Crisis Communication 101Best Practices for Communicating to Employees and Communities During a Pandemic

David DiGiacomo CEO

Heather Sorenson Director of HR

Cameron Moreau Host

● Part 1: Tips for communicating with employees during a crisis

○ How we have used PowerDMS during this pandemic

○ Customer highlights

● Part 2: PowerDMS features you should leverage for

effectiveness

● Part 3: Customer Examples and Q/A

Agenda

Have a PlanBenjamin Franklin: “If you fail to plan, you are planning

to fail”

3 weeks ago: 45% thought Coronavirus would disrupt their work life. Today that number is more like 100%

*45% from Forrester Research

1. Designate a leader - consistency is key2. Get the facts - ask the right questions3. Move quickly - be open and honest4. Keep it simple - 5W1H format5. Be flexible - things will change, be open to changing

with them

Crisis Response Team

Inventory ToolsWhat is available to you?

One Last Thing to Chew On

Make a conscience choice of where to distribute your information.

Think about what comments will be left and how information can travel once outside your organization.

Don’t Expect Employees to Come to You

Have a notification system capable of reaching out to employees

Don’t Go SilentSet expectations & follow through

Move QuicklyHow do you maximize efficiency without sacrificing

accuracy?

EvaluateWe learn through experience

Have a Plan

Don’t Expect Employees to Come to You

Don’t Go Silent

Move Quickly

Evaluate

Features You Should Leverage for Effectiveness

● Why: Remote Collaboration, Single Source of Truth, Tracking Progress

● Action Step: Create “Crisis Response” Group and set up a workflow template

● Tip: Comparison feature from start of workflow vs individual

Workflows

● Why: Notify your staff of document

assignments in real time

● Action Step: Sign up for the Beta

● Note: This is a brand new FREE

feature on PowerDMS mobile

Mobile Push Notifications

● Why: Quick updates for the community you serve

● Action Step: Analyze your current process for

updating public facing content (Evaluate)

● Note: Connect with your Regional Sales

Representative or CSA to see full demonstration

of Public Facing Documents

Public Facing Documents

● Why has this been important for HR?

● Tip: You can assign videos through the

“Document” portion of PowerDMS and

attach a test.

Attach Tests to Documents

• Buck Buchanan - “Instead of meeting in person, we send out a list of GO’s that need to be covered. Employees can then

makes comments inside PowerDMS.”

• Sherianne Hermes - “Sent out Call-taking policies, Emergency Operations Plan Policies and a number of websites,

including the Illinois Department of Health Department, DuPage County Health Department & of course the CDC.”

• Stephanie Erb - “Reference guides so they are quickly available if an officer or dispatcher come in contact with someone in

need of assistance.”

• Robin Wooten - “We have sent out special orders regarding precautions we are taking to reduce COVID19 exposure -- road

personnel as well as jail facilities.”

• Ed Goodman - “The use of document workflows reduces the need for group discussion. PowerDMS also provides a platform for

pushing critical data to stakeholders while reducing direct contact.

Customer Examples

● Up to 100 Document uploads - fees waived● User CSV Import - fees waived● Premium PowerDMS University for 30 days - fees waived● Public Facing Documents free for 90 days

Contact with your Customer Success Advisor to get connected today.

How can we help you

Presenting almost $5,000* in value

Q/A