Creating Personal Visibility Through Social Media
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Collaboration and Social Media Creating Personal Visibility with Social Media Adriene Nazaretian Radcliffe Collaboration and Social Media Evangelist Office of the CIO February 2014 a_radcliffe Adriene Radcliffe
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Using Social Media to Create Personal Visibility - A discussion of the social media landscape, which tools matter for beginners, how to build a rich social profile and some social media tips for engagement along with measuring results!
Transcript of Creating Personal Visibility Through Social Media
Collaboration and Social Media
Creating Personal Visibility with Social Media
Adriene Nazaretian RadcliffeCollaboration and Social Media EvangelistOffice of the CIOFebruary 2014 a_radcliffe Adriene Radcliffe
Topics Covered Today
• Why Social Media and Collaboration is Important Today
• Social Media Landscape• Personal Professional Branding• Steps to a Rich Social Profile• Do’s and Don’ts of Engaging• Measuring Impact• Resulting Influence of Social Media
Why Social Media and Collaboration is Important
Enormous social and collaboration landscape
Permission granted to use Infographic from F. Cassava
Enormous social and collaboration landscape
Permission granted to use Infographic from F. Cassava
You have to FOCUS on the few that
matter given your content, audience
and intent!
Which social media tools matter today
Share Files
Presentations
Rich Media
Company Forum
Not every role person or role is visible
Visibility is about personal professional branding
• Project an image• You are an expert• Topic focused• Discipline focused
Personal professional branding
✔
Steps to a rich social profile – All about you
Project Work and Contributions
(associate with Jobs)
Certifications Awards and Associations
Course Work and Seminars
Share your own work
Blog or List Published Articles and Contributions
Education, Job Titles and Roles
Steps to a rich social profile – Collaborate
Join and Participate in
Groups
Give and RequestRecommendations and endorsements
Ask for Feedback on your work
Post interesting articles, review them and give your opinion
Steps to a rich social profile – Interconnect
Interconnect Your Collaboration Tools
The Editorial Section
• Post articles you have read and have an opinion about them. Even if it’s unconventional
VS
Following and Kinship
• Find inspirational people and follow them. Watch what they read, note the companies and others they follow
Share your work
• If you’re proud of it, share it. Others doing similar work appreciate it and will seek you out
Branch Out
• Find interest groups and participate. Start a conversation. Ask for advice or opinions.
Reach out
• Reach out to individuals for advice, or to compare notes. Invite others to contact you in your area of expertise.
Interconnect
#yam
Measure
• You can measure your social and collaboration impact with tools such as Klout, or simple intuition
* SlideShare connected to LinkedIn
Results
• Visibility• Recognition• Leadership• Growth
Personal Visibility Creates Opportunity
Collaboration and Social Media
Creating Personal Visibility with Social Media
Adriene Nazaretian RadcliffeCollaboration and Social Media EvangelistOffice of the CIOFebruary 2014 a_radcliffe Adriene Radcliffe
