A l izée D escAmps

2014 / Sallanches / FRANCECommunication officer / K’ractères

Event planning ( Lady By Chamonix / The World’s highest Fashion Show ) : sponsor seeking / community management (FB and blog) / print & web communication / team coordination ( interaction and organisation) / press (press kit, press invitations) / blog design (posts / design / user-friendly ) Client : Chamonix Tourist Information Center

2013-2014 / Sallanches (74) / FRANCEJunior Art / Creative director / K’ractères

Carrying out ideas and designs : customer brief / concept research / elaboration of communication strategies / developping communication material (print & web) / graphic identity elaboration / logo creation / web design

Clients : Les Portes du Mont-Blanc Ski Resort, Combloux Tourist Information Center and TownHall, Val d’Arly Intercommunal Tourist Information Center

2010-2011 / Lille (59)Graphic designer / Armelia Branding & Packaging / Apprenticeship Graphic design : packaging design for international clients / development of communi-cation strategies and graphic identities / range extension of products / adapting designs for international market - Clients : Procter & Gamble, Auchan, Perle du Nord

2009-2010 / V. d’Ascq (59)Graphic designer / Promer / Apprenticeship

26 ans, born 23/01/1988 at Condé sur l’Escaut (France)89 rue des allobroges74700 Sallanches

+33 (0)6 70 45 53 10descampsalizee@gmail.com

Al izée D esc A m ps

2011 / FRANCE Diplome niveau III (three-year design degree) Graphic Design / C.COM

2008 / FRANCE DUT (two-year technical degree) Firm and Administration Management

2006 / FRANCE Scientific Bachelor Degree

Communication Press relation, communication strategy, event planning

Mastery of the ADOBE Creative Suite Indesign, Illustrator, Photoshop, Dreamweaver

Mastery of graphic design processesFrom the customer brief to sending the file to print

Mastery of 2.0 web tools Social medias, website/blog management

French - mother tongueEnglish - fluent : 3 years in the U.S.A., 3 years in Singapore and 1 year in Australia

Spanish - intermediate level

European Kinball Championships organisation - 2010

12 years of catamaran

Cultural travels - Nepal, India, Thaïland, Australia, New-Zealand, U.S.A., Egypt, Italy, ...

2013 Communication TropheesBest Municipal Bulletin - 5000 residents : 1 - Combloux / 2 - Crest-Voland / 3 - Praz sur Arly / 5 - Megève

Best Town Hall website 2000 - 5000 residents : 3 - Combloux

LADY BY CHAMONIXEvent planning / spring 2013 & 2014

/ Chamonix Tourist Information Center

Challenge : - stimulate the city and the Tourist Informa-tion Center’s social medias during a typically slow period

- widen the target population

Idea : - organize an event for women - 1 week - during which local trade and commerce can offer good deals. - 3 women ambassadors are elected to test the deals beforehand, and relate their expe-rience on the blog

Missions : - sponsor seeking (Compagnie du Mont-Blanc, Dynastar, Zag, Hameau Albert 1er, Groupe SERAC, ...)

- graphic design and communication material

- blog design and moderating : lady.chamonix.com (team work with the Center’s webmaster)

- writing articles for the blog

- press kit elaboration

- concept and organization of a party for 200 guests

Lady By Chamonix Program -16 pages / A6

Lady By Chamonix -A3 / 40x60

Blog lady.chamonix.com

LADY BY CHAMONIXCasting via Facebook / spring 2014

/ Chamonix Tourist Information Center

Challenge : - organize a casting via Facebook to elect the 3 Lady By Chamonix ambassadors

- create posts that are related to Chamonix’s communication strategy.

Idea : - create a Facebook Ap for the election

- create a teaser

- elaborate posts which relate the magnificence of Chamoix

Missions : - graphic design and communication strategy

- Facebook Ap design (design + integration via Adictiz)

Facebook Ap - 103 participants

THE WORLD’S H IGHEST FASH ION SHOWEvent planning / 10th April 2014

/ Chamonix Tourist Information Center

Challenge : - during the Lady By Chamonix week, organize a unique event in order to promote Chamonix

Idea : - organize a fashion show at the top of «L’Aiguille du Midi» (3842 m) - promote local arts and crafts using the dresses of a local fashion designer

Missions : - sponsor seeking (Compagnie du Mont-Blanc, Valérie Pache, ... )

- synchronize the actors of the show

- press kit elaboration

Press kit - 12 pages - 210x270

Photos of the Fashion Show - Credit : Benjamin Chevallier

LES P ORTES DU MONT BLANCNew identity and communication strategy / winter 2013-14

/ Les Portes du Mont-Blanc

Challenge : - find a new graphic identity for the ski resort in order for it to become a brand

- in parallel, find a creative communication approach to galvanize the resort

Idea : - use the young and dynamic aspect of the resort to create off the wall ads

Missions : - new identity

- new communication approach

- graphic design and communication material for winter 2013-2014

- bus shelter covering

- web design of the new website www.lesportesdumontblanc.fr

Advertising campaign in Annecy and Albertville - with JC Decaux

Bus shelter covering - with JC Decaux

Rate brochure -2 folds / 210x150

Keycards

New website - winter version

VAL D ’ARLYNew identity / winter 2013-14 & summer 2014

/ Val d’Arly Intercommunal Tourist Information Center

Challenge : - seduce a young and urban target population

- a simple and efficient explination of what is the Val d’Arly (4 villages, 2 ski resorts)

Idea : - use the emotions felt during a stay in the Val d’Arly, while skiing, trekking, or paragliding ...

- talk about the feeling of both tourists and locals

Missions : - new communication approach

- graphic design and communication material for winter 2013-2014

Winter catalogue 2013-2104 - 32 pages / 210x270

Summer catalogue 2104 - 24 pages / 210x270

HAIR REM OVAL PRODUCT RANGEPackaging / 2011

/ Auchan

Challenge : - seduce a younger target to increase sales

Idea : - work with illustrations found on many blogs with the odea of «tips» given by a best friend

- fresh colors, for a smarter organisation of the products

Missions : - new communication approach

- graphic design for the packs

- develop the identity on various formats

Photomontage of the range found in the stores

- Communication Trophees 2013 « La commune récompensée aux trophées de la communication »Le Dauphine - 9th December 2013

« K’ractères, l’entreprise qui rafle tous les trophées »Le Dauphiné - 10th December 2013

« K’ractères, le culot fait tâche d’huile »Le Messager - 2nd January 2014

PRESS2013 & 2014

/ Agence K’ractères

- The World’s Highest Fashion Show« L’Aiguille du Midi accueille le plus haut défilé du monde »Le Dauphiné - 12th April 2014