Crowdpolicy CrowdCSR
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Transcript of Crowdpolicy CrowdCSR
An introduction to CrowdCSR
Mind the Gap between Organizations & the Crowd
“Companies often focus on speaking about our needs and our business, trying to persuade people about the soundness of our activities. We would be more effective if we understood stakeholder dialogue as an exercise to listen and understand.”
—Helge Lund, CEO of Statoil
“I have an aversion against missionaries. I don’t like to go out as a missionary and preach, and then be accused of preaching for my own parish. This is a negotiation, and it can be a very tough one.”
—Daniel Vasella, Former chairman of Novartis
“Co-creation is here to stay. For companies that figure out how to do it well, the rewards can be far greater than a more effective and efficient R&D organization. More important, it is a core capability for unleashing the vast ingenuity of outsiders on an organization’s biggest challenges.”
—McKinsey
CrowdCSR
Organizations’ CSR Strategy
Crowdsourcing Tools/Approach
CrowdCSR
Engage internal & external stakeholders aiming to achieve
Creativity, Scalability & Responsiveness
CSR Definition (ISO 26000) The role of CrowdCSR
CSR (is the) responsibility of an organization for the impacts of its decisions and activities on society and the environment:
Facilitates a two-way communication with organization’s stakeholders, aiming to define their key csr-related needs and requests, which are the cornerstones for further developing the CSR Strategy
● through transparent and ethical behavior
Helps the organization become transparent through the cultivation of an “open” culture, both in terms of CSR goals and results achieved, showcasing its ethical behaviour to its stakeholders
● that is consistent with sustainable development and the welfare of society
Helps the organization focus its CSR Strategy on sustainable initiatives, characterized for their creativity and scalability
● takes into account the expectations of stakeholders
Increases the awareness and engagement of all relevant stakeholders, which eventually become organization’s ambassadors
● is integrated throughout the organization.
Creates a horizontal effect of CSR activities, engaging all organization’s functions
How CrowdCSR can add value?
Why CrowdCSR?
CrowdCSR Ladder
Identify Stakeholders Expectations
Align expectations
with Company’s Strategy &
Goals
Validate with Stakeholders and finalize
(Co-)Implement
Report (even Real-Time)
CrowdCSR Toolkit360 Services & Platforms
ToolkitPost-it (1st Level Idea Generation)
myPost-it
ToolkitCrowdInnovation
Key Functionalities
Users (internal or external)● Submit, share, comment and evaluate ideas
and innovative proposals ● View current status of proposed ideas
Administrators● Create ideas/proposals campaigns● Collect data/statistics on the ideas/proposal
submitted● Showcase total ideas collected (idea
management system).● Set the status of the ideas/proposals submitted● Create e-reports per pillar of interest
ToolkitCrowdDashBoard
Πυλώνας 1
Παιδεία
Καινοτομία Πολιτισμός Αθλητισμός Περιβάλλον
Δράσεις
Κατανομή Δράσεων
Παιδεία Καινοτομία Πολιτισμός Αθλητισμός Περιβάλλον
Κατανομή CSR Budget Συμμετοχή
Παιδεία Καινοτομία Πολιτισμός Αθλητισμός Περιβάλλον
Αναφορές Εμπλεκομένων Μερών
Τελευταίες Προτάσεις ΤελευταίαΣχόλια
Lorem Ipsum Lorem Ipsum Lorem Ipsum Lorem Ipsum
Lorem Ipsum Lorem Ipsum Lorem Ipsum Lorem Ipsum
Lorem Ipsum Lorem Ipsum Lorem Ipsum Lorem Ipsum
Lorem Ipsum Lorem Ipsum Lorem Ipsum Lorem Ipsum
Συνολικός Αριθμός Δράσεων
Παιδεία
Καινοτομία
Πολιτισμός
Αθλητισμός
Περιβάλλον
Καινοτομία Πολιτισμός Αθλητισμός ΠεριβάλλονΠαιδεία
Συνολικός Αριθμός Αναφορών
Κατανομή Budget ανά Πυλώνα CSR
ToolkitCrowdMaps & Oengine
ToolkitCrowdHackathonsKick-off Coding / Developing
Mentoring Pitching
Key FunctionalitiesUsers● Ability to offer money or services
Administrators● Ability to publish new
funding/donation challenges● Ability to publish donators’ data,
financial data, statistics and other informative info of the funding/donation challenge
TookitCrowdFunding / CrowdDonation
Collect Money for Refugees from Syria
Help us Support “Χαμόγελο του Παιδιού”
Now €11.100 Goal €35.000
Now €11.100 Goal €35.000
Toolkitin4capital
Let’s Co-create the Future