EVERYWHERE. ANYTIME. INSTANTANEOUS.

IDEAS ARE MOBILE. TAKE YOUR BRAND WITH YOU.

CRAIG J. GRESS DIRECTOR OF MOBILE STRATEGY & BUSINESS DEVELOPMENT

about meltmobile.proven interactive experience for mobile applications.

key facts.

Meltmobile was founded by meltmedia

Meltmedia started in 2000, with exclusive mobile focus of Meltmobile in 2010.

Located in tempe az.

Meltmobile’s proven formula of unmatched business insight, technology and design

savvy ensures your company's legacy as part of the mobile revolution.

key awards.

•Award winning interactive agency

•Inc. magazine 5000 two years in a row ('09 & ,’10)

•ASBA company to watch in 2010

•Interactive Media Awards Outstanding Achievement

•Phoenix Business Journal “Best Places to Work” Honorable Mention

iPhone applications.

iPad applications.

mobile websites.

android applications.

custom built applications

mobile content management system.

web services tied to applications.

your imagination. our expertise to build it.

Meltmobile provides your business with cutting edge mobile solutions for the iPhone, iPad, Android, Blackberry platforms, and mobile optimized web sites.

meltmobile services.

case study. not for profit application.St. Mary’s Food Bank - wanted to ensure that potential donors were always within a click of getting event

information or being able to make a donation to their organization

Meltmobile - designed and developed a custom mobile iPhone app

and mobile web site structured specifically to make it easy for users

to donate and access key information regarding St. Mary’s and their

events and operations.

results -

Users are able to “donate” directly from the application

Users can view/scan events and set reminders to attend events

All event information is available from the application including

videos and other supporting event information

Users are able to sent out messages to their Twitter and

Facebook accounts to help promote the events

St. Mary’s is able to use Meltmobile’s content management

system to keep their mobile site and application up to date with the

latest information

Avastin - was looking for a way to extend the reach of their brand

and web content, allowing sales reps, physician and consumers

instantaneous access to rich information at their fingertips.

MeltMobile - utilized the highly traffic Avastin web pages and

developed a mobile content management system and a mobile

optimized web site. These solutions give immediate access to

valuable healthcare information, a contact support line, video

demos, testimonials and important safety information.

case study. mobile optimized solution solution.

results -

Sales reps now have all pertinent and important information

available on-the-go. It has created a valuable tool for productive

sales meetings.

Physicians have immediate access to information that is easily

laid out and available to them while meeting with patients

It has created another convenient source of medical information

for the consumer.

Genentech - was looking at a way to extend a successful

marketing program that allowed sales reps to send emails and pre-

built marketing materials and assets to Health Care Professionals

through a web based application.

meltmobile - leveraged the web services architecture of the “cloud”

based application and created a native iPhone application that

sales reps could upload to their phone in order to send emails and

materials while they were out in the field

results -

Sales reps are able to send more messages out from the

system as the mobile application has made it more convenient for

reps to use while they are on the go

Campaign continues to have high open and click through rates

(35%/18%)

Sales reps can see results in real-time on their phone and have

almost full functionality of the desktop application

case study. enterprise solution.

BioOncology - was looking for an approach to better

integrate all of their different web properties. Each

site was being created as a stand alone entity with

no”traffic drivers” between sites.

Meltmedia - created an integrated portal structure

where all sites became a part of a global navigation

system providing more visibility to the entire series of

sites.

Services Used

• Content Management

• Dynamic Engagement

• Java Content Repository

• UI Design

Advanced Features for Improved Content

Management

• Site managed by a Java Content Repository for improved site management

and easy deployment

• Future features allow for tagging of all content and providing cross searching

and linking of relevant topics to promote user exploration

case study. BioOncology | website

Industry: Biotech/Pharmaceutical

Brand: BioOncology

Headquarters: San Francisco, California

Year Founded:1976

annual Revenue $13.4 Billion

http://www.biooncology.com/research/

Avastin was looking for a unique design to handle

multiple audience segments visiting their site. Of

equal importance was achieving the goal of creating a

better content management approach handling

updates and new categories added to the site.

Services Used

• Content Management

• Java Content Repository

• UI Design

Great Content Management and an ExcellentContent

Interface Translated to Better Performance

The right balance of layout, imagery and technology meant content could be

displayed more efficiently, managed more simply and discovered more intuitively.

Within months of implementing the new design, visitor metrics showed better

performance and site flow-through.

case study. Avastin | websiteIndustry: Biotech/Pharmaceutical

Brand: Avastin

Headquarters: San Francisco, California

Year Founded:1976

annual Revenue $13.4 Billion

http://www.avastin.com

Nutropin - needed an application to track new

business growth rates and determine proper dosing

solutions for pediatric patients.

Meltmedia - built a web and desktop application using

the Adobe Flex platform enabling Nutropin HCP’s to

gather quick dosing information on four product types,

keep track of their patients progress and track results

over time, as well as calculate dosing from provided

patient information, and view, print and save

convenient graphed results.

Services Used

• Content Management

• Dynamic Engagement

• Java Content Repository

• UI Design

• Application Development

Proof Positive – Excellent Application

Adoption and Positive User Feedback• Initial feedback from sales team and HCPs showing strong uptake of the

application and positive user experience

case study. Nutropin | ApplicationIndustry: Biotech/Pharmaceutical

Brand: Nutropin

Headquarters: San Francisco, California

Year Founded: 1976

Annual Revenue $13.4 Billion

meltmobile - wanted to show our “gaming” creativity

for the “smaller people” demographic (3-7 year

olds)... basically we needed a game to entertain the

partners kids

Meltmobile - created an immersive iPad game

focusing on helping young kids learn about music.

The application allows users to set up their own

music sheet using different animal sounds. Kids can

then play their songs and mix them up to get different

pitches, tunes and songs. The game comes with

some pre-built music sheets the kids can enjoy.

results -

Parents everywhere are thanking us for making a

game that makes lots of animal noises.....hey at least

the kiddos are happy.

case study. Moozart | gaming app.

Splash Screenpreliminary designs

Museum Visit | iPhonepreliminary designs

Gameday | iPhonepreliminary designs

Fantasy League | iPhonepreliminary designs

we look forward to creating your company’s legacy,

as part of the mobile revolution.

c r a i g g r e s s

::Director of Mobile Strategy and

Business Development

::

602 648 6800 | Meltmobile

602 571 1700 | cell

602 445 9963 | fax

::

1255 w. rio salado pkwy

ste 209

tempe, az 85281

::

www.melt-mobile.com

EVERYWHERE. ANYTIME. INSTANTANEOUS.

IDEAS ARE MOBILE. TAKE YOUR BRAND WITH YOU.