TENEUES1

APP, eBOOK & eMAGAZINE PRODUCTION

PRODUCTION & LICENSING OF EMOTIONAL CONTENT FOR YOUR ONLINE, MOBILE, SOCIAL MEDIA & OFFLINE MARKETING

CONCEPT & PLATFORM FOR INTERACTIVE ADVERTISING

EMOTION CONTENTCONCEPT

OUR SERVICES CONNECT PER INSPIRATION

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YOU AREAN URBAN COSMOPOLITAN?

YOU ARECONNECTED WORLDWIDE?

YOU WANTTO EXPERIENCE CITIES IN A WAY ONLY YOUR BEST FRIEND COULD HAVE ARRANGED FOR?

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»» »»Outstanding»photography»for»each»location.

»» »»The»finest»curated»selection»of»the»best»places»in»town.

»» »»A»limited»number»of»locations.»»

THE CONCEPTGUIDES FOR INDIVIDUALS

“Local»Before»Arrival“

You don´t need an insider – you just need4

YOU WANT TO ESCAPE TO THE MOST SPECIAL PLACES IN THE WORLD?

YOU WANT TO BOOK AT THE BEST PRICE AVAILABLE?

YOU DON‘T HAVE TIME & PATIENCE TO READ THOUSANDS OF WEBSITES & RATINGS?

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THE CONCEPTGUIDES FOR INDIVIDUALS

»» »»Outstanding»photography»for»each»location.

»» »»Hidden»gems»and»lifetime»classics.

»» »»A»limited»number»of»locations.»

Make»your»dreams»become»your»memories.6

THE PRODUCT

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THE PRODUCTSTATUS

IS»AMONG»THE»LEADING»AND»MOST»RENOWNED»PUBLISHERS»OF»LIFESTYLE,»LUXURY»AND»HOTEL»BOOKS»WORLDWIDE.»THE»COOL»CITIES»PRINT»SERIES»HAS»BEEN»DISTRIBUTED»IN»70»COUNTRIES»SINCE»2000.TENEUES

MILLION iOS DOWNLOADS2.9 COOL»CITIES:»2,1»MILLION

Awarded»by»Apple

Release on Android: August 2013

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THE PRODUCTSTATUS 01.08.2013

COUNTRY MARCH 2013* JUNE 2013*

1 GERMANY 25,75% 29,08%

2 CHINA 9,21% 12,75%

3 USA 9,34% 11,78%

4 UK 4,42% 4,28%

5 RUSSIA 4,62% 3,75%

6 ITALY 4,05% 3,52%

7 FRANCE 2,11% 2,63%

8 NL 2,12% 2,53%

9 SPAIN new 2,37%

10 CH 1,88% 2,25%

OTHERS 25,19% 25,08%

* Last 26 weeks

1. COOL COLLECTION 260.000

2. COOL BERLIN 230.000

3. COOL NEW YORK 190.000

4. COOL LONDON 170.000

5. COOL ESCAPES 160.000

6. COOL PARIS 160.000

7. LUXURY HOTELS 130.000

8. COOL BARCELONA 110.000

9. COOL VIENNA 105.000

10 COOL ROME 105.000

OTHER 12 APPS 1.225.000*Source:»Google»Analytics

Returning»Visitors75%

25%New»Visitors

iPhone52%

48%iPad

TOP TEN APPS (DOWNLOADS) TOP TEN MARKETS

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THE PRODUCT UPCOMING RELEASES

BRAZILBRAZIL

CITIES

TENEUES

BRAZIL

CITIES

TENEUES

RIO DE JANEIROCITIES

TENEUES

SÃO PAULOCITIES

TENEUES

MIAMICITIES

TENEUES

ZURICHCITIES

TENEUES

ISTANBUL

COLLECTION:2 SINGLE APPS

ESCAPES

TENEUES

IBIZAESCAPES

TENEUES

TURKISH RIVIERAESCAPES

TENEUES

MALDIVESESCAPES

TENEUES

MALLORCA

• HONG KONG• BANGKOK• TOKYO

• HONEYMOON ESCAPES• SAFARI LODGES• MOUNTAIN CHALETS

COMING SOON:

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HOTELS ON STAGE EXPLORE BY CATEGORY

AROUND ME HOTELS

EXPLORE BY DISTRICT RESTAURANTS & CAFÉS

EXPLORE BY CATEGORY BARS, CLUBS, LOUNGES

VISUAL TOUR SHOPS & SHOWROOMS

MY FAVOURITES COOL SPOTS, HIGHLIGHTS

ABOUT ART

MY TENEUES APPS ARCHITECTURE

HOTELS

SORT RESULTS

SumahanDesign Hotel$$

HOTELS

Barbaros BayDesign Hotel

HOTELS

Barbaros BayDesign Hotel

AJIA

HOTELS

THE PRODUCTTHE APP FEATURES

Recommendation»&»social»media»features

Text»in»English»&»German

Full»text»search

Season»&»event»specialsAround»Me»&»GPS»LocatorOnline»&»offline»maps»Regular»updates»for»all»categories

High»quality»picture»gallery»for»each»location

Create»a»list»of»your»favorites&»your»own»tour

Touch-Call»functionLink»to»lower-case»website

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THE PRODUCTLOCATION PRESENTATION

HOTELS ON STAGE EXPLORE BY CATEGORY

AROUND ME HOTELS

EXPLORE BY DISTRICT RESTAURANTS & CAFÉS

EXPLORE BY CATEGORY BARS, CLUBS, LOUNGES

VISUAL TOUR SHOPS & SHOWROOMS

MY FAVOURITES COOL SPOTS, HIGHLIGHTS

ABOUT ART

MY TENEUES APPS ARCHITECTURE

HOTELS

SORT RESULTS

Hullett HouseDesign Hotel$$

HOTELS

FlemingLuxus Hotel$$$$

MiraClassic Hotel$$$

MERIDIEN CYPERPORT

HOTELS

Facts

100 Cyberport Rd, Hongkong No 27

+852 2980 7788

www.starwoodhotels.com

Cyberport Bus Terminus

Prices : $$

Credit card, ec/debit card

LE MERIDIEN CYPERPORTOffering panoramic views of the greenery and Telegraph Bay, the 4-star Le Meridien Cyberport boasts a 24-hour gym and 4 dining options. Just 2 km from Ocean Park, it features rooms witha42-inchflat-screencableTV.Theelegantguestrooms are tastefully decorated with stylish modern interiors. Fitted with large windows, each room is equipped with a sofa seating area and with a bathtub.

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THE PRODUCTTHE WEBSITE

AddCOOL

Locations

IN FRIENDS WE TRUST

Up with the App

teNeues contact | support | terms | privacy | photo credits imprint teNeues publishing group

COOLESCAPES ECOOLCITIES

Pangkor Laut Resort

BLUE TROPIC TOP EUROPEAN CHALETSASIA NEWS

CANDLE NIGHTS WOOD WORLD

BE A CHILDREN AGAINFRESH NEW DAY

THE TREE TALES

+MORE & MORE

AFRICA /MIDDLE EASTAMERICASASIA / SOUTH PACIFICEUROPE

SEARCH

WHERE?

CHECK IN CHECK OUT

1 GUEST SEARCH

(optional)

BY STYLE

BY COUNTRY

BY PRICE

(Less options)

Search on the map

AddCOOL

Locations

IN FRIENDS WE TRUST

Up with the App

teNeues contact | support | terms | privacy | photo credits imprint teNeues publishing group

COOLESCAPES ECOOLCITIES

Pangkor Laut Resort

BLUE TROPIC TOP EUROPEAN CHALETSASIA NEWS

CANDLE NIGHTS WOOD WORLD

BE A CHILDREN AGAINFRESH NEW DAY

THE TREE TALES

+MORE & MORE

AFRICA /MIDDLE EASTAMERICASASIA / SOUTH PACIFICEUROPE

SEARCH

WHERE?

CHECK IN CHECK OUT

1 GUEST SEARCH

(optional)

BY STYLE

BY COUNTRY

BY PRICE

(Less options)

Search on the map

THE LINK BETWEEN

&

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THE PRODUCTCOOL CITIES & APPLE

recommended»by»Apple:Main»banner»on»the»iTunes»App»Store

» »»»»»»»»»»»»»»»»»LONDON placed»on»Apple.com

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THE PRODUCTAPP STORE RECOMMENDATIONS

permanent»placementin»"Travel»Essentials"

C recommended»»»in»the»Japanese»App»Store

recommended»in»the»U.S.»App»Store

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UPCOMING RELEASES& FEATURES 2013/2014

MORE SERVICE & MORE PERSONALISATION

AUGUST 2013:RELEASE ON ANDROID

RELEASE OF 20 ADDITONAL APPS

INTEGRATION OF TRAVEL ITINERARY SERVICES

ADDITIONAL LANGUAGES

ADDITIONAL FILTER & SORTING FEATURES

INTEGRATION OF LOCATION BASED MOBILE

PAYMENT/NEAR FIELD COMMUNICATION

INTEGRATION OF BOOKING ENGINE

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TARGET GROUPTHE COOL CITIZENS

AGE18»to»65»years»old

SEXmale:»47»%»

female:»53»%

URBAN LOCALS & VISITORS cosmopolitan

multilingualconnected»worldwide

well»educated

OPINION LEADERtechnologically»savvy

high»brand»awareness

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THE PLATFORM FOR INSPIRATIONAL INTERACTIVE APPVERTISING

»» A»highly»emotional»environment»

»» Outstanding»photography»and»design

»» A»loyal»and»international»user»community

»» A»high»income»target»group

»» Top»consumer»ratings

»» High»chart»performance

»» A»limited»number»of»advertising»partners

»» Innovative»and»interactive»concepts

»» Excellent»conversion»rates»(up»to»83%)

»» A»trusted»brand

Ø»

*

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REFERENCES

CONNECT PER INSPIRATIONEMOTION CONTENTCONCEPT

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CLICKHERE

TO DOWNLOAD

ANIMATED»TOUCHPOINT

POP-UP»VIDEO»ADVERTISEMENT

INTERACTIVE ADVERTISEMENT

Concept»&»animation»created»by»TENEUES

TO DOWNLOAD THE APP

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ANIMATED»TOUCHPOINTS

POP-UP»ADVERTISEMENT

INTERACTIVE ADVERTISEMENT

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ANIMATED»"LIGHTS»ON"»BUTTON

TURN»ON»THE»LIGHTSVattenfall»//»Energy»supplier

Concept»&»animation»created»by»TENEUES

INTERACTIVE ADVERTISEMENT

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