Creativity and InnovationOrganizational Psychology

What is idea?

A thought or collection of thoughts that generate in the mind.

An impression or notion that tries to portray the overarching scope or outline

An opinion or belief.

Fulfills a customer need – a problem is solvedInnovativeUniqueClear focusProfitable in the long term

What is creativity?

implies creating new stuff by combining two or more existing ideas

It is a generic term

It is abstract and has no reference

Its is not a goal

Creativity is not a talent, creativity is a drive

Creativity

Is typically used for to refer to the act of producing new ideas, approachesor actions

Creativity

What is innovation?

is about creating value and increasing efficiency, and therefore

growing your business.

Its about looking at your customers

Innovation is a business affair

Creating value and challenging the culture

Innovation

Its about looking at your customers & seeing things from their viewpoint.Innovation

Distinction between

creativity and innovation

Distinction between creativity and innovation

Creativity

• Creativity is typically used to

refer to the act of producing new

ideas, approaches or actions.

Innovation

• Innovation is the process of both

generating and applying such

creative ideas in some specific

context

………………………...………….

Creativity…………………………………….

Need of creativity

Creativity can be learned or not?

Deadly Mental Locks Trying to Find the “Right” AnswerLogical ThinkingFollowing RulesBeing PracticalPlay is Not Work

What is creative climate?Components of creative climate………………………………………

Challenge

Intellectual debate

Flexibility and risk taking

Top management support

Positive supervisor relations

Positive interpersonal exchange

Creativity and innovation at group level (Basadur’s CPS model)

Problem FindingFact findingProblem DefinitionGenerating Potential SolutionsEvaluating potential solutionsAction planningGaining acceptanceTaking action

Determinants of

creativity and innovation

Determinants of creativity and innovation

Organizational climate Leadership style

Organizational culture Resources and skill

Structure and systems

Organizational innovation

Innovation

Nine lessons about innovation

Innovation starts at the top

Innovation can happen anywhere

Innovation is a team sport

Innovation is never easy but always possible

Innovation relies on trust

Create an innovation cultures that fits

Speed is critical to innovation

Copy

transform

combine

Innovation & creativity

It is about an action, creating what you can not see

It is about connection connecting people and ideas

It is about deviation, forging new combinations

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