Creating the content to boost your brand (Startup Smart)

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@Franklin_Adam Creating the content you need to boost your brand By Adam Franklin

description

Adam Franklin gave this webinar as part of Victorian Small Business Festival on Aug 15th 2013. And it was presented in conjunction with Startup Smart.

Transcript of Creating the content to boost your brand (Startup Smart)

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@Franklin_Adam

Creating the content you need to boost your brand

By Adam Franklin

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Blogging

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Email marketing

•Battle of the Subject Lines and From Names

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•Adam Franklin & Toby Jenkins vs Bluewire Media

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10%

6%

31%

• Adam Franklin & Toby Jenkins vs Bluewire Media

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• Personal (eg. Toby Jenkins) vs

• Company (eg. Bluewire Media)

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34%

• Personal (eg. Toby Jenkins) vs

• Company (eg. Bluewire Media)

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•[Bluewire News] vs [BLUEWIRE NEWS]

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13%

•[Bluewire News] vs [BLUEWIRE NEWS]

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•[INVITE] LinkedIn Masterclass vs LinkedIn Masterclass

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27%

• [INVITE] LinkedIn Masterclass vs LinkedIn Masterclass

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•[FREE E-BOOK] vs [E-BOOK]

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7%(10% higher

open rate)

•[FREE E-BOOK] vs [E-BOOK]

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www.bluewiremedia.com.au/speaking/startupsmart

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www.socialmediaonlineacademy.com

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Thank you!

[email protected]

@Franklin_Adam