Creating strategic focus

Kholoptsev Daniil; Zvonova Sonya; Rzaev AbirProjectDataStudents

23.05.2014

Creating strategic focusCoca Cola

Presentation frameworkStrategic PlanningBusiness StrategyCultural StrategyCritical Success FactorsValuesVisionMissionBusiness planning (Yearly)Performance objectivesDimensions/ CompetenciesMeasurement/ Performance ManagementVision of the company

PeoplePortfolioProductivityProfitPlanetPartnersCoca Cola mission statement 2013To refresh the world - in mind, body and spirit

To inspire moments of optimism - through our brands and actions

To create value and make a difference everywhere we engage.

Values of the companyTheir values serve as a compass for our actions and describe how we behave in the world.Leadership: The courage to shape a better futureCollaboration: Leverage collective geniusIntegrity: Be realAccountability: If it is to be, it's up to mePassion: Committed in heart and mindDiversity: As inclusive as our brandsQuality: What we do, we do well

Key Critical Success Factors (CSFs) ofBuilding a more sustainable bottle which doesnt use fossil fuels.

Making a healthier product. Increasing popularity in the Middle East.

Helping with global warming problems.

Using new technologies to benefit them as a company.

Thank you for your attention! - Coca-Cola (2010-2011) Coca-Cola (2010-2011) (m1R.Su), track 01Other46741.324rus - www.m1r.su