Critical Success Factors

2014 Report

Safety Quality of Life

Business Climate

Education Community City Services Sustainability

City of Woodbury

8301 Valley Creek Road

Woodbury, MN 55125

Every organization exists to achieve a certain purpose. In order

to achieve those purposes, there are a certain number of things

that it must do well. This is as true for a community as much as

any other entity. The City Council has identified a list of critical

success factors, which the community must do well in order to

remain and develop as a desirable living and working environ-

ment. These factors are safety, quality of life, business climate,

education, community, city services, and sustainability. In many

cases these factors go beyond areas that are the exclusive, or

even primary, responsibility of the city organization. As a result,

each section is lead by a statement that explains the role the city

intends to play in regard to that factor.

Critical Success Factor Page

Safety……………………………………………..........2

Quality of Life………………………………………… 6

Business Climate……………………………………... 10

Education……………………………………………… 14

Community………………………………………......... 16

City Services…………………………………………... 17

Sustainability……….…………………………………..19

“The American city should be a collection of communities where every

member has a right to belong. It should be a place where every man

feels safe on his streets and in the house of his friends. It should be a

place where each individual's dignity and self-respect is strengthened by

the respect and affection of his neighbors. It should be a place where

each of us can find the satisfaction and warmth which comes from being

a member of the community of man. This is what man sought at the

dawn of civilization. It is what we seek today.”

~Lyndon B. Johnson

CRITICAL SUCCESS FACTORS

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August 19, 2015

The Honorable Mayor and

Members of the City Council

City of Woodbury

Subject: 2014 Critical Success Factors Report

Dear Mayor Giuliani Stephens and Council Members:

City staff and I are pleased to present the 2014 Critical Success Factors Report. The City Council

identified the list of Critical Success Factors many years ago, believing that a community must

do well in these areas in order develop and sustain a desirable living and working environment.

The critical success factors are: safety, quality of life, business climate, education, community,

city services and sustainability. In many cases these factors go beyond areas that are the

exclusive, or even primary, responsibility of a city organization. At the beginning of each section

is a statement that explains the role the city intends to play in regard to that factor.

This report is intended to be used in conjunction with the 2014 Performance Report to provide

the City Council and the citizens of Woodbury with an honest and in-depth analysis of

Woodbury as a city and community. Performance measures are used in this report as a tool for

evaluating the city’s success in the seven areas. The Critical Success Factors Report is macro-

focused and it provides mainly high-level outcome measures. The companion Performance

Report provides an array of information ranging from the micro-level details to many of the

same outcome measures that are included in this report. Where possible, comparative data from

the International City/County Management Association’s Center for Performance Measurement

and other sources has been used to provide context to how well Woodbury is doing compared to

its peers.

I hope the City Council and the citizens of Woodbury find this report useful in evaluating

Woodbury’s success as a community and I would appreciate any feedback the Council has on

ways to improve the information and its presentation.

Respectfully submitted,

Clinton P. Gridley

City Administrator

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Safety

Police Department

Woodbury residents feel safe in their person and their property. The city provides high quality, visible, protective services and works with other agencies serving our citizens to provide similarly high quality services.

Performance Indicator: Percentage of residents who feel very safe or reasonably safe walking in their neighborhoods at night (Woodbury Community Surveys):

Performance Indicator: Percentage of residents rating the safety of city park and recreational facilities as either excellent or good (Woodbury Community Surveys):

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Safety

Performance Indicator: Woodbury Part I and Part II crime rates per 1,000 residents by year:

City

Part I

Crimes Population

Part I Crimes

per 1,000

Population

Maplewood 1,978 39,054 51

Bloomington 3,423 86,652 40

Burnsville 1,836 61,747 30

Savage 630 29,047 22

Inver Grove Heights 754 34,831 22

Apple Valley 1,088 50,330 22

Shakopee 825 39,523 21

Woodbury 1,309 66,119 20

Maple Grove 1,202 64,448 19

Edina 918 50,261 18

Eagan 1,206 66,810 18

Minnetonka 818 51,144 16

Plymouth 1,119 73,633 15

Eden Prairie 874 62,593 14

Shoreview 311 25,723 12

Lakeville 699 59,361 12

homicide, rape, robbery, aggravated assault,

burglary, theft, auto theft and arson

Part I crimes include:

City

Part II

Crimes Population

Part II Crimes

per 1,000

Population

Bloomington 5,344 86,652 62

Burnsville 2,844 61,747 46

Savage 1,294 29,047 45

Maplewood 1,438 39,054 37

Shakopee 1,321 39,523 33

Apple Valley 1,640 50,330 33

Woodbury 1,929 66,119 29

Inver Grove Heights 955 34,831 27

Maple Grove 1,588 64,448 25

Eagan 1,544 66,810 23

Minnetonka 1,165 51,144 23

Plymouth 1,627 73,633 22

Lakeville 1,192 59,361 20

Eden Prairie 1,075 62,593 17

Shoreview 362 25,723 14

Edina 653 50,261 13

Part II crimes include all other criminal offenses

City

Part I & II

Crimes Population

Part I & II

Crimes

per 1,000

Population

Bloomington 8,767 86,652 101

Maplewood 3,416 39,054 87

Burnsville 4,680 61,747 76

Savage 1,924 29,047 66

Shakopee 2,146 39,523 54

Apple Valley 2,728 50,330 54

Inver Grove Heights 1,709 34,831 49

Woodbury 3,238 66,119 49

Maple Grove 2,790 64,448 43

Eagan 2,750 66,810 41

Minnetonka 1,983 51,144 39

Plymouth 2,746 73,633 37

Lakeville 1,891 59,361 32

Edina 1,571 50,261 31

Eden Prairie 1,949 62,593 31

Shoreview 673 25,723 26

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Safety

Performance Indicator: Emergency response times and response standards.

Average response times (in minutes) for public safety emergency calls. The current Public Safety records management system is unable to interpret emergency from non-emergency responses. Staff would have to analyze data from a random sample of police incidents, in which it is believed the officer responded in emergency mode, creating an inaccurate and unreliable estimate.

Fire Department

Performance Indicator: Five fire personnel respond on the scene in less than nine minutes 90 percent of the time.

Performance Indicator: Sustain major fire response - six additional personnel on the scene in less than 13 minutes 90 percent of the time.

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Safety

Emergency Medical Services (EMS)

Performance Indicator: Average response time

Number of minutes from paramedic’s receipt of call to arrival on scene.

Performance Indicator: Response standards

(1) Paramedic response – on scene in less than five minutes at least 90 percent of the time.

(2) Ambulance response – percentage of time on scene with two paramedics in less than 11

minutes, at least 90% of the time.

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Quality of Life

Woodbury maintains a high quality living environment characterized by attractive neighborhoods that offer a variety of housing options for people in all stages of life and that are linked through the city’s park and trail system. The city provides open spaces that allow active and passive uses by the public. Residents have convenient access to essential private sector goods and services such as health care, as well as to high quality year-round leisure and recreational services. The city directly implements those aspects of the physical and service environment for which it is responsible and promotes the provision of desired services by private and other governmental agencies in areas outside its own responsibility. Performance Indicator: Percentage of residents rating the quality of life as “excellent” or “good” in the Woodbury Community Survey. Woodbury residents have continually rated their quality of life with high marks. According to National Research Center, Inc., more than 9 in 10 Woodbury residents rated their overall quality of life as “good” or “excellent.”

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Quality of Life

Performance Indicator: Access to Recreational Amenities.

Miles of trails maintained by the city per 1,000 households:

Number of acres in the park system per 1,000 households:

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Quality of Life Performance Indicator: Access to a variety of housing options. Percentage of housing stock meeting definitions of affordability (rental and owner-occupied):

Housing Type 2008 2009 2010 2011 2012 2013 2014

Rental: 8.2% 8.2% 8.2% 7.6% 7.6% 8.7% 8.7%

Owner-occupied: 28.2% 31.5% 45.0% 43.6% 46.9% 51.8% 39.95%

The statistics displayed for 2008 through 2014 provide an estimate of the affordability of Woodbury’s housing stock. This measure follows generally accepted federal and regional guidelines on housing affordability, which are based on housing value and do not take into account all the aspects that make housing “affordable.” Ownership in 2014 is down to due significant value increase in community being greater than income increase.

Variety of housing types built (single family, multi-family, and apartment):

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Quality of Life Change in average value of residential properties (compared to Washington County):

Woodbury 2009 2010 2011 2012 2013 2014

Average Residential Value $283,100 $258,100 $253,300 $235,700 $245,000 $285,200

% change from previous year -6.8% -8.8% -1.9% -6.9% 3.9% 16.4%

Washington County

Average Residential Value $297,800 $264,700 $254,400 $235,200 241,800 $274,200

% change from previous year -3.1% -11.1% -3.9% -7.5% 2.8% 13.4%

Data source: 2014 Assessment Report, Washington County Assessors Division

Performance Indicator: Access to Private Sector Goods and Services

According to the Department of Employment and Economic Development, the number of business

enterprises continues to grow in Woodbury. One of the most noticeable sectors of job growth continues

to be in medical field. The health care sector has seen consistent growth in Woodbury since the

establishment of the Medical Campus District and the arrival of the Woodwinds hospital campus.

2009 2010 2011 2012 2013 2014

Number of Businesses 1,265 1,282 1,295 1,297 1,372 1,364

Number of Health Care Businesses 142 153 164 172 183 188

Data Source: MN DEED Quarterly Census of Employment and Wages

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Business Climate

Recognizing that economic vitality is the foundation of community progress and livability, the City of Woodbury will continue to capitalize on its unique strengths and distinct character: a strategic location, strong demographics, and abundant opportunities for economic growth. Through its strategic planning efforts, the City will continually seek to strengthen business relationships and promote continued business investment and job growth. Woodbury’s business friendly environment, responsive service and development standards that demand high quality, contribute to our strong business climate, help make Woodbury a premier location for business, and position the city for sustained success. Performance Indicator: New Business Investment

Square footage and permit value of commercial property added each year:

2009 2010 2011 2012 2013 2014

$3.3 $16.3 $1.1 $3.1 $10.0 $20.5

Value of New Commercial Tax Base Added (in millions)

Building on the previous year’s success, 2014 saw both new construction and reinvestment activities

continue their upward trajectory. In 2014, Woodbury saw ten new commercial buildings begin

construction, with a total of 185,926 square feet with an approximate value of $19.5 million. These ten

projects included:

1. Jerry’s Foods: 79,162 square feet

2. Children’s Hospitals and Clinics: 21,455 square feet

3. HealthEast Clinic – Tamarack: 18,940 square feet

4. Commerce Hill Retail: 17,170 square feet

5. Bielenberg Gardens Retail: 12,350 square feet

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Business climate

Performance Indicator: Business Outreach Number of new business proposals sent

2009 2010 2011 2012 2013 2014

5 9 9 11 13 10

Number of Business Proposals Sent

Proposals include financing packages, brochures with potential sites, and financing considerations.

Number of business outreach meetings

2009 2010 2011 2012 2013 2014

0 0 44 23 26 16

Number of Business Retention Meetings

Performance Indicator: Business Reinvestment

Leasehold improvements (value and number of permits)

2009 2010 2011 2012 2013 2014

Number of Permits 84 154 110 155 120 150

Value in Millions 10.2$ 20.0$ 14.9$ 20.1$ 23.3$ 33.3$

Leasehold Improvements (Value and Number of Permits)

Performance Indicator: Jobs (Employment) in the City of Woodbury.

Jobs in the City of Woodbury during the Second Quarter

Data source: Data Source: DEED QCEW Second Quarter 2014

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Business climate

Performance Indicator: Employment continued

Employment in Woodbury by industry

Data Source: DEED QCEW Second Quarter 2013

Unemployment Rates in December for Woodbury, Minnesota, and the nation

Data Source: DEED Local Area Unemployment Statistics (LAUS)

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Business climate

Performance Indicator: Balanced supply of commercial development.

Estimated cumulative amount of retail and non-retail commercial development This chart shows the relative amount of retail spaces (4.3 million square feet) as compared to the amount of office and industrial space (5.4 million square feet) in the city.

Performance Indicator: Vacant single-tenant commercial buildings.

Number of buildings and square footage

2013 2014

Number of Buildings 2 4

Cumulative Sq. Ft. 460,096 502,725

Vacant Single-Tenant Commercial Buildings

The four vacant single-tenant commercial buildings in 2014 are Sinclair Station, Pizza Hut, City Place Big Building, and Medical Care Development International (MCDI).

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Education

Statement: The City of Woodbury understands the great importance of having quality educational programs and facilities in our community. In order to support these efforts, the city continually seeks build to upon our partnership with the school district by supporting their building needs and by maintaining a safe, positive environment for Woodbury schools. Performance Indicator: Percentage of residents rating the quality of education provided by their school district as excellent or good (Woodbury Community Surveys):

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Education

Performance Indicator: Graduation and attendance rates: Woodbury residents are served by three public school districts. The South Washington County School District covers a majority of the city, but a portion of the northeast corner of Woodbury is served by the Stillwater Area School District and a piece of the northwest corner of the city is served by the North St. Paul-Maplewood School District. The tables and graphs to the right provide a snapshot of some key data for each district along with statewide data for comparative purposes.

School District

Four-Year

Graduation Rate

(2013-2014)

Attendance Rate

(2013-2014)

K-12 Students

Served (2013-2014)

Stillwater Area 88.6% 93.9% 8,229

South Wash. County 92.5% 95.7% 17,808

North St. Paul-Maple 81.2% 95.1% 10,603

State of MN 81.2% 94.8% 857,039

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Community

The citizens of Woodbury have a strong sense of community, and their level of civic and community engagement continues to be one of the city’s most valuable resources. The city is committed to building upon our already strong partnerships with community organizations, and it continually seeks to support these organizations to help create an even deeper sense of community. Performance Indicator: Percentage of residents rating the general sense of community among Woodbury residents as “excellent” or “good” on the community survey.

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City Services

The city seeks to provide efficient and cost-effective services through the use of appropriate technology, equipment, and infrastructure. The city measures these services by the satisfaction level of our residents and benchmarks this level of satisfaction against Twin Cities metropolitan suburbs. Performance Indicator: Percentage of residents who rate the general value of city services as excellent or good in the community survey:

Performance Indicator: Average city property tax rate compared to the metropolitan average.

League of Minnesota Cities Property Tax Report

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City Services

Performance Indicator: Percentage of respondents rating core city services as excellent or good in the biennial community survey. According to National Research Center Inc., Woodbury’s ratings tended to be similar to or higher than other communities across the nation and similar to other communities within Minnesota and communities of similar size.

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Sustainability

Woodbury strives to be a sustainable community that promotes community health and wellness through the protection of the environment. The city assesses and improves its development practices, city and community energy use, and use of its natural resources in order to not use resources at the expense of future generations. The city's role is to establish and implement policies, guidelines, goals and strategic actions to protect air and water quality, preserve natural areas, conserve energy, and reduce waste. Performance Indicator: Average grade of lake water quality according to the Metropolitan Council’s Citizen Assisted Monitoring Program (CAMP). . Water quality can change significantly from year-to-year due to changes in weather conditions such as rainfall amount and distribution, temperature and number of sunny days. It is also affected by human activities such as soil erosion from construction, land use changes, and lawn care practices. The Metropolitan Council’s CAMP program uses citizen volunteers to test and monitor the water quality of metropolitan lakes. The data collected is then analyzed by the Metropolitan Council and each lake is given an overall water quality grade. The overall average grade for Woodbury lakes increased to 2.4 out of 4. Carver Lake and Powers Lake are deeper, and have the potential for better water quality. Powers Lake seems to be showing improvement, which may be attributable to the many projects that have been implemented under the Powers Lake Management Plan.

Data Source: Metropolitan Council, 2013 Lake Water Quality Report

Lake Name 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014

Lake

Average

Battle Creek 3 3 2 3 3 2.80

Carver 2 2 2 3 2.4 2.28

Colby 1 1 0 1 0 NA 1 1 0 1 1 0.70

La NA 2 2 1 2 2 1 2 2 3 2 1.90

Markgrafs 1 1 0 1 1 0 0 1 1 1 1.3 0.75

Powers 2 2 2 2 3 3 2 2 4 4 2.7 2.61

Wilmes 2 2 2 2 2 2 2 2 2 2 2 2.00

Average 1.5 1.6 1.2 1.4 1.6 1.8 1.6 1.9 1.9 2.4 2.1 1.7

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Sustainability

Performance Indicator: Recycling

Number of tons recycled and recycled pounds per household

Performance Indicator: Energy used at city facilities

BTUs per square foot

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Sustainability

Performance Indicator: Fuel use

Performance Indicator: Water use

Conserving water is important in order to maintain aquifer levels, water quality, and to avoid

unnecessary expenses for new water infrastructure.

Residential per capita water usage, gallons per day.