Corporate Affairs
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Corporate Affairs Social Media Metrics July 2013
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Corporate Affairs. Social Media Metrics July 2013. Legal Current at a glance: Pageviews for July. 3,582 page views in July (down by 20.3% from 4,493 in June) - PowerPoint PPT Presentation
Transcript of Corporate Affairs
Corporate AffairsSocial Media MetricsJuly 2013
Legal Current at a glance: Pageviews for July• 3,582 page views in July (down by 20.3% from 4,493 in June)• The top story for July was “Compelling arguments: F. Lee Bailey and
Jason Thomas visit Thomson Reuters Legal headquarters” followed by “Thomson Reuters Launches Company Investigator”
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Legal Current at a glance: Traffic for July• 1,995 visitors (down 25.0% from 2,660 in June)• 70.33% of visitors were new • Visitors stayed on average for 1 min., 13 sec. and viewed 1.80 pages• Traffic Sources:
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Legal Current: Top 10 stories for July
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• “/” is the homepage• Pageviews are the total views (could be the same person visiting multiple
times); unique pageviews are unique visitors
Legal Current: Behavior trends for 2013
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MONTH PAGES PER VISIT NEW VISITS DEEP VISITS**FEB 1.93 67.59% 554 (16.06% of total)
MAR 1.69 74.10% 282 (12.73% of total)
APR 1.71 72.27% 307 (12.94% of total)
MAY 1.73 77.53% 314 (13.63% of total)
JUNE 1.69 76.65% 325 (12.22% of total)
JULY 1.80 70.33% 280 (14.04% of total)
AVERAGE 1.77 71.84% 354.33 (13.93% of total)
** Deep visits are those that view 3 or more pages
Trends across social media
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69 new Twitter followers in the month of July:2,766 on Feb. 1
2,874 on Mar. 1
3,016 on Apr. 1
3,159 on May 1
3,239 on June 1
3,291 on July 1
3,360 on Aug. 1
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Twitter Followers
Unique Pageviews on Legal Current by Month:649 in January
2,620 in February
3,078 in March
4,064 in April
3,990 in May
3,590 in June
2,918 in July
Average: 3,565.67 per month
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LC Unique Pageviews
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Social media mentions of Thomson Reuters
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Feb: 11,459
March: 14,925
April: 14,211
May: 17,920
June: 15,014
July: 16,841Feb-ruary
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Number of Mentions
Twitter coverage of Thomson Reuters
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Top 10 Tweets ranked by number of followers:
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