Copyright © 2015, SAS Institute Inc. All rights reserved. RIDING THE DATA EXPLOSION SIMON TILLEY...
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Transcript of Copyright © 2015, SAS Institute Inc. All rights reserved. RIDING THE DATA EXPLOSION SIMON TILLEY...
Copy r igh t © 2015 , SAS Ins t i t u t e I nc . A l l r i gh t s res erved .
RIDING THE DATA EXPLOSIONSIMON TILLEY
SAS
Copy r igh t © 2015 , SAS Ins t i t u t e I nc . A l l r i gh t s res erved .
Copy r igh t © 2015 , SAS Ins t i t u t e I nc . A l l r i gh t s res erved .
DATA EXPLOSION WHERE ARE WE?
• Unprecedented growth… very big… and only going one way…• Scientific – genome, image, patient record…• Non-Scientific – mobile, activity, telemetry, voice…• Both – smart devices… blister packs, pill bottles, IoT…
• Meets exploding compute capacity...• Evolution of the corporate cortex
• Altering the balance in the Intelligence continuum! Capt’n
Copy r igh t © 2015 , SAS Ins t i t u t e I nc . A l l r i gh t s res erved .
Simple reports
Sophisticated Statistical and
Analytical modelling
Complex tools and techniques with statistical
legitimacy and mathematical rigour
Wild West
Mind The Gap
BALANCE… IN WHAT?
The Intelligence Continuum…
Tools are getting more sophisticated
Statistics and Analytics are getting more
approachable
For Business: Not great… but
all they’ve had…
For Science: Outstanding… but very hard
and computationally
expensive…
Copy r igh t © 2015 , SAS Ins t i t u t e I nc . A l l r i gh t s res erved .
…BUT THE CHALLENGE IS… TO MIND THE GAP
Good tools in the wrong hands just
makes it easier to draw the wrong
conclusions more quickly
Copy r igh t © 2015 , SAS Ins t i t u t e I nc . A l l r i gh t s res erved .
…AND THE THEREIN LIES THE OPPORTUNITY…
Risk of wrong = Opportunity for you
Copy r igh t © 2015 , SAS Ins t i t u t e I nc . A l l r i gh t s res erved .
The Power to Know®
Advanced Analytics
THE SAS VIEW OF THE WORLD
Copy r igh t © 2015 , SAS Ins t i t u t e I nc . A l l r i gh t s res erved .
THE SAS VIEW OF THE WORLD
Packaged IP
Data Source
Data Source
Data Source
Data Management
Fully formed, commercial off the shelf
Interesting Idea / wrapped up IP
Ful
l ran
ge o
f sol
utio
n co
mpl
eten
ess
– A
ll pr
ovid
e F
aste
r tim
e to
Val
ue
Advanced Analytics
Levers
Clusters
Networks
Fraud
Quality
Customer
Lay a solid data foundation Know Get to Value… Fast!
Copy r igh t © 2015 , SAS Ins t i t u t e I nc . A l l r i gh t s res erved .
Analytics & Statistics Centre of Excellence
SAS MOVING THE POINT OF APPLICATION FOR ANALYTICS…
Analytics & Statistics sat in the back-office
• Expensive – GBP and Computationally• Mathematically complex• Tightly controlled governance
HPA / Cheaper Compute Power
?More Meaningful
Hypotheses
Immediate Consumption in the Business
Analytics moves to the Front-Office
MOBILE
Advanced Analytics
Levers
Clusters
Networks
Realtime Analytics / Statistics & Visualisation• Interactive exploration• Easy distribution• Understand why… not just what…
Score
Explore
ShareQuestion
Analyse
Copy r igh t © 2015 , SAS Ins t i t u t e I nc . A l l r i gh t s res erved .
OPPORTUNITY LIES IN THREE KEY DIMENSIONS…
1. Compression of cycle time for same task• Reduced statistical and analytical exploration time allows new business process• New Business Process allows change in role for the Statistician• Moves out of the back room and in front of the executive• Statistician becomes collaborative partner in gaining true insight
2. Expansion into new parts of the business• Access to Analytics and Statistics becomes available to new users
• Either because of expansion from the left of the continuum or from the right
• Massive expansion of need for Statistical and Analytical understanding
3. More of the Same• Build a Centre of Excellence to answer the new and better hypotheses from the business• Shorter cycle times = higher octane analytics
Copy r igh t © 2015 , SAS Ins t i t u t e I nc . A l l r i gh t s res erved .
Copy r igh t © 2015 , SAS Ins t i t u t e I nc . A l l r i gh t s res erved .
Copy r igh t © 2015 , SAS Ins t i t u t e I nc . A l l r i gh t s res erved .
SOMETHING IS DEFINITELY GOING TO HAPPEN…
Copy r igh t © 2015 , SAS Ins t i t u t e I nc . A l l r i gh t s res erved .
Identify and calibrate the levers
Find and understand the clusters
Uncover and map the networks
The Power to Know®
Real-time Analytics and Visualisation