colonialsuccessful armed struggle against the Spanish colonialregime.regime.

    This is the o ular histor of our nations ori in the

    Meanings of FilipinoMean ngs o F p noId i 6Id tit 6

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    ggIdentity 6Identity 6

    Distinctiveness (a function of theDistinctiveness (a function of the

    seven facets of cultural worth)seven facets of cultural worth) The seven facets of cultural worth mayThe seven facets of cultural worth may

    be applied to any culture or place as anbe applied to any culture or place as aninstrument for identifying itsinstrument for identifying its

    attractions, distinctive creations,attractions, distinctive creations,expressions or achievements.expressions or achievements.

    OriginalityOriginality IndigenousnessIndigenousness

    AuthenticityAuthenticity UniquenessUniqueness HistoricityHistoricity MagnitudeMagnitude

    Excellence or GreatnessExcellence or Greatness

    Promoting CulturalPromoting Cultural

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    gg

    IdentityIdentity Cultural Identity is the Basis of SustainableCultural Identity is the Basis of Sustainable

    Development:Development:

    Sources of Cultural DistinctivenessSources of Cultural Distinctiveness

    OriginalityOriginality,, IndigenousnessIndigenousness,,AuthenticityAuthenticity,,UniquenessUniqueness,, HistoricityHistoricity,, MagnitudeMagnitude,, andandExcellenceExcellence

    Anywhere in the world people prefer theAnywhere in the world people prefer thedistinctive, one with character, notdistinctive, one with character, notanything bland and featurelessanything bland and featureless

    Seven Facets of CulturalSeven Facets of Cultural

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    WorthWorth

    OriginalityOriginality (First of its Kind)(First of its Kind)

    IndigenousnessIndigenousness (Original or(Original or

    Native to a Place)Native to a Place)

    AuthenticityAuthenticity

    (Purity,Genuineness)(Purity,Genuineness)

    UniquenessUniqueness (The Only One of its Kind)(The Only One of its Kind)

    Seven Facets of CulturalSeven Facets of Cultural

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    WorthWorth

    HistoricityHistoricity (Connection to Past(Connection to Past

    Significant or Momentous Events)Significant or Momentous Events)

    MagnitudeMagnitude (Superlative Degree or(Superlative Degree orExtent,Quantitatively Measured)Extent,Quantitatively Measured)

    ExcellenceExcellence oror GreatnessGreatness (in Artistic,(in Artistic,Intellectual, Scientific, Humanistic, orIntellectual, Scientific, Humanistic, or

    Technical Quality)Technical Quality)

    Meanings of Filipino Identity 7Meanings of Filipino Identity 7

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    Shared Variety or Richness ( unique orShared Variety or Richness ( unique ordistinctive totality of cultural diversitydistinctive totality of cultural diversity

    and creativity)and creativity) A bouquet with twelve different kinds ofA bouquet with twelve different kinds of

    flowers will have a richer aggregate qualityflowers will have a richer aggregate qualitythan one with only three kinds even if thethan one with only three kinds even if the

    total number of flowers in each bouquet is thetotal number of flowers in each bouquet is thesame.same. Both, however, will have aBoth, however, will have a distinctivedistinctivetotality arising from their uniquetotality arising from their uniquecompositions.compositions.

    What is true of flowers is also true of cultures.What is true of flowers is also true of cultures.Philippine society