Film Posters!

Conventions..• Must be eye catching in order to captivate the audience• Central point that will draw in the audiences eye• The title needs to be displayed in a large and bold font• Needs to clearly show the films genre• Should be designed to attract the correct target audience• Tells you the films release date, although some are less specific and may just state

‘coming soon’ or ‘in cinemas this summer’• Directors and production company usually is displayed somewhere on the poster• Sometimes there may be some reviews or the names of the other films that the

company has made, this is a good selling point as if the film was a success then this will often intrigue people more and make them want to watch it.

Unique selling pointThe unique selling point in each poster is something that makes it different than every other film. Whether it is the plot, stars, themes, setting or characters.

For example the film could have very famous actors in it which will attract more attention as people are more likely to watch a film with actors in it which they have watched in lots of films before and have enjoyed, rather than films that don’t have any actors in that they are familiar with.

The plot should be unique and interesting as audiences wont be attracted to a film if they have seen something similar before.

These factors should be exposed heavily in the posters as this is their unique selling point, and will entice a wider audience.

Names of main actors in the film.

Tagline ‘what would you do with a letter that changed everything’ that gives away that the film is a romance

Clearly states that the author of the notebook wrote this story line. This is a selling point as The Notebook was very successful therefore this will attract the audience who liked The Notebook.

The main image that covers the whole poster that focuses on the couple again suggests to us that this is a romance, and gives us an insight of the characters in the film

‘FEBRUARY’ is in white writing so that it will stand out to make the audience clear of when the film will be released.