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IBM Sales and Distribution

Executive White Paper

Travel and transportation

Creating smarter airportsInformation technology systems, consulting and servicesfor airports

Executive summaryIBM provides information technology solutions, consulting and services

for the air travel industry, including more than 90 airports and 200 air-

lines worldwide. We have the expertise and capabilities to help airportsleverage information to meet capacity demands, operate more efficiently,

address rising costs and differentiate their service in todays demanding

environment.

We can help you identify and employ innovation points, and complete

projects with short-term return on investment (ROI) and long-term

effectiveness. We also provide business process reengineering, application

management and strategic outsourcing services. Our analytics software

can aggregate, associate and analyze information to achieve real-time

awareness, insight and agility.

IBM offers a variety of solutions to help airports contain costs and

improve services for passengers, airlines and tenants.

Strategic outsourcing for airport IT and business

processesIBM manages information technology and network operations for major

airports through strategic outsourcing arrangements that can generate

significant savings. This may include technology support and billing for

the airports tenants and service providers. We also provide business

process outsourcing for human resource management, finance, customer

relationship management and procurement, allowing airport management

to focus resources on core operations.

Airport operations management system

integrationA typical large airport has more than 30 separate information systems that

have each been deployed over time to meet a single need. The result is a

complex infrastructure that can be inflexible, expensive and difficult to

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IBM Sales and Distribution

Executive White Paper

Travel and transportation

Focus on your customers and let IBM help create your smarter airport.

manage. Each system holds information that could improve air-

port services if shared with other systems supporting the airport

and their partners. With IBMs airport operations management

system (AOMS), the separate systems can be integrated without

replacing the original infrastructure. AOMS provides an open

industry standards-based architecture that abstracts the inter-

faces between systems, allowing collaboration between business

functions to reduce cost and improve operations.

IBM implements common-use communications networks sup-

porting data, voice and digital content, which streamline opera-

tions and facilitate airport shared services. Using open standards

from ICAO, IATA, ACI and AAAE helps ensure flexibility and

interoperability.

Self-service systems and revenue

enhancement

Common Use Self Service check-in for passengers and their baggage

Delivering the right information, at the right time, through the

right channel is critical to meeting the expectations of sophisti-

cated travelers. IBM is the market leader in providing Common

Use Self Service (CUSS) systemsincluding check-in kiosks,

smartphone support, baggage check, web, voice-activated-

response and call centersall using a common platform for

seamless integration and rapid adaptability. For instance, help-

ing passengers check in before they reach the departure hall can

reduce congestion and space requirements. IBM helps airports

use loyalty programs to increase non-aeronautical retail rev-enue, including delivering promotions to mobile devices using

location-based services or smart cards for frequent travelers.

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IBM Sales and Distribution

Executive White Paper

Travel and transportation

Next-generation baggage management solution substantially reduces mis-

handled baggage.

Operations planning and optimization

solutionsOperations, planning and optimization solutions produce

actionable business intelligence in areas such as equipment,

facility and labor planning, operations delivery, and schedule

recovery during irregular operations. Operating plans can be

created in minutes and quickly adjusted based on real-time

events for fewer delays, faster passenger through time, better

resource utilization, reduced cost and faster reactions to

unplanned events.

Next-generation baggage managementBaggage management solutions from IBM use analytics and

process management software for smarter baggage track-

and-trace, using RFID, barcodes and traditional tagging

techniques. Our baggage solutions work with your currentassets, while preparing your system to handle more travelers

and luggage. These solutions work with any electro-mechanical

baggage transport system and can support multiple hubs.

Management reporting enables process improvement and rapid

problem resolution. Airports using baggage handling solutions

from IBM have reduced mishandled baggage, shortened bag

transfer time and lowered operating expenses.

Asset management and maintenance

solutionsAsset management and maintenance solutions include

IBMMaximo and IBM ILOG software to improve uti-

lization and decrease operating expense for assets, equipment

and facilities across their life cycles. Shifting from preventive to

predictive maintenance based on the current condition and

usage pattern for each asset can help reduce cost and downtime.

Advanced analytics coordinate maintenance with the airport

operational plan to increase capacity for airside and landside

operations.

Airport safety and security solutionsSafety and security solutions from IBM apply advanced

analytics to data from digital video, sensors, biometric identifi-

cation and wireless devices. These solutions help you monitoroperations in real time, identify risks and generate alerts for

responders. Our solution for security command and control

centers integrates information from diverse systems to achieve

immediate situational awareness of unfolding events and coordi-

nate the response. The cost and effectiveness of monitoring

risks can be dramatically improved with IBM solutions.

Smarter airports solutions bring together disparate airport sys-

tems into an integrated environment to enable near-real-time

information sharing, more agile response to real-time events

and more efficient airport operations.

With more than 50 years of experience, IBM airport specialists

around the world are ready to help you create a smarter airport.

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Please Recycle

For more informationTo learn more about IBM solutions for creating a smarter

airport, please contact your IBM Client Executive, or visit the

following websites: ibm.com/travel

ibm.com/smarterplanet/us/en/transportation_systems/

overview/index.html

ibm.com/smarterplanet/us/en/leadership/schiphol

Airports in the smarter city interactive video experience

Copyright IBM Corporation 2011

IBM CorporationRoute 100Somers, NY 10589

Produced in the United States of AmericaNovember 2011All Rights Reserved

IBM, the IBM logo, ibm.com, ILOG, and Maximo are trademarks ofInternational Business Machines Corporation in the United States,other countries or both. If these and other IBM trademarked terms aremarked on their first occurrence in this information with a trademarksymbol ( or ), these symbols indicate U.S. registered or common law

trademarks owned by IBM at the time this information was published.Such trademarks may also be registered or common law trademarks inother countries. A current list of IBM trademarks is available on the web atCopyright and trademark information atibm.com/legal/copytrade.shtml

Other company, product or service names may be trademarks or servicemarks of others.

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