CredentialsDigital marketing planning • Assess online brand exposure to drive business leads •...
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Credentials United Kingdom | United Arab Emirates August 2009 Creative portfolio
Transcript of CredentialsDigital marketing planning • Assess online brand exposure to drive business leads •...
Credentials
United Kingdom | United Arab Emirates
August 2009
Creative portfolio
Branding
Concept and Design
Digital marketing
Bespoke integrated communications that meet your needs. I bring 15 years of corporate communications, brand development and award winning ideas to help you stand out from the competition.
Corporate brand consultancy from strategy to implementation
Concept development and design of integrated communications: brochures, annual reports, sales kits, event design and artwork
Print management
Website design, flash development, Content Management Tools, games concept, design and development, search engine optimisation (SEO), banner ad design and digital advertising campaigns
what we do?
A graduate of Design Management from De Montford University, Andrew has had over a decade’s worth of design experience in London and the Middle East working on brands such as Mazda, Fiat and PeopleSoft.
Prior, Andrew was Art Director of the Confederation of British Industry (CBI) conference 2002 and 2003, and worked with Hewlett Packard on their first ever consumer shows in the UK.
In 2004 Andrew moved to Bahrain to set up the above the line and below the line campaign for Bahrain International Circuit and the inaugural FormulaOne Grand Prix. This involved branding and creation of the visual language for all printed collateral, either internally or external usage, and ranged from billboard advertising to corporate brochures, VIP brochures, branding of the airport to the official F1 ticket and everything in between.
Andrew moved to Dubai in 2007 and worked with clients such as Microsoft on its tactical campaigns and regional event road shows, which included branding and design. Other clients have included the branding and marketing collateral for Azizi Investments, the Gulf sales kit for DTZ and a full range of print collateral for MEED.
All creative shown is of the individuals experience in previous roles
past experience
Andrew Noddings - partner
what the clients say...
Now and again you come across someone who has a huge impact on your business. Andrew is that someone. Since Ibis Al Barsha started using Andrew we are now receiving a great level of creativity, a fast turn around and someone we can really work with who has become part of our team. Use him!
Judy Holland, Director of Business Development,
Ibis - Novotel Al Barsha, Dubai
We have worked with Andrew Noddings on a number of projects over the last few years, and have been delighted with both the work ethic and the finished results.
Andrew listens very carefully to our requirements and comes up with a very comprehensive and well thought-out plan. Everything we asked for was delivered within our timescales and we were impressed with Andrew’s efficiency.
We would have no hesitation whatsoever in recommending Andrew to others.
Line Bornick-Sorhaug, Divisional Manager, Marketing Communications
Every project that Taaleem has worked on with Andrew has been a pleasure. The swift, flexible and dedicated service provided has assisted us incredibly, producing both professional and timely results. We have always been impressed and inspired by the innovative designs and talents that Andrew has exemplified, and the consistency in quality and timeliness has created a very strong working relationship between Taaleem and Andrew. I have and continue to recommend Andrew to any organisation looking for professional, talented, flexible and quality media concepts and designs.
Omar Din, Senior Marketing Executive
We recommend Andrew because he takes time to focus on the specific needs of the project and is able to respond quickly with well thought through solutions but most importantly because he see the business from our point of view - our objectives became his objectives - this means that both sides are focused on the core goal of generating this new business concept. Michael Craven,
General Manager Lifestyle Div
Unlike most branding agencies we help shape your brand from the inside not from the outside:
we become your in-house team
we immerse ourselves in your brand
we develop strategy and concepts
...that meet your business objectives
our values...are your valuesBespoke integrated communications that stand out
what makes us unique?Unlike most branding agencies we help shape your brand from the inside not from the outside:
we become your in-house team
we immerse ourselves in your brand
we develop strategy and concepts
...that meet your business objectives
what makes us unique?
What I do
Brand launch/development• Identify target market• Audit to ascertain unique selling point of the business• Brand positioning – what the company stands for• Development of the brand values• Launch plan to raise awareness of the brand
Corporate Communications • Translating the brand into internal and external
communications• Drive Employee understanding of the brand internally
through for eg.events, communication, workshops, corporate materials
• Select and develop Brand Ambassadors to promote the brand consistently
• Develop corporate collateral with clear brand identity (see list)
Marketing Campaign Planning • Develop marketing strategy and plan to drive awareness • Develop key messages for the campaign drive• Assess data of target market for marketing activity• Create a marketing concept and integrated campaign
activity to deliver business targets
Digital marketing planning • Assess online brand exposure to drive business leads• Develop digital platforms including website, e-newlsetters,
emailers, online profiles on social networking sites
PR strategy • Identify and target key press to build brand awareness• Develop key messages to communicate to the target press • Develop a PR plan of activity to include press releases,
features, speaker opportunities etc
What I do
Branding• Logo design• Basic Guidelines (logo specification, Logo application, colour palettes, typography)• Full Guidelines (logo specification, Logo application, colour palettes, typography, tone of voice, photography, iconography and full implementations)• Corporate Stationary kit
Corporate Collateral• Leaflet design• Brochure design• Annual reports• Research reports• Sales kits with data sheets• Advertising
Point of Sale• Mall POS units• Exhibition stands• Conference branding and signage• Shop branding and signage• Vehicle signage• Product packaging
Digital• Website design• Flash development• XHTML & CSS development to W3C standards• Interface design• Content Management Tools• Games concept, design and development• Search engine optimisation (SEO)• Banner ad design and digital advertising campaigns
MerchandisingPrint and Production management
United Kingdom | United Arab Emirates
who have we worked for?
United Kingdom | United Arab Emirates
August 2009
Creative portfolio
creative
F1 - Bahrain Int Circuit
F1 - Bahrain Int Circuit
F1 - Bahrain Int Circuit
CBI Conference
CBI Conference
MG XPower
International Cricket Council
City Palace
Creating Places Creating Places
DuCat (Dubai Catering)
Vida
Cafe Torque - Oman
Azizi Investments
Azizi Investments
DTZ
DTZ
Jotun
Jotun
BIEC
Annual Reports - various
Annual Reports - various
MEED
MEED
Humberts
Bahrain EDB
United Kingdom | United Arab Emirates
August 2009
Creative portfolio of (plump) digital
digital
Digital marketing
We have a full scale in-house digital team, in particular offering the following specialisms:
Website DesignFlash developmentXHTML & CSS development to W3C standardsInterface designContent Management ToolsPHP developmentWeb & email hosting and host managementInformation architectureGames concept, design and developmentCorporate identity design and brandingSearch engine optimisation (SEO)Email design & campaignsBanner ad design and digital advertising campaignsUser tracking
Various
www.optare.com
www.timeandspacecadaques.co.uk
www.equityreleaseforum.org
Andrew Noddings
M: +971 55 880 3921E: [email protected]
Contact us
United Kingdom | United Arab Emirates
Creative portfolio
