CONVENTIONS OF TRAILERS“Trailers give an insight into the film itself”

Technical elements of trailersTechnical elements or features that are typical of trailers include:- The cast- Montage editing- The release date- The production company name- Classification- Any awards that the movie has received

Also on the trailer there is an indication into what audience member the film is suitable for. For example a ‘U’ certificate would suggest that the movie is universal or suitable for all, and a ‘PG’ requires parental guidance.

Different types of trailersThere are a number of different types of trailers such as a main trailer, teaser trailer, television spot trailer and theatrical trailer. A main trailer is commonly released in advance of the official release date, and lasts for around two to three minutes long. Whereas a teaser trailer is significantly shorter at around one minute long, and TV spots are even shorter at only a matter of seconds as television advertising is fairly expensive.

During my coursework I will focus on producing a teaser trailer for my main task.

After watching the trailer….From watching the trailer, the producers would hope that the trailer has encouraged the viewer to go and pay to watch the film in cinema.