COVERAGE DOSSIER ON LEARN SOUTH AFRICA 2013 · 3 Rajasthan Patrika 12 July 2013 405000 66825 4...

169
COVERAGE DOSSIER ON LEARN SOUTH AFRICA 2013

Transcript of COVERAGE DOSSIER ON LEARN SOUTH AFRICA 2013 · 3 Rajasthan Patrika 12 July 2013 405000 66825 4...

COVERAGE DOSSIER

ON

LEARN SOUTH AFRICA 2013

Media Evaluation Index

PRINT COVERAGE – MUMBAI

ONLINE COVERAGE – MUMBAI

SL NO. PUBLICATION DATE PR VALUE

(INR) PR Value (Rands)

1 Divya Bhaskar 11 July 2013 133650 22052

2 Travel Biz Monitor 1 Aug – 15 Aug 135000 22275

3 Trav Talk August 2013 238242 36928

4 Express Travel World August 2013 135000 20925

5 Travel Trends Today August 2013 171000 26505

SL NO. WEBSITE DATE PR VALUE (INR)

PR Value

(Rands)

1 Travelbizmonitor.com 1 July 2013 100000 16500

PRINT COVERAGE – AHMEDABAD

ONLINE COVERAGE – AHMEDABAD

SL NO. PUBLICATION DATE PR VALUE

(INR) PR Value (Rands)

1 Business Standard 10 July 243750 40219

2 Divya Bhaskar 10 July 388800 64152

3 DNA 10 July 478500 78953

4 The Indian Express 10 July 120000 19800

5 Sandesh 10 July 99000 16335

6 The Times of India 10 July 230400 38016

7 Western Times 10 July 91125 15036

8 ETV Gujarati 10 July 50400 8316

SL NO. WEBSITE DATE PR VALUE

(INR) PR Value (Rands)

1 news.silobreaker.com 9 July 2013 75000 12375

2 The Times of India.com 10 July 2013 100000 16500

3 DNA.com 10 July 2013 100000 16500

4 Business Standard.com 10 July 2013 100000 16500

5 travelbizmonitor.com 10 July 2013 100000 16500

6 sify.com 10 July 2013 100000 16500

7 newsbcc.com 10 July 2013 75000 12375

PRINT COVERAGE – JAIPUR

ONLINE COVERAGE – JAIPUR

SL NO.

WEBSITE

DATE

PR VALUE (INR)

PR VALUE (RANDS)

1

Twocircles.net

12 July 2013

100000

16500

SL NO. PUBLICATION DATE PR VALUE

(INR) PR Value (Rands)

1 DNA 12 July 2013 459000 75735

2 Current Jwala 12 July 2013 175500 28958

3 Rajasthan Patrika 12 July 2013 405000 66825

4 Mahaka Bharat 12 July 2013 144000 23760

5 Dainik Bhaskar 12 July 2013 101250 16706

6 Punjab Kesari 12 July 2013 91800 15147

7 Samachar Jagat 12 July 2013 91800 15147

8 Veer Arjun 12 July 2013 45000 7425

9 Evening Plus 12 July 2013 72000 11880

10 Daily News 12 July 2013 58500 9653

PRINT COVERAGE – LUDHIANA

SL NO

PUBLICATION

DATE

PR VALUE (INR)

PR VALUE (RANDS)

1

Business Bhaskar

16 July 2013

561000

92565

2

Dainik Bhaskar

16 July 2013

680400

112266

3

Dainik Jagran

16 July 2013

336000

55440

4

Hindustan Times

16 July 2013

307800

50787

5

The Tribune

16 July 2013

428400

70686

6

Ajit

16 July 2013

94500

15593

7

Amar Ujala

16 July 2013

237000

39105

8

Daily Post

19 July 2013

126000

14850

9

Ajit Samachar

19 July 2013

75600

20790

ONLINE COVERAGE – LUDHIANA

SL NO.

WEBSITE

DATE

PR VALUE (INR)

PR VALUE (RANDS)

1

newstrackindia.com

17 July 2013

100000

16500

2

smetimes.in

19 July 2013

100000

16500

PRINT COVERAGE – KOLKATA

SL NO.

PUBLICATION

DATE

PR VALUE (INR)

PR VALUE (RANDS)

1

Hindu Business Line

18 July 2013

326700

53906

2

Hindustan Times

18 July 2013

1080000

178200

3

Janpath Samachar

18 July 2013

82800

13662

4

Prabhat Khabar

18 July 2013

39000

6435

5

Prayag

18 July 2013

43500

7178

6

Rajasthan Patrika

18 July 2013

378000

62370

7

The Statesman

18 July 2013

64800

10692

8

The Times of India

18 July 2013

504900

83309

9

News Bangla

18 July 2013

75600

12474

ONLINE COVERAGE – KOLKATA

SL NO.

WEBSITE

DATE

PR VALUE (INR)

PR VALUE (RANDS)

1

Hindubusinessline.com

18 July 2013

100000

16500

PRINT COVERAGE – TRIVANDRUM

SL NO.

PUBLICATION

DATE

PR VALUE (INR)

PR VALUE (RANDS)

1

Deshabhimani

23 July 2013

57600

9504

2

Janayugam

23 July 2013 63000 10395

3

Madhyam

23 July 2013 99000 16335

4

Mangalam

23 July 2013 127500 21038

5

Mathrubhumi

23 July 2013 198000 32670

6

Siraj

23 July 2013 75600 12474

7

Southern Star

23 July 2013 100800 16632

8

The Hindu

23 July 2013 900000 148500

9

New Indian Express

23 July 2013

132000 21780

10

The Times of India

23 July 2013

138600

22869

11

Veekshanam

23 July 2013

106500

17573

ONLINE COVERAGE – TRIVANDRUM

SL NO.

WEBSITE

DATE

PR VALUE (INR)

PR VALUE (RANDS)

1

hindu.com

18 July 2013

100000

16500

PRINT COVERAGE – KOCHI

SL NO.

PUBLICATION

DATE

PR VALUE (INR)

PR VALUE (RANDS)

1

Chandrika

24 July 2013 82500

13613

2

Deshabhimani

24 July 2013 46800 7722

3

Madhyaman

24 July 2013 97500 16088

4

Mangalam

24 July 2013

210600

34749

5

Siraj

24 July 2013 70200 11583

6

The Times of India

24 July 2013

68250

11261

7

Thejus

24 July 2013

13500 2228

9

Malayala Manorama

24 July 2013

170100

28067

10

New Age

25 July 2013 82500 13613

11

Vartha

25 July 2013 69000 11385

ONLINE COVERAGE – KOCHI

SL NO.

WEBSITE

DATE

PR VALUE (INR)

PR VALUE (RANDS)

1

travelnewsdigest.in

18 July 2013

100000

16500

PRINT COVERAGE – CHENNAI

SL NO.

PUBLICATION

DATE

PR VALUE (INR)

PR VALUE (RANDS)

1

Malai Thamilagam

25 July 2013 20250

3341

2

Maalai Sudar

25 July 2013 24300 4010

3

New Indian Express

25 July 2013

67500 11138

4

Nungai Times

25 July 2013

39600 6534

5

Liberty Times

31 July 2013 25920 4277

6

Alwarpet Times

31 July 2013

32400 5346

7

The Times of India

1 August 2013 785880 121811

8

The Times of India

2 August 2013 1569840 243325

ONLINE COVERAGE – CHENNAI

SL NO.

WEBSITE

DATE

PR VALUE

(INR)

PR VALUE (RANDS)

1

Chennaipatrika.com

24 July 2013

100000

16500

2

Newindianexpress.com

25 July 2013

100000

16500

3

Chennaireaders.com

30 July 2013

75000

12375

4

Thetimesofindia.com

1 August 2013

100000

15500

5

Chennaicity.com

1 August 2013

75000

11625

PRINT COVERAGE – COIMBATORE

SL NO.

PUBLICATION

DATE

PR VALUE (INR)

PR VALUE (RANDS)

1

New Indian Express

26 July 2013 67500

11138

2

Dinamani

26 July 2013 48000 7920

3

The Hindu

26 July 2013 345600 57024

ONLINE COVERAGE – COIMBATORE

SL NO.

WEBSITE

DATE

PR VALUE

(INR)

PR VALUE (RANDS)

1

Economictimes.com

26 July 2013

100000

16500

2

Indiatourismreview.com

26 July 2013

100000

16500

PRINT COVERAGE – BANGALORE

SL NO.

PUBLICATION

DATE

PR VALUE (INR)

PR VALUE (RANDS)

1

Deccan Herald

31 July 2013 300000

49500

2

DNA

27 July 2013 221250 36506

3

Prajavani

30 July 2013 269700 44501

ONLINE COVERAGE – BANGALORE

SL NO.

WEBSITE

DATE

PR VALUE

(INR)

PR VALUE (RANDS)

1

Deccanherald.com

26 July 2013

100000

16500

PRINT COVERAGE – HYDERABAD

SL NO.

PUBLICATION

DATE

PR VALUE (INR)

PR VALUE (RANDS)

1

Andhra Prabha

28 July 2013 75600

12474

2

Eenadu

28 July 2013 47250 7796

3

Namaste Telangana

28 July 2013 22500 3713

4

Sakshi

28 July 2013 87600 14454

5

Surya

28 July 2013 86400 14256

6

The Hindu

28 July 2013 138000 22770

7

Prajashakti

28 July 2013 40500 6683

ONLINE COVERAGE – HYDERABAD

SL NO.

WEBSITE

DATE

PR VALUE

(INR)

PR VALUE (RANDS)

1

Hybiz.tv

26 July 2013

100000

16500

2

Pressreleasewatch.blogspot

28 July 2013

75000

12375

PRINT COVERAGE – PUNE

SL NO.

PUBLICATION

DATE

PR VALUE (INR)

PR VALUE (RANDS)

1

Kesari

30 July 2013 44100

7277

2

Bharat Diary

30 July 2013 19440 1004

3

Navbharat

30 July 2013 240000 39600

4

Pudhari

31 July 2013 103680 17107

5

Sakal Times

31 July 2013 202800 33462

6

Sanjsamachar

30 July 2013

51840 8554

7

Sanjwarta

30 July 2013

47520 7841

8

Pimpri Chinchwad

30 July 2013

33120 1822

9

Rashtratej

30 July 2013

85800 14157

10

Maharashtra Times

1 August 2013

97200 15066

11

Loksatta

6 August 2013

298200 46221

12

Tarankit

5 August 2013 47520 7366

ONLINE COVERAGE – PUNE

SL NO.

WEBSITE

DATE

PR VALUE

(INR)

PR VALUE (RANDS)

1

Nripress.com

30 July 2013

100000

16500

2

Divyamarathi.bhaskar.com

30 July 2013

100000

16500

PRINT COVERAGE – NAGPUR

SL NO.

PUBLICATION

DATE

PR VALUE (INR)

PR VALUE (RANDS)

1

Dainik Bhaskar

1 August 2013 66150 10253

2

Loksatta

1 August 2013 514800 79794

3

Lokshahiwarta

1 August 2013 45720 7087

4

Maharashtra Times

1 August 2013 235950 36572

5

Sakal

1 August 2013 63000 9765

6

Tarun Bharat

7 August 2013 115500 17903

7

Deshonnati

6 August 2013 105300 16322

8

Navbharat

6 August 2013 72900 11300

9

The Hitavada

7 August 2013 90750 4689

10

Vishwadarpan

7 August 2013 55440 8593

11

Life 365

8 August 2013 36300 5627

TOTAL PR VALUE (IN INR) - 22063887

TOTAL PR VALUE (IN RANDS) – 3577609

MUMBAI

PUBLICATION DIVYA BHASKAR

EDITION MUMBAI

DATE 11 JULY 2013

HEADLINE SOUTH AFRICAN TOURISM STARTS LEARN SOUTH AFRICA

PROGRAMME

PUBLICATION TRAVEL BIZ MONITOR

EDITION MUMBAI

DATE 1 AUG – 15 AUG 2013

HEADLINE INDIA EMERGES AS THE BIGGEST MARKET FOR REPEAT TRAVELLERS

FOR SOUTH AFRICA

PUBLICATION TRAV TALK

EDITION NATIONAL

DATE AUG 2013

HEADLINE SA READY FOR INDIAN BUDGET TRAVELLERS

PUBLICATION EXPRESS TRAVEL WORLD

EDITION NATIONAL

DATE AUG 2013

HEADLINE LEARN SOUTH AFRICA TRAINING PROGRAMME GOES TO 15 CITIES

PUBLICATION TRAVEL TRENDS TODAY

EDITION NATIONAL

DATE AUG 2013

HEADLINE SAT OFFERS ECO-FRIENDLY ITINERARIES

South African Tourism (SAT) will be hosting Module IV of its training workshop ‘Learn South

Africa 2013’ for travel partners in India from July 8 to 31, across 15 cities. The workshop aims

to train the travel trade to promote, plan and organise holidays in South Africa by enhancing

destination awareness and understanding. Commencing in Mumbai, Learn South Africa will be

held in Ahmedabad, Jaipur, Delhi, Gurgaon, Ludhiana, Kolkata, Thiruvananthapuram, Kochi,

Chennai, Coimbatore, Bengaluru, Hyderabad, Pune and Nagpur.

Commenting on the focus of the workshop, Hanneli Slabber, Country Manager, India, South

African Tourism, said, “This year’s Learn South Africa training module is structured in a

unique manner in comparison to the past modules. It will lay special emphasis on addressing

market specific needs of each city it is conducted in. The workshop will witness participation

from ten South African suppliers constituting luxury hotels, game lodges, airlines and

transport facilitators, and will be conducted in two parts. The first part of the workshop will

concentrate on creating awareness on South Africa as a tourist destination for Indians, and

the second will see agents directly interact with suppliers regarding their requirements. This

will enable the South African suppliers to address queries regarding their product offerings on

the spot, thus facilitating a seamless and better understanding of the varied product offerings

that South Africa presents.”

PUBLICATION TRAVEL BIZ MONITOR.COM

LINK http://www.travelbizmonitor.com/sat-to-conduct-module-iv-of-

learn-south-africa-2013-workshop-from-july-831-20927

DATE 1 JULY 2013

HEADLINE SAT TO CONDUCT MODULE IV OF LEARN SOUTH AFRICA 2013

WORKSHOP FROM JULY 8-31

AHMEDABAD

PUBLICATION BUSINESS STANDARD

EDITION AHMEDABAD

DATE JULY 10, 2013

HEADLINE SOUTH AFRICA EXPECTS 15% RISE IN TOURISM THIS YEAR

PUBLICATION DIVYA BHASKAR ( CITY BHASKAR)

EDITION AHMEDABAD

DATE JULY 10, 2013

HEADLINE GUJARATI TOURISTS WILL BE ABLE TO RELISH JAIN DISHES IN

SOUTH AFRICA

PUBLICATION DNA

EDITION AHMEDABAD

DATE JULY 10, 2013

HEADLINE SOUTH AFRICA EYES 15% MORE INDIAN TOURISTS

PUBLICATION THE INDIAN EXPRESS

EDITION AHMEDABAD

DATE JULY 10, 2013

HEADLINE EYE ON GUJARATI TOURISTS,SOUTH AFRICA TRAINS CHEFS IN VEG

MEALS EYES

PUBLICATION SANDESH (CITY LIFE)

EDITION AHMEDABAD

DATE JULY 12, 2013

HEADLINE SOUTH AFRICAN CHEFS LEARN TO COOK GUJARATI CUISINE

PUBLICATION TIMES OF INDIA

EDITION AHMEDABAD

DATE JULY 10, 2013

HEADLINE SA CHEFS LEARNING GUJARATI CUISINE

PUBLICATION WESTERN TIMES

EDITION AHMEDABAD

DATE JULY 11, 2013

HEADLINE SA CHEFS LEARNING GUJARATI CUISINE

In a move to attract tourists from Gujarat, top chefs from all over South Africa will be visiting

the state in September to learn about Gujarati delicacies. In exchange, they will teach chefs

here how to cook Indian food the South African way.

Last year, 1,06,000 Indians visited South Africa, out of which seven per cent were Gujaratis.

To attract more tourists from India, South Africa tourism is conducting 'Learn South Africa'

sessions with Indian travel agents to make them understand the African country better.

When it comes to Gujarat, food is on top of South Africa tourism's list. "We have already

started training our chefs in making Jain food and popular vegetarian items," said Hanneli

Slabber, country head, South Africa tourism.

In a session held in city on Tuesday, a team from South Africa interacted with 47 small and

big travel agents and traders. "We have the biggest India population outside India and this

makes India a big market for us," said Slabber. From 2011, South African restaurants started

serving north Indian, south Indian and South African Indian food for Indian tourists. As a

result, tourism from India almost doubled in the last five years. In 2008, only 48,000 Indian

tourists had gone to South Africa. This rose to more than one lakh tourists in 2012.

The hosting of IPL in South Africa in 2009 raised awareness in India about South Africa as a

tourist destination. South Africa tourism has made Jhonty Rhodes, who works with Mumbai

Indians as fielding coach in IPL - its brand ambassador.

TOI had earlier reported how the preferences of Gujarati travellers are changing and they

prefer to go to South Africa instead of regular destinations like the US and Europe.

Slabber also stressed on the need for more direct flights to South Africa from India.

PUBLICATION NEWS.SILOBREAKER.COM

LINK http://news.silobreaker.com/south-africa-chefs-learning-gujarati-

cuisine-5_2266950430007230504

DATE 9 JULY 2013

HEADLINE SA CHEFS LEARNING GUJARATI CUISINE

In a move to attract tourists from Gujarat, top chefs from all over South Africa will be visiting

the state in September to learn about Gujarati delicacies. In exchange, they will teach chefs

here how to cook Indian food the South African way.

Last year, 1,06,000 Indians visited South Africa, out of which seven per cent were Gujaratis.

To attract more tourists from India, South Africa tourism is conducting 'Learn South Africa'

sessions with Indian travel agents to make them understand the African country better.

When it comes to Gujarat, food is on top of South Africa tourism's list. "We have already

started training our chefs in making Jain food and popular vegetarian items," said Hanneli

Slabber, country head, South Africa tourism.

In a session held in city on Tuesday, a team from South Africa interacted with 47 small and

big travel agents and traders. "We have the biggest India population outside India and this

makes India a big market for us," said Slabber. From 2011, South African restaurants started

serving north Indian, south Indian and South African Indian food for Indian tourists. As a

result, tourism from India almost doubled in the last five years. In 2008, only 48,000 Indian

tourists had gone to South Africa. This rose to more than one lakh tourists in 2012.

The hosting of IPL in South Africa in 2009 raised awareness in India about South Africa as a

tourist destination. South Africa tourism has made Jhonty Rhodes, who works with Mumbai

Indians as fielding coach in IPL - its brand ambassador.

TOI had earlier reported how the preferences of Gujarati travellers are changing and they

prefer to go to South Africa instead of regular destinations like the US and Europe.

Slabber also stressed on the need for more direct flights to South Africa from India.

PUBLICATION THE TIMES OF INDIA.COM

LINK http://articles.timesofindia.indiatimes.com/2013-07-

10/ahmedabad/40491067_1_mumbai-indians-ipl-top-chefs

DATE 10 JULY 2013

HEADLINE SA CHEFS LEARNING GUJARATI CUISINE

If the rupee’s fall played spoilsport with your overseas vacation plans, then another

plummeting currency will prove saviour for you. The South African rand (ZAR), which was

valued at close to Rs6.90 in May 2012, is trading around Rs5.90 at the moment. This has made

tour packages to South Africa (SA) better value-for-money for Indian travelers, said country

manager of South African Tourism, Hanneli Slabber on Tuesday.

To put the currency equation into perspective, consider a basic 10-day package costing Rs1

lakh. This converts into around 17,000 rand at present, which would have been 14,500 rand in

May 2012. The comparative difference of 2,500 rand converts into a Rs15,000 saving for the

Indian tourist. No wonder then, that SA has seen an increasing number of Indian tourists over

the past few years.

“Around 1.06 lakh Indians traveled to SA in 2012, while the number stood at 48,000 in 2008 –

less than half. While the annual global growth in number of tourists going to SA was 4% in

2012, 15% more Indians traveled during the same period,” she said, adding 15% growth is

expected this year, as well.

According to Slabber, 7% of the Indian tourists came from Gujarat. With a view to attract

more interest from the state’s international travelers, SA Tourism has even consulted with

the chefs’ association there to prepare a special menu comprising vegetarian Gujarati and

Jain dishes, albeit with a South African twist.

Dispelling a myth, she went on to say that Indian tourists are not as picky about their food as

they are made out to be.

“There are 300 restaurants in SA serving proper Indian food in SA, and many of these have

what we refer to as African-Indian items on the menu. The Gujarati and Jain tourists have

continually shown preference for the latter,” Slabber explained. Sport is another factor which

has led to more tourists visiting SA.

PUBLICATION DNA.COM

LINK http://www.dnaindia.com/ahmedabad/1859413/report-south-

africa-eyes-15pct-more-indian-tourists

DATE 10 JULY 2013

HEADLINE SOUTH AFRICA EYES 15% MORE INDIAN TOURISTS

“In 2009, the Indian Premier League (IPL) was hosted in SA, while in 2010, the FIFA (football)

World Cup was held there. Sport has a tendency to break barriers that otherwise divide

people and it also helped boost tourism there,” she added.

Slabber was speaking on the sidelines of 2-day ‘Learn South Africa’ module in the city, which

aims to provide training to frontline staff of city-based travel agencies by intensifying

destination awareness, giving them a better understanding of SA. Similar sessions will also be

held in 14 other cities across the country.

If the rupee’s fall played spoilsport with your overseas vacation plans, then another

plummeting currency will prove saviour for you. The South African rand (ZAR), which was

valued at close to Rs6.90 in May 2012, is trading around Rs5.90 at the moment. This has made

tour packages to South Africa (SA) better value-for-money for Indian travelers, said country

manager of South African Tourism, Hanneli Slabber on Tuesday.

To put the currency equation into perspective, consider a basic 10-day package costing Rs1

lakh. This converts into around 17,000 rand at present, which would have been 14,500 rand in

May 2012. The comparative difference of 2,500 rand converts into a Rs15,000 saving for the

Indian tourist. No wonder then, that SA has seen an increasing number of Indian tourists over

the past few years.

“Around 1.06 lakh Indians traveled to SA in 2012, while the number stood at 48,000 in 2008 –

less than half. While the annual global growth in number of tourists going to SA was 4% in

2012, 15% more Indians traveled during the same period,” she said, adding 15% growth is

expected this year, as well.

According to Slabber, 7% of the Indian tourists came from Gujarat. With a view to attract

more interest from the state’s international travelers, SA Tourism has even consulted with

the chefs’ association there to prepare a special menu comprising vegetarian Gujarati and

Jain dishes, albeit with a South African twist.

Dispelling a myth, she went on to say that Indian tourists are not as picky about their food as

they are made out to be.

“There are 300 restaurants in SA serving proper Indian food in SA, and many of these have

what we refer to as African-Indian items on the menu. The Gujarati and Jain tourists have

PUBLICATION BUSINESS STANDARD.COM

LINK

http://www.business-standard.com/article/companies/indian-

tourists-to-south-africa-expected-to-double-by-2012-

110030300083_1.html

DATE 10 JULY 2013

HEADLINE SOUTH AFRICA EYES 15% MORE INDIAN TOURISTS

continually shown preference for the latter,” Slabber explained. Sport is another factor which

has led to more tourists visiting SA.

“In 2009, the Indian Premier League (IPL) was hosted in SA, while in 2010, the FIFA (football)

World Cup was held there. Sport has a tendency to break barriers that otherwise divide

people and it also helped boost tourism there,” she added.

Slabber was speaking on the sidelines of 2-day ‘Learn South Africa’ module in the city, which

aims to provide training to frontline staff of city-based travel agencies by intensifying

destination awareness, giving them a better understanding of SA. Similar sessions will also be

held in 14 other cities across the country.

If the rupee’s fall played spoilsport with your overseas vacation plans, then another

plummeting currency will prove saviour for you. The South African rand (ZAR), which was

valued at close to Rs6.90 in May 2012, is trading around Rs5.90 at the moment. This has made

tour packages to South Africa (SA) better value-for-money for Indian travelers, said country

manager of South African Tourism, Hanneli Slabber on Tuesday.

To put the currency equation into perspective, consider a basic 10-day package costing Rs1

lakh. This converts into around 17,000 rand at present, which would have been 14,500 rand in

May 2012. The comparative difference of 2,500 rand converts into a Rs15,000 saving for the

Indian tourist. No wonder then, that SA has seen an increasing number of Indian tourists over

the past few years.

“Around 1.06 lakh Indians traveled to SA in 2012, while the number stood at 48,000 in 2008 –

less than half. While the annual global growth in number of tourists going to SA was 4% in

2012, 15% more Indians traveled during the same period,” she said, adding 15% growth is

expected this year, as well.

According to Slabber, 7% of the Indian tourists came from Gujarat. With a view to attract

more interest from the state’s international travelers, SA Tourism has even consulted with

the chefs’ association there to prepare a special menu comprising vegetarian Gujarati and

Jain dishes, albeit with a South African twist.

Dispelling a myth, she went on to say that Indian tourists are not as picky about their food as

they are made out to be.

“There are 300 restaurants in SA serving proper Indian food in SA, and many of these have

what we refer to as African-Indian items on the menu. The Gujarati and Jain tourists have

PUBLICATION TRAVELBIZMONITOR.COM

LINK http://www.travelbizmonitor.com/south-african-tourism-eyes-15-

rise-in-tourists-from-india-this-year-20977

DATE 10 JULY 2013

HEADLINE SOUTH AFRICA EYES 15% MORE INDIAN TOURISTS

continually shown preference for the latter,” Slabber explained. Sport is another factor which

has led to more tourists visiting SA.

“In 2009, the Indian Premier League (IPL) was hosted in SA, while in 2010, the FIFA (football)

World Cup was held there. Sport has a tendency to break barriers that otherwise divide

people and it also helped boost tourism there,” she added.

Slabber was speaking on the sidelines of 2-day ‘Learn South Africa’ module in the city, which

aims to provide training to frontline staff of city-based travel agencies by intensifying

destination awareness, giving them a better understanding of SA. Similar sessions will also be

held in 14 other cities across the country.

If the rupee’s fall played spoilsport with your overseas vacation plans, then another

plummeting currency will prove saviour for you. The South African rand (ZAR), which was

valued at close to Rs6.90 in May 2012, is trading around Rs5.90 at the moment. This has made

tour packages to South Africa (SA) better value-for-money for Indian travelers, said country

manager of South African Tourism, Hanneli Slabber on Tuesday.

To put the currency equation into perspective, consider a basic 10-day package costing Rs1

lakh. This converts into around 17,000 rand at present, which would have been 14,500 rand in

May 2012. The comparative difference of 2,500 rand converts into a Rs15,000 saving for the

Indian tourist. No wonder then, that SA has seen an increasing number of Indian tourists over

the past few years.

“Around 1.06 lakh Indians traveled to SA in 2012, while the number stood at 48,000 in 2008 –

less than half. While the annual global growth in number of tourists going to SA was 4% in

2012, 15% more Indians traveled during the same period,” she said, adding 15% growth is

expected this year, as well.

According to Slabber, 7% of the Indian tourists came from Gujarat. With a view to attract

more interest from the state’s international travelers, SA Tourism has even consulted with

the chefs’ association there to prepare a special menu comprising vegetarian Gujarati and

Jain dishes, albeit with a South African twist.

Dispelling a myth, she went on to say that Indian tourists are not as picky about their food as

they are made out to be.

“There are 300 restaurants in SA serving proper Indian food in SA, and many of these have

what we refer to as African-Indian items on the menu. The Gujarati and Jain tourists have

PUBLICATION SIFY.COM

LINK http://www.sify.com/ south-african-tourism-eyes-15-rise-in-

tourists-from-india-this-year1.html

DATE 10 JULY 2013

HEADLINE SOUTH AFRICA EYES 15% MORE INDIAN TOURISTS

continually shown preference for the latter,” Slabber explained. Sport is another factor which

has led to more tourists visiting SA.

“In 2009, the Indian Premier League (IPL) was hosted in SA, while in 2010, the FIFA (football)

World Cup was held there. Sport has a tendency to break barriers that otherwise divide

people and it also helped boost tourism there,” she added.

Slabber was speaking on the sidelines of 2-day ‘Learn South Africa’ module in the city, which

aims to provide training to frontline staff of city-based travel agencies by intensifying

destination awareness, giving them a better understanding of SA. Similar sessions will also be

held in 14 other cities across the country.

If the rupee’s fall played spoilsport with your overseas vacation plans, then another

plummeting currency will prove saviour for you. The South African rand (ZAR), which was

valued at close to Rs6.90 in May 2012, is trading around Rs5.90 at the moment. This has made

tour packages to South Africa (SA) better value-for-money for Indian travelers, said country

manager of South African Tourism, Hanneli Slabber on Tuesday.

To put the currency equation into perspective, consider a basic 10-day package costing Rs1

lakh. This converts into around 17,000 rand at present, which would have been 14,500 rand in

May 2012. The comparative difference of 2,500 rand converts into a Rs15,000 saving for the

Indian tourist. No wonder then, that SA has seen an increasing number of Indian tourists over

the past few years.

“Around 1.06 lakh Indians traveled to SA in 2012, while the number stood at 48,000 in 2008 –

less than half. While the annual global growth in number of tourists going to SA was 4% in

2012, 15% more Indians traveled during the same period,” she said, adding 15% growth is

expected this year, as well.

According to Slabber, 7% of the Indian tourists came from Gujarat. With a view to attract

more interest from the state’s international travelers, SA Tourism has even consulted with

the chefs’ association there to prepare a special menu comprising vegetarian Gujarati and

Jain dishes, albeit with a South African twist.

Dispelling a myth, she went on to say that Indian tourists are not as picky about their food as

they are made out to be.

“There are 300 restaurants in SA serving proper Indian food in SA, and many of these have

what we refer to as African-Indian items on the menu. The Gujarati and Jain tourists have

PUBLICATION NEWSBCC.COM

LINK http://www.newsbcc.com/southafrica/business/south_africa_eyes_15_more

DATE 10 JULY 2013

HEADLINE SOUTH AFRICA EYES 15% MORE INDIAN TOURISTS

continually shown preference for the latter,” Slabber explained. Sport is another factor which

has led to more tourists visiting SA.

“In 2009, the Indian Premier League (IPL) was hosted in SA, while in 2010, the FIFA (football)

World Cup was held there. Sport has a tendency to break barriers that otherwise divide

people and it also helped boost tourism there,” she added.

Slabber was speaking on the sidelines of 2-day ‘Learn South Africa’ module in the city, which

aims to provide training to frontline staff of city-based travel agencies by intensifying

destination awareness, giving them a better understanding of SA. Similar sessions will also be

held in 14 other cities across the country.

JAIPUR

PUBLICATION DNA

EDITION JAIPUR

DATE JULY 12, 2013

HEADLINE NEXT STOP, SOUTH AFRICA

PUBLICATION CURRENT JWALA

EDITION JAIPUR

DATE JULY 12, 2013

HEADLINE SOUTH AFRICAN TOURISM STARTED THE ‘LEARN SOUTH AFRICA’

PROGRAM IN JAIPUR

PUBLICATION RAJASTHAN PATRIKA

EDITION JAIPUR

DATE JULY 12, 2013

HEADLINE JAIPURITES INTERESTED IN SOUTH AFRICA

PUBLICATION MAHAKA BHARAT

EDITION JAIPUR

DATE JULY 12, 2013

HEADLINE SOUTH AFRICAN TOURISM LAUNCHED THE ‘LEARN SOUTH AFRICA’

PROGRAM IN JAIPUR

PUBLICATION DAINIK BHASKAR

EDITION JAIPUR

DATE JULY 12, 2013

HEADLINE BOLLYWOOD PROMOTES CAPE TOWN

PUBLICATION PUNJAB KESARI

EDITION JAIPUR

DATE JULY 12, 2013

HEADLINE LEARN SOUTH AFRICA PROGRAM STARTS

PUBLICATION SAMACHAR JAGAT

EDITION JAIPUR

DATE JULY 12, 2013

HEADLINE LEARN SOUTH AFRICA PROGRAM STARTS IN JAIPUR

PUBLICATION VEER ARJUN

EDITION JAIPUR

DATE JULY 12, 2013

HEADLINE SOUTH AFRICAN TOURISM STARTED THE ‘LEARN SOUTH AFRICA’

PROGRAM IN JAIPUR

PUBLICATION EVENING PLUS

EDITION JAIPUR

DATE JULY 12, 2013

HEADLINE SOUTH AFRICAN TOURISM STARTED THE ‘LEARN SOUTH AFRICA’

PROGRAM IN JAIPUR

With over 100 adventure activities on offer in addition to the popular wildlife safaris, an

increasing number of Indians are heading to South Africa to get a dose of adrenaline rush,

officials said Friday.

"Of the total tourists from India, adventure activities and wildlife is on top of the list for 30

percent of the travellers," Hanneli Slabber, country manager, South African Tourism (SAT),

told IANS on the sidelines of the fourth edition of the 'Learn South Africa' programme.

"There is a 25 percent increase in Indian travellers this year as compared to last year who

came to South Africa for adventure activities," she added.

The training programme is underway in 15 Indian cities and aims at promoting, planning and

organising attractive packages as per clients' needs with its travel partners.

According to Slabber, South Africa offers 125 different adventure sports and activities like

bungee jumping, deep sea diving, snorkeling etc.

Slabber added that "Indians want maximum bang for their buck", therefore SAT modified their

tour packages according to the needs and demands of their Indian customers.

"When we started here in 2003, we were trying to project South Africa as a lifestyle

destination but that soon changed after we got the feedback it showed that Indians loved

value for money adventure activities. So, we rearranged our packages starting 2010," she

said.

In 2012, 106,000 Indians visited South Africa, up from 90,367 in 2011 and 72,000 in 2010. A

total of 25,000 have visited the country till March this year.

According to Slabber, a 10-day trip to South Africa that includes wildlife safari, adventure

activities and city tours costs around Rs.80,000 per person.

PUBLICATION TWOCIRCLES.NET

LINK http://twocircles.net/2013jul12/adventurous_indians_heading_south_africa.html

DATE 12 JULY 2013

HEADLINE ADVENTUROUS INDIANS HEADING TO SOUTH AFRICA

LUDHIANA

PUBLICATION BUSINESS BHASKAR

EDITION LUDHIANA

DATE JULY 16, 2013

HEADLINE SOUTH AFRICA ATTRACTS TOURISTS

PUBLICATION DAINIK BHASKAR

EDITION LUDHIANA

DATE JULY 16, 2013

HEADLINE SOUTH AFRICA BECOMES LUDHIANA’S FAVOURITE DESTINATION

PUBLICATION DAINIK JAGRAN

EDITION LUDHIANA

DATE JULY 16, 2013

HEADLINE SOUTH AFRICAN IS A BETTER OPTION FOR VACATIONS

PUBLICATION HINDUSTAN

EDITION LUDHIANA

DATE JULY 16, 2013

HEADLINE TRAVEL AGENCY STAFF ATTEND SESSION ON SOUTH AFRICA

PUBLICATION THE TRIBUNE

EDITION LUDHIANA

DATE JULY 16, 2013

HEADLINE TRAINING SESSION

PUBLICATION AJIT

EDITION LUDHIANA

DATE JULY 16, 2013

HEADLINE SOUTH AFRICAN TOURISM LEARN SOUTH AFRICA

PUBLICATION AMAR UJALA

EDITION LUDHIANA

DATE JULY 16, 2013

HEADLINE INVITATION FOR TRAVEL IN SOUTH AFRICA

PUBLICATION DAILY POST

EDITION LUDHIANA

DATE JULY 19, 2013

HEADLINE FOR BIG, FAT PUNJABI WEDDING IN S AFRICA

PUBLICATION AJIT SAMACHAR

EDITION LUDHIANA

DATE JULY 19, 2013

HEADLINE FOR BIG, FAT PUNJABI WEDDING IN S AFRICA

After successfully wooing visitors to its wildlife parks, South Africa is now set to attract Indian

travellers to the country's breath-taking Drakensberg mountains as part of its leisure tourism

sector.

Leisure tourism comprises 30 percent of South Africa's travel industry and the nation plans to

boost it by opening up new geographical areas (such as the mountains) and by providing more

travel experiences.

"As part of leisure tourism, we are bringing the mountains into focus. South Africa is not only

about wildlife. Drakensberg mountains will offer visitors a chance to experience the art and

culture as well as adventure," Hanneli Slabber, country head, South African Tourism said

during the 'Learn South Africa' training programme here.

Straddling the Eastern Cape, KwaZulu Natal, Lesotho, Mpumalanga and Limpopo province in

South Africa, Drakensberg mountains will offer a unique opportunity to travellers to interact

with 500 artists on a stretch of road connecting Durban to Johannesburg.

"We are keen to develop the holiday spots and push these areas. One can find potters,

shoemakers, weavers and basket makers in a single stretch. One can watch and learn as well

as shop," said Slabber.

With the nation receiving 18 percent of its international tourists from India, South Africa is

pitching itself as a family destination by bringing out special family getaway packages to

specific parts of the ranges. Drakensberg will bring in adventure lovers to try out around 152

adrenaline-rush driven experiences like abseiling and sand-boarding.

On the other end, coastal plains of KwaZulu-Natal, a melting pot of colonial European, Indian

and Zulu communities, promises travellers a dose of culture and architecture.

According to Slabber, around half a million South Africans get decent jobs thanks to the

tourism industry and therefore they plan to peg relatively unknown regions, like the

mountains as hotspots for leisure travel enthusiasts.

PUBLICATION SMETIMES.IN

LINK http://www.smetimes.in/smetimes/news/indian-economy-

news/2013/Jul/18/south-africa-woo-indians-leisure-travel81293.html

DATE JULY 19, 2013

HEADLINE SOUTH AFRICA TO WOO INDIANS FOR LEISURE TRAVEL

Accounting for half of its tourism market, the meetings, incentives, conferences and

exhibitions (MICE) sector in South Africa is being promoted as the next big thing, officials said

here Wednesday.

"We get large groups from across the world. This sector is now being promoted to tap into the

huge market," said Hanneli Slabber, country head, South African Tourism, during the 'Learn

South Africa' training programme here.

"We are pushing certain business districts in the country for this," said Slabber.

Prominent among the business destinations is the city of Johannesburg, which is pegged as a

cosmopolitan city to woo tourists who primarily come from Britain, the US, India and parts of

Europe.

The city's profile is getting a facelift to capture the leisure and holiday travel market, said

Slabber.

South Africa has much more to offer besides the touristy Cape Town and Durban.

"When one thinks of city tours, it is usually about Cape Town and Durban. But recently

Johanessburg's profile is getting raised as a must-see destination," said Slabber.

Popularly called Jo'burg, the largest city in terms of population, is being marketed as a

cosmopolitan spot to lure tourists for a multidimensional experience.

"There is so much to discover in Jo'burg. South Africa's past and its happening present are part

of the city's culture," said Slabber.

According him, the city has two trees per person signifying its abundant greenery.

PUBLICATION NEWSTRACKINDIA.COM

LINK http://www.newstrackindia.com/newsdetails/2013/07/17/352--South-

Africa-promoting-MICE-tourism-sector-.html

DATE JULY 17, 2013

HEADLINE SOUTH AFRICA PROMOTING MICE TOURISM SECTOR

For adventure lovers abseiling (controlled descent down a rock face using a rope) and rap

jumping (the sport of descending high buildings, attached to ropes and a pulley) can be the

highlight of their tour.

Those wanting a taste of Africa's tumultuous past can pay a visit to the Apartheid Museum.

Boasting of numerous nightlife hubs, the multi-faceted Jo'burg is being touted as a shopper's

paradise for gems, jewellery, textiles and handicrafts.

"You can purchase anything from anywhere in Africa here," said Slabber.

Art and culture enthusiasts will have something to take away from at the mushrooming art

galleries and theatres.

"We have got people coming in for the art and crafts. Our designers add a modern touch to

the traditional, which is why it has got an internal appeal," added Slabber.

KOLKATA

PUBLICATION HINDU BUSINESS LINE

EDITION KOLKATA

DATE JULY 18, 2013

HEADLINE SOUTH AFRICAN TOURISM PROMOTES OFFBEAT LOCALES

PUBLICATION HINDUSTAN TIMES

EDITION KOLKATA

DATE JULY 18, 2013

HEADLINE SEEING SOUTH AFRICA THROUGH THE LENS OF CHANDER PAHAR

PUBLICATION JANPATH SAMACHAR

EDITION KOLKATA

DATE JULY 18, 2013

HEADLINE MICE TOURISM RECEIVES ENCOURAGEMENT IN SOUTH AFRICA

PUBLICATION PRABHAT KHABAR

EDITION KOLKATA

DATE JULY 18, 2013

HEADLINE SOUTH AFRICAN TOURISM GIVES INFORMATION ON THE MUST VISIT

DESTINATIONS

PUBLICATION PRAYAG

EDITION KOLKATA

DATE JULY 18, 2013

HEADLINE

PUBLICATION RAJASTHAN PATRIKA

EDITION KOLKATA

DATE JULY 18, 2013

HEADLINE

PUBLICATION THE STATESMAN

EDITION KOLKATA

DATE JULY 18, 2013

HEADLINE TOURISM INITIATIVES

PUBLICATION THE TIMES OF INDIA

EDITION KOLKATA

DATE JULY 18, 2013

HEADLINE ‘LEARN SOUTH AFRICA’ TRAINING PROGRAMME HELD IN CITY

PUBLICATION NEWS BANGLA

EDITION KOLKATA

DATE JULY 18, 2013

HEADLINE LEARN SOUTH AFRICA' TRAINING PROGRAMME HELD IN CITY

Popular for its jungle safaris and wildlife destinations, South Africa is now promoting mountains and other offbeat places.

South African Tourism on Wednesday invited Indian travellers, which account for 18 per cent of its international tourist inflow, to the Drakensberg mountains as part of the country’s initiative to promote leisure tourism.

According to Hanneli Slabber, Country Head, South African Tourism, the spread along places such as Eastern Cape, KwaZulu Natal, Lesotho, Mpumalanga and Limpopo province, Drakensberg mountains will offer tourists an opportunity to interact with at least 500 regional artists such as potters, shoemakers, weavers and buy their artworks.

“As part of leisure tourism, we are bringing the mountains into focus. South Africa is not only about wildlife. Drakensberg mountains will offer visitors a chance to experience the art and culture as well as adventure,” Slabber said here.

He was attending a training programme – Learn South Africa – for giving lessons on South African tourist destinations to the staff of various tour operators.

Slabber added that leisure tourism accounts for about 30 per cent of the country’s travel and tourism industry and it would boost the sector by opening new geographies. South African Tourism also announced special family packages to specific destinations for Indian tourists.

The mountains will also offer many adventure activities such as abseiling, sand-boarding. Travellers will also enjoy the rich culture and architecture of the coastal plains of KwaZulu-Natal province.

Tourism industry has created more than five lakh jobs in the country and more such employment opportunities are expected to be created in the offbeat destinations, Slabber said.

PUBLICATION HINDUBUSINESSLINE.COM

LINK

http://www.thehindubusinessline.com/industry-and-

economy/travel/south-african-tourism-promotes-offbeat-

locales/article4924586.ece

DATE JULY 18, 2013

HEADLINE SOUTH AFRICAN TOURISM PROMOTES OFF BEAT LOCALES

TRIVANDRUM

PUBLICATION DESHABHIMANI

EDITION TRIVANDRUM

DATE JULY 23, 2013

HEADLINE SOUTH AFRICAN TOURISM OPENED DOORS TO TOURISTS

PUBLICATION JANAYUGAM

EDITION TRIVANDRUM

DATE JULY 23, 2013

HEADLINE LEARN SOUTH AFRICA TRAINING PROGRAMME TO ATTRACT INDIAN

TOURISTS

PUBLICATION MADHYAM

EDITION TRIVANDRUM

DATE JULY 23, 2013

HEADLINE LEARN SOUTH AFRICA TRAINING PROGRAMME

PUBLICATION MANGALAM

EDITION TRIVANDRUM

DATE JULY 23, 2013

HEADLINE LEARN SOUTH AFRICA TRAINING PROGRAMME TO ATTRACT INDIAN

TOURISTS

PUBLICATION MATHRUBHUMI

EDITION TRIVANDRUM

DATE JULY 23, 2013

HEADLINE LEARN SOUTH AFRICA TRAINING PROGRAMME TO ATTRACT INDIAN

TOURISTS

PUBLICATION SIRAJ

EDITION TRIVANDRUM

DATE JULY 23, 2013

HEADLINE SOUTH AFRICAN TOURISM WITH PROGRAMME

PUBLICATION SOUTHERN STAR

EDITION TRIVANDRUM

DATE JULY 23, 2013

HEADLINE SOUTH AFRICAN TOURISM WITH PROGRAMMES FOR INDIAN

TOURISTS

PUBLICATION HINDU

EDITION TRIVANDRUM

DATE JULY 23, 2013

HEADLINE JONTY RHODES FIELDS FOR SOUTH AFRICAN TOURISM

PUBLICATION NEW INDIAN EXPRESS

EDITION TRIVANDRUM

DATE JULY 23, 2013

HEADLINE JONTY RHODES FIELDS FOR SOUTH AFRICAN TOURISM

PUBLICATION THE TIMES OF INDIA

EDITION TRIVANDRUM

DATE JULY 23, 2013

HEADLINE SOUTH AFRICA LURES TOURIST FROM KERALA

PUBLICATION VEEKSHANAM

EDITION TRIVANDRUM

DATE JULY 23, 2013

HEADLINE SOUTH AFRICAN TOURISM WITH PROGRAMMES FOR INDIAN

TOURISTS

The former cricketer Jonty Rhodes will be part of South African Tourism’s campaign aimed

specifically at travellers from God’s Own Country.

Beginning next January, Jonty Rhodes, one of the best fielders seen by the cricket world, will

introduce travellers from Kerala to adventure, wildlife, food and nightlife in South Africa.

At present, 43-year-old Jonty is the fielding coach of the Indian Premier League team Mumbai

Indians. He was in Kovalam recently to inaugurate the first National Surfing and Stand-up

Paddle (SUP) competition in India.

Hanneli Slabber, country head, South African Tourism, who was here in connection with the

programme “Learn South Africa,” told The Hindu that the campaign to woo travellers from

Kerala using Jonty Rhodes would be launched on January 1.

The South African cricket icon, who has been made a brand ambassador of South African

Tourism, will be part of the global campaign that will be launched in August to increase

tourist arrivals.

Ms. Slabber said 50 per cent of the tourists reaching South Africa were from the South. The

better packaging of holidays had increased tourist arrivals and the duration of their stay from

11.9 to 13 days now.

“The market has responded very well, and we are hopeful that the travel agents from

Thiruvananthapuram and Kochi will come up with tailor-made packages for the tourists,” she

said.

The fourth module of “Learn South Africa” for frontline staff of travel agencies was organised

here on Monday. The next will be in Kochi on Tuesday. The two are among the tier-II cities

among the 15 selected in the country.

PUBLICATION HINDU.COM

LINK http://www.thehindu.com/news/cities/Thiruvananthapuram/jonty-

rhodes-fields-for-south-african-tourism/article4944686.ece

DATE JULY 23, 2013

HEADLINE JONTY RHODES FIELDS FOR SOUTH AFRICAN TOURISM

The interactive programme aims to intensify destination awareness and understanding among

the travel trade. Ms. Slabber said it was very differently structured in comparison with the

past modules and key South African stakeholders were taking part in the training programme.

“The key objective of ‘Learn South Africa’ is to equip the travel trade with destination

knowledge that makes them competitive in their market, enhances their expertise and allows

them to sell memorable holidays of choice to Indian travellers,” she said. South Africa’s sunny

shores saw an increase in number of visitors from India in 2012 and are hoping to build on this

foundation through tourism campaigns, she said.

KOCHI

PUBLICATION CHANDRIKA

EDITION COCHIN

DATE JULY 24, 2013

HEADLINE LEARN SOUTH AFRICA PROGRAMME

PUBLICATION DESABHIMANI

EDITION COCHIN

DATE JULY 24, 2013

HEADLINE MAJOR TOURISM PROGRAMMES FROM SOUTH AFRICA

PUBLICATION MADHYAMAM

EDITION COCHIN

DATE JULY 24, 2013

HEADLINE LEARN SOUTH AFRICA PROGRAMME CONCLUDES

PUBLICATION MANGALAM

EDITION COCHIN

DATE JULY 24, 2013

HEADLINE MAJOR TOURISM SCOPE WORLD CUP FOOTBALL

PUBLICATION SIRAJ

EDITION COCHIN

DATE JULY 24, 2013

HEADLINE LEARN SOUTH AFRICA PROGRAMME CONCLUDES

PUBLICATION THE TIMES OF INDIA

EDITION COCHIN

DATE JULY 24, 2013

HEADLINE S AFRICAN TOURISM CONDUCTS TRAINING PROGRAMME

PUBLICATION THEJUS

EDITION COCHIN

DATE JULY 24, 2013

HEADLINE TOUR PACKAGES

PUBLICATION MALAYALA MANORAMA

EDITION COCHIN

DATE JULY 24, 2013

HEADLINE LEARN SOUTH AFRICA PROGRAMME

PUBLICATION NEW AGE

EDITION COCHIN

DATE JULY 25, 2013

HEADLINE SOUTH AFRICA TOURISM TRAINING MODULE COMPLETED

PUBLICATION VARTHA

EDITION COCHIN

DATE JULY 25, 2013

HEADLINE LEARN SOUTH AFRICA PROGRAMME

The legendary South African cricketer Jonty Rhodes is to be the face of South African

Tourism’s campaign aimed specifically at travellers from Kerala.

Beginning next January, Rhodes, one of the best fielders of the cricketing world, will

introduce travellers from Kerala to adventure, wildlife, food and nightlife in South Africa.

Rhodes is currently working as fielding coach of the Indian Premier League (IPL) team Mumbai

Indians.

Hanneli Slabber, country head, South African Tourism, said that the campaign to woo

travellers from Kerala using Rhodes is to be launched on January 1.

Slabber said 50% of the India tourists visiting South Africa were from the South.

“The market has responded very well, and we are hopeful the travel agents from

Thiruvananthapuram and Kochi will come up with tailor-made packages for the tourists,” she

added.

PUBLICATION TRAVELNEWSDIGEST.IN

EDITION COCHIN

DATE JULY 25, 2013

HEADLINE JONTY RHODES TO BE FACE OF SOUTH AFRICAN TOURISM IN KERALA

CHENNAI

PUBLICATION MAALAI THAMILAGAM

EDITION CHENNAI

DATE JULY 25, 2013

HEADLINE TOURISM CAMP FROM SOUTH AFRICA

PUBLICATION MAALAI SUDAR

EDITION CHENNAI

DATE JULY 26, 2013

HEADLINE SOUTH AFRICAN TOURISM HOSTS LEARNING PROGRAM

PUBLICATION NEW INDIAN EXPRESS

EDITION CHENNAI

DATE JULY 25, 2013

HEADLINE INDIANS UP S AFRICAN TOURISM

PUBLICATION NUNGAI TIMES

EDITION CHENNAI

DATE JULY 25, 2013

HEADLINE LEARN SOUTH AFRICA PROGRAM BY SOUTH AFRICAN TOURISM

PUBLICATION LIBERTY TIMES

EDITION CHENNAI

DATE JULY 31, 2013

HEADLINE SOUTH AFRICAN TOURISM STARTS TRAINING SESSION

PUBLICATION ALWARPET TIMES

EDITION CHENNAI

DATE JULY 31, 2013

HEADLINE LEARN SOUTH AFRICA

PUBLICATION THE TIMES OF INDIA

EDITION CHENNAI

DATE AUGUST 1 2013

HEADLINE RUPEE GAIN : SA AND DOWN UNDER BECKON INDIANS

PUBLICATION THE TIMES OF INDIA

EDITION CHENNAI

DATE AUGUST 2 3013

HEADLINE HOLIDAY DOWN UNDER OR SA AS RUPEE GAINS

South African Tourism commences “Learn South Africa” Training Programme in Chennai

South African Tourism conducted the fourth module of its popular classroom training session ‘Learn South Africa’ for frontline staff of travel agencies in Chennai today. The module kick started on July 8th in Mumbai and will travel to many more cities until July 31st, 2013. The interactive programme aims to intensify the destination awareness and understanding among the travel trade in India.

This year, Learn South Africa will be held across 15 cities including tier-II markets like Jaipur, Ludhiana, Trivandrum, Kochi, Coimbatore and Nagpur. This year’s ‘Learn South Africa’ is very differently structured in comparison to the past modules. South African Tourism has invited some key South African suppliers to take part in the training programme to facilitate a more collaborative and mutually beneficial learning environment.

There are several markets that the tourism board is unable to take its South African suppliers and products to during the annual roadshows. However, through this innovative approach to Learn South Africa, South African Tourism hopes to use the expertise of these suppliers to explain the varied products offerings of South Africa to Indian travellers.

Commenting on the new and revamped module of Learn South Africa, Ms. Hanneli Slabber, Country Manager, South African Tourism said, “The key objective of ‘Learn South Africa’ is to equip travel trade with destination knowledge that make them competitive in their market, enhances their expertise and allows them to sell memorable holidays of choice to the Indian travellers.

It also gives us an in-person engagement platform with our Indian travel trade partners, making the training module more effective, interesting and specific as it offers enhanced value and credibility to the relationship building process with Indian travel trade.” Year-on-

PUBLICATION CHENNAIPATRIKA.COM

EDITION http://www.chennaipatrika.com/post/2013/07/24/South-Africa-starts-

training-programme.aspx

DATE JULY 24, 2013

HEADLINE SOUTH AFRICA STARTS TRAINING PROGRAMME

year, South African Tourism has been revamping its online and offline training programmes to include learnings from previous years’ modules of ‘Learn South Africa’.

“Year-on-year basis feedback received from our trade partners, we have been revising the programme and content to make it more contextual to the changing requirements and holiday aspirations of Indian travellers.

This year, we have gone a step further and invited select South African suppliers to the training programme to give Indian travel trade an opportunity to clarify traveller queries and get information on specialized needs of the market straight from the people who they engage with to sell South Africa to Indian travellers” added Ms. Slabber.

South African Tourism has an on ongoing basis invested heavily in developing market research in key tourism source markets like India. The data and superior quality analysis offers the most updated information on Indian traveler trends, helps the tourism board understand opportunities and competitive threats from each market, thereby, helping them plan their growth strategy.

South African Tourism uses this research information to customize its travel trade training programmes to empower the agents with knowledge that helps them make profitable decisions. Registration for this programme is free and does not restrict the number of participants from each company.

Indian tourists have contributed largely towards the tremendous growth of South African

tourism in the last four years. “In 2009, the number of tourists were around 56,000 and in

2012 it has grown to nearly one lakh. Also, the earning from India has crossed more than a

billion South African Rand, which is more than what we earn from other countries,” said

Hanneli Slabber, Country Manager of South African Tourism. She credits the ‘Learn South

Africa’ training session for tour operators for boosting tourism.

She said that compared to other countries, the earnings from India have been huge. Based on

research done by the South African tourism industry, even within India, South Indians are

more keen to go for vacations than North Indians. “Learn South Africa has helped to make

everyone understand the culture of both the countries and it has also equipped the tourists to

know more about different places in South Africa other than Cape Town, which is the default

tourist spot for many,” she added.

This yearly training programme is conducted free of cost and does not restrict the number of

participants from each trade operating company. This year, the training programmes will be

held in 15 cities across India till July 31.

PUBLICATION NEWINDIANEXPRESS.COM

EDITION http://newindianexpress.com/cities/chennai/Indians-up-South-African-

tourism/2013/07/25/article1700105.ece

DATE JULY 25, 2013

HEADLINE INDIANS UP SOUTH AFRICAN TOURISM

South African Tourism commences “Learn South Africa” Training Programme in Chennai

South African Tourism conducted the fourth module of its popular classroom training session ‘Learn South Africa’ for frontline staff of travel agencies in Chennai today. The module kick started on July 8th in Mumbai and will travel to many more cities until July 31st, 2013. The interactive programme aims to intensify the destination awareness and understanding among the travel trade in India.

This year, Learn South Africa will be held across 15 cities including tier-II markets like Jaipur, Ludhiana, Trivandrum, Kochi, Coimbatore and Nagpur. This year’s ‘Learn South Africa’ is very differently structured in comparison to the past modules. South African Tourism has invited some key South African suppliers to take part in the training programme to facilitate a more collaborative and mutually beneficial learning environment.

There are several markets that the tourism board is unable to take its South African suppliers and products to during the annual roadshows. However, through this innovative approach to Learn South Africa, South African Tourism hopes to use the expertise of these suppliers to explain the varied products offerings of South Africa to Indian travellers.

PUBLICATION CHENNAIREADERS.COM

EDITION http://chennaireaders.com/South-African-tourism-conducts-learn-sa-

module-IV/2013/07/25/article1700105.ece

DATE JULY 25, 2013

HEADLINE SOUTH AFRICAN TOURISM CONDUCTS LEARN SA MODULE IV

International travel has become 20% more expensive after the rupee's 10% fall against the dollar since April, but it's not time to pack away your holiday plans just yet. A trip to the Table mountain in South Africa or a visit to the Opera House in Sydney would be cheaper by 5% to 7% on your wallet now, thanks to the rupee holding up against the South African rand and the Australian dollar.

The rupee is currently trading at 6.16 to the rand compared to 6.5 a year ago. "With the holiday season commencing in South Africa, packages are cheaper this year when compared to last year as the rupee is stronger than the rand. While airline costs continue to be dollar denominated, we have always been strong in providing value packages on land," Hanneli Slabber, country head, South African tourism said.

The tourism board is promoting water-based tourism in India this year which includes shark expeditions, whale and dolphin watching and turtle sighting. Around 1.06 lakh tourists from India visited South Africa last year and the tourism board anticipates a 20% growth from India this year.

Ditto Down Under. "The Australian dollar has seen not merely stability, but a drop ( 57.22 on April 12 to 55.19 as on date) and certainly a clear upside that we plan to leverage for the upcoming season," Madhavan Menon, managing director, Thomas Cook (India) said.

The company has already seen a 30% growth in its leisure segment to Australia from April to July this year. "With Air India's Australia launch and enticing inaugural fares, Australia is certainly trending on our traveller charts not just for families', but with the upcoming honeymoon segment too," added Menon.

Statistics from Tourism Australia reveal a 3.7% increase in tourist arrivals from India to 70,700 between January-May 2013 when compared to the same period last year. "During the first five months of the year, there has been a 14% increase in leisure arrivals (part of tourist arrivals) from India to Australia. The Tourism Forecasting Council predicts 1,75,000 arrivals from India to Australia during 2013-14," Nishant Kashikar, country manager, India, Tourism Australia.

PUBLICATION TIMESOFINDIA.COM

EDITION http://articles.timesofindia.indiatimes.com/2013-08-

01/chennai/40960622_1_tourist-arrivals-air-india-rupee

DATE AUGUST 1, 2013

HEADLINE RUPEE GAIN: SOUTH AFRICA AND DOWN UNDER BECKON INDIANS

That's not all. With a new addition to the royal family in Britain, it may be the right time to visit London too as the pound has shown stability against the rupee. The Great Britain pound has remained steady at 93.47 in June to 93 as on date.

South African Tourism conducted the fourth module of its popular classroom training session ‘Learn South Africa’ for frontline staff of travel agencies in Chennai today. The module kick started on July 8th in Mumbai and will travel to many more cities until July 31st, 2013. The interactive programme aims to intensify the destination awareness and understanding among the travel trade in India. This year, Learn South Africa will be held across 15 cities including tier-II markets like Jaipur, Ludhiana, Trivandrum, Kochi, Coimbatore and Nagpur.

This year’s ‘Learn South Africa’ is very differently structured in comparison to the past modules. South African Tourism has invited some key South African suppliers to take part in the training programme to facilitate a more collaborative and mutually beneficial learning environment. There are several markets that the tourism board is unable to take its South African suppliers and products to during the annual roadshows. However, through this innovative approach to Learn South Africa, South African Tourism hopes to use the expertise of these suppliers to explain the varied products offerings of South Africa to Indian travellers.

Commenting on the new and revamped module of Learn South Africa, Ms. Hanneli Slabber, Country Manager, South African Tourism said, “The key objective of ‘Learn South Africa’ is to equip travel trade with destination knowledge that make them competitive in their market, enhances their expertise and allows them to sell memorable holidays of choice to the Indian travellers. It also gives us an in-person engagement platform with our Indian travel trade partners, making the training module more effective, interesting and specific as it offers enhanced value and credibility to the relationship building process with Indian travel trade.”

Year-on-year, South African Tourism has been revamping its online and offline training programmes to include learnings from previous years’ modules of ‘Learn South Africa’.

“Year-on-year basis feedback received from our trade partners, we have been revising the programme and content to make it more contextual to the changing requirements and holiday aspirations of Indian travellers. This year, we have gone a step further and invited select South African suppliers to the training programme to give Indian travel trade an opportunity to clarify traveller queries and get information on specialized needs of the market straight

PUBLICATION CHENNAICITY.COM

EDITION http://www.chennaicity.com/content/south-african-tourism-commences-

%E2%80%9Clearn-south-africa%E2%80%9D-training-programme-chennai

DATE AUGUST 1, 2013

HEADLINE SOUTH AFRICAN TOURISM COMMENCES “LEARN SOUTH AFRICA”

TRAINING PROGRAMME IN CHENNAI

from the people who they engage with to sell South Africa to Indian travellers” added Ms. Slabber.

South African Tourism has an on ongoing basis invested heavily in developing market research in key tourism source markets like India. The data and superior quality analysis offers the most updated information on Indian traveler trends, helps the tourism board understand opportunities and competitive threats from each market, thereby, helping them plan their growth strategy. South African Tourism uses this research information to customize its travel trade training programmes to empower the agents with knowledge that helps them make profitable decisions.

Registration for this programme is free and does not restrict the number of participants from each company. Due to the limited availability of seats, travel professionals can register by writing to the board on [email protected] at the earliest.

COIMBATORE

PUBLICATION NEW INDIAN EXPRESS

EDITION COIMBATORE

DATE JULY 26, 2013

HEADLINE SOUTH AFRICA CALLING DENIZENS

PUBLICATION DINAMANI

EDITION COIMBATORE

DATE JULY 26, 2013

HEADLINE TOURISM CAMP FROM SOUTH AFRICA

PUBLICATION THE HINDU

EDITION COIMBATORE

DATE JULY 26, 2013

HEADLINE SOUTH AFRICA ATTRACTS COIMBATORE TOURISTS

Inflow of Indian tourists into South Africa registered a 10 per cent year-on-year growth in the

last five years, a top official from South African Tourism said today. In 2009, the number of

Indian tourists visiting South Africa stood at 57,000. It rose to 72,000 next year and touched

90,000 in 2011, Hanneli Slabber, Country Head, SAT, told reporters here.

The country recorded 1.06 lakh Indian tourists in 2012 and it is expected to increase by at

least 20 per cent this year, on account of various India-specific packages offered by

the Tourism Board, he added.

Slabber, who is here as part of SAT's "Learn South Africa" training programme for frontline

staff of travel agencies said, of the total Indian tourists, 50 per cent came on incentives such

as business trip from Mumbai and Delhi, while 30 per cent arrived on holiday and honeymoon

trips.

Of the holiday segment tourists, 70 per cent were from South India and that was why

the SAT was targeting cities in the region to further promote its tourism, she added.

PUBLICATION ECONOMICTIMES.COM

EDITION http://articles.economictimes.indiatimes.com/2013-07-

25/news/40795239_1_indian-tourists-hanneli-slabber-tourism-board

DATE JULY 26, 2013

HEADLINE 10 PER CENT YEAR ON YEAR RISE IN INDIAN TOURISTS VISITING SA

Indian tourist footfalls to South Africa registered a 10 per cent year-on-year growth in the last

five years, South African Tourism (SAT) has said. The earnings from Indian tourists have

crossed the one billion South African Rand mark, Hanneli Slabber, Country Head, SAT, said,

adding that the amount is “more than" what they "earn from other countries".

In 2009, the number of Indian tourists visiting South Africa stood at 57,000. It rose to 72,000

next year and touched 90,000 in 2011, Slabber told reporters in Coimbatore. The country

recorded 1.06 lakh Indian tourists in 2012 and it is expected to increase by at least 20 per

cent this year, on account of various India-specific packages offered by the Tourism Board,

she added. Slabber was speaking on the sidelines of the Learn South Africa training

programme for frontline staff of travel agencies. She said that of the total Indian tourists, 50

per cent came on incentives such as business trip from Mumbai and Delhi, while 30 per cent

arrived on holiday and honeymoon trips.

Of the holiday segment tourists, 70 per cent were from South India.

She said that compared to other countries, the earnings from India have been huge. Based on

research done by the South African tourism industry, even within India, South Indians are

more keen to go for vacations than North Indians.

“Learn South Africa has helped to make everyone understand the culture of both the

countries and it has also equipped the tourists to know more about different places in South

Africa other than Cape Town, which is the default tourist spot for many,” she said.

This yearly training programme is conducted free of cost and does not restrict the number of

participants from each trade operating company. This year, the training programmes will be

held in 15 cities across India till July 31.

PUBLICATION INDIATOURISMREVIEW.COM

EDITION http://www.indiatourismreview.com/news/indian-tourists-sa-earnings-

cross-1-billion-sa-rand-mark/14031

DATE JULY 26, 2013

HEADLINE 10 PER CENT YEAR ON YEAR RISE IN INDIAN TOURISTS VISITING SA

BANGALORE

PUBLICATION DECCAN HERALD

EDITION BANGALORE

DATE JULY 31, 2013

HEADLINE SET FOR ADVENTURE TOURISM

PUBLICATION DNA

EDITION BANGALORE

DATE JULY 27, 2013

HEADLINE PROMOTING SOUTH AFRICAN TOURISM

PUBLICATION PRAJAVANI

EDITION BANGALORE

DATE JULY 30, 2013

HEADLINE SOUTH AFRICA TOURISM COMENCES LEARN SOUTH AFRICA

South African tourism, which has revamped its approach to reach out to more tourists,

particularly Indian travellers, promises to be adventurous like never before.

The City got a glimpse of South African tourism, as part of ‘Learn South Africa’, a session for

travel agents which was held recently.

Country head of South African Tourism, Hanneli Slabber, says, “The key objective of ‘Learn

South Africa’ is to equip travel trade with destination knowledge. This does not only make

agents competitive, but enhances their expertise and allows them to sell memorable holidays

to Indian travellers.” In a bid to attract more tourists, the tourism board has roped in former cricketer Jonty Rhodes as the brand ambassador.

Slabber says, “South Africa gets about 1.06 lakh tourists from India and 50 per cent of them

are from the South. We would like to push holiday tourism because it creates more jobs for

people in South Africa and it is a huge market.”

‘Tourism generates more revenue than gold trade,” she adds. About what the country offers

to Indian travellers, she says, “We concentrate on creating region-specific holidays to people.

For instance, tourists coming from two cities — Goa and Andhra Pradesh — may not prefer to

do the same kind of activities. We create holiday packages to suit their needs and interests.

However, our three biggest cities — Johannesburg, Durban and Cape Town — attract the

maximum number of tourists from all regions.”

Water sports, which is another major hit among tourists, is popular too. Twenty-seven South

African beaches have received Blue Flag, an internationally recognised programme to award

the best beaches in the world. Not just adventure and water sports, safari, including

veterinary safari and hot air balloon safari, never fail to impress kids, she says.

PUBLICATION DECCANHERALD.COM

LINK http://www.deccanherald.com/content/348052/set-adventure-

tourism.html

DATE JULY 31, 2013

HEADLINE SET FOR ADVENTURE TOURISM

“Open jeep safari is fun, but veterinary safari is exciting as it gives

tourists an opportunity to spend time closely with animals,” she

adds. The restaurants too are not behind in keeping up with the

needs of their customers, specifically tourists.

“Some of the Indian tourists prefer only Indian cuisine. Hence we offer South Indian, North

Indian and South African-Indian cuisines in our 300 Indian restaurants. Apart from tourists, the

country also houses a huge number of Indian population,” she says.

HYDERABAD

PUBLICATION ANDHRA PRABHA

EDITION HYDERABAD

DATE JULY 28, 2013

HEADLINE SOUTH AFRICA BECKONS INDIAN TOURISTS

PUBLICATION EENADU

EDITION HYDERABAD

DATE JULY 28, 2013

HEADLINE SOUTH AFRICA BECKONS INDIAN TOURISTS

PUBLICATION NAMASTE TELANGANA

EDITION HYDERABAD

DATE JULY 28, 2013

HEADLINE SOUTH AFRICAN TOURISM TRAINS TRAVEL AGENTS

PUBLICATION SAKSHI

EDITION HYDERABAD

DATE JULY 28, 2013

HEADLINE SOUTH AFRICA INCREASINGLY ON INDIAN TOURISTS

PUBLICATION SURYA

EDITION HYDERABAD

DATE JULY 28, 2013

HEADLINE INNOVATIVE PACKAGES IN TOURISM INDUSTRY

PUBLICATION HINDU

EDITION HYDERABAD

DATE JULY 28, 2013

HEADLINE SOUTH AFRICA BECKONS INDIAN TOURISTS

PUBLICATION PRAJASHAKTI

EDITION HYDERABAD

DATE JULY 28, 2013

HEADLINE INCREASE IN TOURISTS FROM INDIA TO SOUTH AFRICA

PUBLICATION HYBIZTV.IN

LINK http://www.hybiz.tv/Hanneli-Slabber---South-African-Tourism/176035

DATE JULY 26, 2013

HEADLINE HANNELI SLABBER, SOUTH AFRICAN TOURISM

South African Tourism conducted the fourth module of its popular classroom training session

‘Learn South Africa’ for frontline staff of travel agencies in Bangalore today. The module kick

started on July 8th in Mumbai and will travel to many more cities until July 31st, 2013. The

interactive programme aims to intensify the destination awareness and understanding among

the travel trade in India. This year, Learn South Africa will be held across 15 cities including

tier-II markets like Jaipur, Ludhiana, Trivandrum, Kochi, Coimbatore and Nagpur.

This year’s ‘Learn South Africa’ is very differently structured in comparison to the past

modules. South African Tourism has invited some key South African suppliers to take part in

the training programme to facilitate a more collaborative and mutually beneficial learning

environment. There are several markets that the tourism board is unable to take its South

African suppliers and products to during the annual roadshows. However, through this

innovative approach to Learn South Africa, South African Tourism hopes to use the expertise

of these suppliers to explain the varied products offerings of South Africa to Indian travellers.

Commenting on the new and revamped module of Learn South Africa, Ms. Hanneli Slabber,

Country Manager, South African Tourism said, “The key objective of ‘Learn South Africa’ is to

equip travel trade with destination knowledge that make them competitive in their market,

enhances their expertise and allows them to sell memorable holidays of choice to the Indian

travellers. It also gives us an in-person engagement platform with our Indian travel trade

partners, making the training module more effective, interesting and specific as it offers

enhanced value and credibility to the relationship building process with Indian travel trade.”

Year-on-year, South African Tourism has been revamping its online and offline training

programmes to include learnings from previous years’ modules of ‘Learn South Africa’.

PUBLICATION PRESSRELEASEWATCH.BLOGSPOT

LINK http://pressreleasewatch.blogspot.in/2013/07/south-african-tourism-

commences-learn.html

DATE JULY 28, 2013

HEADLINE SOUTH AFRICAN TOURISM COMMENCES “LEARN SOUTH AFRICA”

TRAINING PROGRAMME

“Year-on-year basis feedback received from our trade partners, we have been revising the

programme and content to make it more contextual to the changing requirements and holiday

aspirations of Indian travellers. This year, we have gone a step further and invited select

South African suppliers to the training programme to give Indian travel trade an opportunity

to clarify traveller queries and get information on specialized needs of the market straight

from the people who they engage with to sell South Africa to Indian travellers” added Ms.

Slabber.

South African Tourism has an on ongoing basis invested heavily in developing market research

in key tourism source markets like India. The data and superior quality analysis offers the

most updated information on Indian traveler trends, helps the tourism board understand

opportunities and competitive threats from each market, thereby, helping them plan their

growth strategy. South African Tourism uses this research information to customize its travel

trade training programmes to empower the agents with knowledge that helps them make

profitable decisions.

PUNE

PUBLICATION KESARI

EDITION PUNE

DATE JULY 31, 2013

HEADLINE ‘LEARN SOUTH AFRICA’ PROGRAM

PUBLICATION BHARAT DIARY

EDITION PUNE

DATE JULY 31, 2013

HEADLINE ‘LEARN SOUTH AFRICA’ FROM SOUTH AFRICAN TOURISM

PUBLICATION NAVBHARAT

EDITION PUNE

DATE JULY 30, 2013

HEADLINE ‘LEARN SOUTH AFRICA’ FROM SOUTH AFRICAN TOURISM

PUBLICATION PUDHARI

EDITION PUNE

DATE JULY 31, 2013

HEADLINE INDIAN TOURISTS PREFER SOUTH AFRICA

PUBLICATION SAKAL TIMES

EDITION PUNE

DATE JULY 31, 2013

HEADLINE SOUTH AFRICA ONE OF THE MOST SOUGHT AFTER TOURIST

DESTINATIONS FOR INDIANS

PUBLICATION SANJSAMACHAR

EDITION PUNE

DATE JULY 31, 2013

HEADLINE SOUTH AFRICA ONE OF THE MOST SOUGHT AFTER TOURIST

DESTINATIONS FOR INDIANS

PUBLICATION SANJWARTA

EDITION PUNE

DATE JULY 31, 2013

HEADLINE INDIANS PREFER SOUTH AFRICA

PUBLICATION PIMPRI CHINCHWAD

EDITION PUNE

DATE JULY 31, 2013

HEADLINE INDIANS PREFER SOUTH AFRICA

PUBLICATION RASHTRATEJ

EDITION PUNE

DATE JULY 30, 2013

HEADLINE INDIANS PREFER SOUTH AFRICA

PUBLICATION LOKSATTA

EDITION PUNE

DATE AUGUST 6, 2013

HEADLINE INDIANS PREFER SOUTH AFRICA

PUBLICATION MAHARASHTRA TIMES

EDITION PUNE

DATE AUGUST 1, 2013

HEADLINE INDIANS PREFER SOUTH AFRICA

PUBLICATION TARANKIT

EDITION PUNE

DATE AUGUST 5, 2013

HEADLINE INDIANS PREFER SOUTH AFRICA

Hanneli Slabber, country head, South African Tourism, further added that "While the rupee

has weakened vis-a-vis the dollar, it has actually strengthened vis-a-vis the South African

Rand. The rand is around Rs 5.9 now, it was above Rs 6.5 last year. This means Indian

travelers would have more dispensable cash when visiting South Africa."

Around 106,000 Indians visited South Africa during 2012, up 17 per cent from 90,000 in 2011.

It is still a very small portion of the overall in-bound traffic to the country, which is around 10

million.

PUBLICATION NRIPRESS.COM

LINK http://nripress.com/2013/07/29/significant-increase-of-indian-tourists-in-

south-africa/

DATE JULY 30, 2013

HEADLINE SIGNIFICANT INCREASE OF INDIAN TOURISTS IN SOUTH AFRICA

PUBLICATION DIVYAMARATHI.BHASKAR.COM

LINK http://divyamarathi.bhaskar.com/article/BUS-indian-tourist-give-

preference-to-south-africa-for-tour-4333671-NOR.html

DATE JULY 30, 2013

HEADLINE INDIAN TOURIST GIVE PREFERENCE TO SOUTH AFRICA

NAGPUR

PUBLICATION DAINIK BHASKAR

EDITION NAGPUR

DATE AUGUST 1, 2013

HEADLINE SOUTH AFRICAN TOURISM’S LEARN SOUTH AFRICA PROGRAMME

PUBLICATION LOKSATTA

EDITION NAGPUR

DATE AUGUST 1, 2013

HEADLINE SOUTH AFRICAN TOURS AVAILABLE IN NAGPUR

PUBLICATION LOKSHAHI WARTA

EDITION NAGPUR

DATE AUGUST 1, 2013

HEADLINE LEARN SOUTH AFRICAN PROGRAMME

PUBLICATION MAHARASHTRA TIMES

EDITION NAGPUR

DATE AUGUST 1, 2013

HEADLINE SOUTH AFRICA CALLS OUT TO PEOPLE IN NAGPUR

PUBLICATION SAKAL

EDITION NAGPUR

DATE AUGUST 1, 2013

HEADLINE SOUTH AFRICAN TOURISM PROGRAMME

PUBLICATION TARUN BHARAT

EDITION NAGPUR

DATE AUGUST 5, 2013

HEADLINE LETS GO FOR A SAFARI TO SOUTH AFRICA

PUBLICATION DESHONATI

EDITION NAGPUR

DATE AUGUST 5, 2013

HEADLINE LETS GO FOR A SAFARI TO SOUTH AFRICA

PUBLICATION NAVBHARAT

EDITION NAGPUR

DATE AUGUST 6, 2013

HEADLINE CAPE TOWN AND KOGARAH NATIONAL PARK ARE 1ST CHOICES

PUBLICATION HITAVADA

EDITION NAGPUR

DATE AUGUST 8, 2013

HEADLINE SOUTH AFRICA TOURISM PROGRAMME FOR TRAVEL AGENTS

PUBLICATION VISHWADARPAN

EDITION NAGPUR

DATE JULY 30, 2013

HEADLINE SOUTH AFRICA IS THE PREFFERED DESTINATION BY INDIANS

PUBLICATION LIFE 365

EDITION NAGPUR

DATE AUGUST 8, 2013

HEADLINE SOUTH AFRICA AIMING INDIAN TOURIST/TRADE