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CSR ,Corporate Philanthropy &
Business Ethics
S.Arul Vignesh (10AB05)
Corporate philanthropy • Charitable contributions to address a variety of
social, economic and other issues as part of their overall corporate citizenship.
Types
• company-sponsored foundations
• Direct giving program.
Cp examples
• The Infosys Foundation – NPT - 1%PAT
• Tata
• SBI – initiatives
• IBM global
• Melinda gates foundation
“A company’s priority should
be to do something that
makes a difference not just
write out cheques “
CSR
• Continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce, their families and the local community and society at large.
CSR Addresses
• firm's behaviour (including its policies and practices) health and safety
• environmental protection, • human rights, • human resource management practices,
corporate governance, • community development, • consumer and labour protection • supplier relations • Business ethics
• It is an attempt by organisations to take responsibility for the impact of their activities on customers, suppliers, employees, shareholders, communities and other stakeholders, as well as the environment.
• Build meaningful relationships between the corporate sector and the rest of society.
CSR
• CSTI – L& T Limited
• Itc – wow & e choupal
• GSK
• Heinz
• GE
• Microsoft
• TATA – Swach ,
CP & CSR Differences
• CP consists of mainly donations and charity
• CSR involves a more involved approach of ongoing community involvement.
• CP is often a component of a corporation’s broader social responsibility and includes cash gifts, product donations and employee volunteerism.
• Corporate Philanthropy is one component of CSR
Business Ethics
• Social responsibility focuses on the impact that business activity has on society
while
• Ethics is concerned with the conduct of people within organisations
Aspects Ethical standards CSR
Perceived impropriety community
Responsibilities to the employer Diversity
Diversity
Conflict of interest Environment
Issues of influence Ethics
Confidential and proprietary information
Financial
Applicable laws , Reciprocity , Supplier relationships
safety
National and international supply Human
Professional competence
Small, disadvantaged and minority-owned
Responsibilities to the profession
Tata Steel Ethics
• Competition (support for open market economy)
• Equal-opportunities employer
• Gifts and donations
• Political non-alignment
• Health, safety, and environment
• Quality of products and services
Functional areas
• Finance
• HRM
• Production
• Marketing and advertising
• Production
• Property
• Legal
Thank U !!!