Crossing the Generational Divide
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Transcript of Crossing the Generational Divide
Crossing the Crossing the Generational DivideGenerational Divide
Q1: How do you Q1: How do you get get MillennialsMillennialsi th d ?i th d ?in the doors?in the doors?
A1:A1:A1:A1:Be whereBe whereBe where Be where they arethey arethey arethey are
Ileana Ileana RosRos‐‐LehteninmLehteninm, FL, FL‐‐1818
illillQ2: Will Q2: Will
Gen XGen XGen X Gen X ClimbClimbClimb Climb the the
Ladder?Ladder?
A2:A2:NotNotNotNot
necessarilynecessarilynecessarilynecessarily
Q3: Are theQ3: Are the
BoomersBoomers
reallyreally
retiring?retiring?retiring?retiring?
A3:A3:A3:A3:Probably Probably
notnot
Q4 Wh ’ Th N t G ti ?Q4 Wh ’ Th N t G ti ?Q4: Who’s The Next Generation?Q4: Who’s The Next Generation?
Q4 Wh ’ Th N t G ti ?Q4 Wh ’ Th N t G ti ?Q4: Who’s The Next Generation?Q4: Who’s The Next Generation?
Someone of Someone of ANY age ANY age who is actively using social mediawho is actively using social mediawho is actively using social media who is actively using social media
and engaging others on the Internet and engaging others on the Internet ith aith a "2 0" mindset:"2 0" mindset:with a with a "2.0" mindset:"2.0" mindset:creative, collaborative creative, collaborative
and communityand community‐‐oriented.oriented.
Users age 18‐24 = 10.6%
Users age 35‐54 grew 276%, 18‐24 only 20% last six months
Average age = 40 yrs old
Source: http://socialcomputingjournal.com/viewcolumn.cfm?colid=824
Q4 Wh ’ Th N t G ti ?Q4 Wh ’ Th N t G ti ?Q4: Who’s The Next Generation?Q4: Who’s The Next Generation?
ltltultureulturehangershangersgg
Q4: Who’s The Next Generation?Q4: Who’s The Next Generation?QQ
QQ WhereWhereQ:Q: Where Where will will
be?be?be?be?
Th kTh kThankThankPhone: (202) 352‐1806
Email: Andrew@GovLoop comEmail: [email protected]
Blog: http://GenShift.com
Twitter: @krazykriz
GovLoop com/AndrewKrzmarzickGovLoop.com/AndrewKrzmarzick
Presentations: Slideshare.net/govloop
Linkedin.com/in/andrewkrzmarzick