Creating a Healthy and Productive Online Reputation 2013 New Event - Clark Middle School Indiana -...

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

Creating a Healthy and Productive

Online Reputation

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

Your Instructor• Founder and CEO of Forward Progress• Creator of MYSocialTutor.com• Over 30 years in Business Coaching and Training• Campaign Development in Social Media• Call Center, Internet, eMarketing, Event Management, • Lead Generation, Web Seminars, eSelling• Trained over 60,000 People in 35 Countries• Over Two Billion Dollars Sales, 50 Million Leads, Coach and

Trained Thousands of People using Internet Based Lead Generation

• Financial Services, Real Estate, Professional Services, Legal, Accounting, Manufacturing, Coaching, Educational, Insurance, Agencies, Auto, Retail, Banking and Channel Sales…..

Dean DeLisle – Social Media Coach

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

Interesting Facebook Stats • More than One Billion active users • 50% of all active users log on to Facebook in any given day • More than 35 million users update their status each day • More than 60 million status updates posted each day • More than 3 billion photos uploaded to the site each month • More than 5 billion pieces of content (web links, news stories,

blog posts, notes, photo albums, etc.) shared each week • More than 3.5 million events created each month • More than 3 million active Pages on Facebook • More than 1.5 million local businesses have active Pages on

Facebook • More than 20 million people become fans of Pages each day • Pages have created more than 5.3 billion fans

Growing Numbers

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

• LinkedIn Has Over 200 Million Members• Average user has 240 “Connections”• One degree from over 35,000 “Trusted Connections”• Two degrees from over 3,200,000 “Trusted Connections”• 1 million new members a week• 17.8 million members belong to groups• 1.2 million comments and posts to groups weekly• 2 billion people searches annually• 1 million companies have a company page

OVER 1,000 to 1

Growing Numbers

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

•

Growing Numbers

• 100 million Monthly Active Users• 40 million Photos Per Day• 8,500 Likes Per Second• 1,000 Comments Per Second

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

What Social Networks Exist?

ASK!

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

Understanding Social NetworksHow are they supposed to work?

• Trusted Colleagues• Like-minded People hanging out• Similar Friends and Associations• You have more “Things” in common• Similar “Beliefs”• Recommended “IN”

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

Understanding Social NetworksSocial Networks You Already Know

STUDENTS• School Clubs• Health Club• Sports• Theater• AlumniPARENTS• City\Country Clubs • Chambers• Organizations• Charities• Religious• Network Groups

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

Why do “Traditional” Social Networks Work?

Think about how this works!

FELLOWSTUDENT

S

RELATIVES

NEIGHBORS

TRUSTED

SOURCE

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

Why all the “BUZZ” about Online Social Networks?

They Work because. . .

• They do all the things “Traditional” Social Networks do……Plus….• Save Time and Money• NO Travel • Connect to More People• Wider Reach• Target Groups• Build Communities• Do Research• Create “BUZZ”!

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

How Contacts Are Connected to You

• That Know Them?• That Don’t Know Them?• That They Know?• That They Don’t Know?

Jack Sue Pat Mark

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

Dean

Dan

ED

Chamber members

member

member

member

member

member

member

member

Facebook

BLOG

Twitter

BLOG

Del.icio.us

BLOG

Digg

BLOG

Joe

My Space

BLOG

Alan

Mary - Highland

Customers Coaches Sales LinkedIN

BLOG

BLOG

Neighbors

Based on apps and connections our social network grows


(877) 59 - COACH (592-6224)

FORWARD PROGRESS

Dean

Dan

ED

Chamber members

member

member

member

member

member

member

member

Facebook

BLOG

Twitter

BLOG

Del.icio.us

BLOG

Digg

BLOG

Joe

My Space

BLOG

Alan

Mary - Highland

Customers Coaches Sales LinkedIN

BLOG

BLOG

Neighbors

It’s about the people you can’t see!


(877) 59 - COACH (592-6224)

FORWARD PROGRESS

What can an ONLINE Social Networks do for you?

• Personal• Academic• Career

Challenge?

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

What can an ONLINE Social Networks do for YOU?

• Build your personal network • eReputation• Find a new job – or have one find you!• Re-connect to old friends\family • Find new friends\family• Charity connections • Support• Build your own cause• The list goes on……..

Personal

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

Your ONLINE eReputation is Permanent!

(877) 59 - COACH (592-6224)

FORWARD PROGRESS


Be Aware of:

• Too Much Drama• Keep it Real• Pictures\Videos• “Smart” Conversations• Social Awareness!!

(877) 59 - COACH (592-6224)

FORWARD PROGRESS


(877) 59 - COACH (592-6224)

FORWARD PROGRESS

• What Information do you already have?• Information, Brochures, Sell Sheets, Instruction Sheets

• LinkedIn – Plaxo – Org Site – Personal Site - Blog• Photo’s or Sales Videos, Personal Videos, Event Videos

• YouTube – Org Site – Facebook - Vlogs (Video Blog)• Power Point, Training, Sales, Marketing, Anything

• Slideshare – Org Site• Articles, Monthly Newsletter, Events, Charities, Memberships

• EZineArticles – Article99 – FastPitch – Org Site – Blog

• Then why not leverage what you have to promote or connect yourself and your cause?

Determine what you have that might be of interest!

What do you already have?

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

I have joined a site – NOW WHAT?Profile Creation

• This is your Welcome Mat to the WWWORLD!• Like company website

• Be complete and accurate (company sites)• Target your profile to the reader• Link back to all associations and companies• Create “Relevancy”• Co-workers – professionals – clients

vendors – partners – friends - fans!

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

Your Teams Profile = Your eReputation

Page 38-42

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

More New Items

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

Map Your Career Route

Graphic Artist – Creative Director

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

Your ID 40 = Ideal 40

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

Know your Friends

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

Effective Posting

1. Share another piece of news you thought was interesting this week

2. Share something great about what you are learning

3. Share some cool news about your friends

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

Know your Profile Settings

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

Lock Down Settings

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

Worried – you can remove friends!

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

Browser Level Protection

(877) 59 - COACH (592-6224)

FORWARD PROGRESS


The Do’s For Students:

• Create a complete honest Profile• Only connect to people you know• Constantly build a career minded network• Talk about your skills and hobbies• Post positive pictures and content• Google yourself (ongoing)• Lock down your profile to known close

friends

(877) 59 - COACH (592-6224)

FORWARD PROGRESS


The Don’ts For Students:• Accept Friend Requests from strangers (false profiles)• Publish anything you would not show your parent’s or

employer• Stay connected to inappropriate friends• Post questionable photos of yourself or anyone else• Post anything false about yourself or anyone else• Get caught up in drama or negative dialogue (Cyber-

bully)• Join groups who do not serve your career path

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

If You Do Nothing Else!

1. Update and Maintain your Profiles2. Have good discussion..communicate!3. Have fun – smart fun!

3 Things that will get you in the right direction…..

(877) 59 - COACH (592-6224)

FORWARD PROGRESS

Contact Us

Connect with Us

[email protected] TWITTER: www.twitter.com/deandelisle FACEBOOK: www.Facebook/deandelisle/ FAN PAGE: www.Facebook/ForwardProgress LINKEDIN: www.linkedin.com/in/deandelisle CONTENT: www.slideshare.net/forwardprogress

Call (877) 592-6224

Questions?

www.ForwardProgress.NET

mailto:[email protected]

http://www.linkedin.com/in/deandelisle

http://twitter.com/deandelisle


http://twitter.com/deandelisle

http://profile.to/deandelisle/

http://profile.to/deandelisle/


http://www.slideshare.net/forwardprogress

Creating a Healthy and Productive Online Reputation 2013 New Event - Clark Middle School Indiana -...

Business

Transcript of Creating a Healthy and Productive Online Reputation 2013 New Event - Clark Middle School Indiana -...