Corporate social responsibility

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Transcript of Corporate social responsibility

Page 1: Corporate social responsibility

CORPORATE SOCIAL

RESPONSIBILITY

Page 2: Corporate social responsibility

What is CSR ?“Corporate Social Responsibility is a management concept whereby companies integrate social and environmental concerns in their business operations and interactions with their stakeholders.”also known as:• Corporate Responsibility• Corporate Citizenship• Sustainable Development

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Key CSR Issues: • Environmental Management• Eco-efficiency• Stakeholder Engagement• Labour Standards and Working Conditions• Employee and Community Relations• Social Equity• Gender Balance• Human Rights• Good Governance• Anti-corruption Measures.

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Drivers of CSR :

•Competitive markets• The shrinking role of government•Growing investor pressure•Demands for greater disclosure

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Benefits of CSR :

• Enhanced relationship with stakeholders• Increased Sales and Market Share• Enhanced corporate image.• Increase in Customer retention.• Media interest and good reputation.• Saving money on energy and operating cost.• Increased appeal to investors and financial analysts.

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Triple Bottom-Line Concept of CSR• Economic Responsibility (Profit)

• Social Responsibility (People)

• Environmental Responsibility (Planet)

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