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The Context of Dominance: An Industry-Driven Framework for Exploiting ReputationAuthor(s): Jamal ShamsieSource: Strategic Management Journal, Vol. 24, No. 3 (Mar., 2003), pp. 199-215Published by: John Wiley & SonsStable URL: http://www.jstor.org/stable/20060525 .

Accessed: 05/07/2011 13:29

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