Continuum of Engagement - WebJunction · Continuum of Engagement from passive to active, individual...
Transcript of Continuum of Engagement - WebJunction · Continuum of Engagement from passive to active, individual...
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Continuumof Engagementfrom passive to active, individual to community
Jennifer Peterson, WebJunction, [email protected] Conlon, Princeton Public Library, [email protected]
Computers in Libraries30 March 2009
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not about the tools…
it’s the community using the tools
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Cultivating a Culture of Learning
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Learning is not a spectator sport.
- D. Blocher
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Rethinking libraries in tough times• Channel for engagement
– Libraries = Learning – Learning is social– Civic Engagement - Pull Open the Circle– Support– Trust
• Committed stewards of community resources– Platform for shared knowledge– Saving time and money– Collaboration through partnerships
• Impacting the times– Solutions for individuals and communities– Solutions for local economy, jobs, education, health, wellbeing– Empowering innovation
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it’s the public’s libraryit’s the public’s library
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Lead
Facilitate
Collaborate
Contribute
Consume
Personalize
Respond
Connect
ExploreCommunity Responsibility
WebJunction Continuum of EngagementLe
vel o
f Par
ticip
atio
n
Individual
(help me get
my job done)
Collective
(help others get
the job done)
visitor > member > participant > contributor > SME > group facilitator > advocate > presenter > mentor > champion
searchnavigationtag clouds
registration/loginpublic profilefriending
commentrateedit
taggingbookmarksgroups
coursesreadattend webinar
add articlediscussionswiki
recommendcreate groupbuild relationships
topic SMEpresentguide
trainrecruitinspire
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Barriers or Obstacles
• Time• Lack organizational support, buy-in • Assume only best practices, not mistakes or
lessons learned, are shared here• Nothing to offer (perceived)• What’s in it for me?• Fear, lack of trust• Competing priorities
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Movement Strategies
• Make it relevant!
• Be flexible to accommodate community buy-in
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Movement Strategies
• Provide incentives!
• Respect and acknowledge contributions of time and resources
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Movement Strategies
• Highlight overlap in knowledge and de-emphasize gaps on the learning curve
• Value expertise and experience
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+online + face-to-face
it’s gotta be blended
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Community Engagement a case model of public participation programming
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Community Engagement changing perspectives
Encourage active participation in library program planning, don’t think of the community as audience.
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Community Engagement new design
Design public programming with and for public participation
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Community Engagement build a team
Building community-participation programming builds community
Library staffLibrary staffInterested
community membersInterested
community members
FacilitatorsContributorsAdvocatesPresentersMentors
Champions
FacilitatorsContributorsAdvocatesPresentersMentors
Champions
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Community Engagement build connections
Combine online + f2f connections to enhance community engagement
F2F meetings
F2F meetings
Local social networkingLocal social networking
Global social networkingGlobal social networking
COMMUNITYCOMMUNITY
Online meetingsOnline
meetings
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Community Engagement rewards
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Community Engagement mission
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Community Engagement building a team
• Self• Staff• Library community members
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Community Engagement expanding the team
• Community Groups• Relevant Organizations• Speakers• Advocates• Champions
Encourage overlap
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Susan Conlon
Susan Conlon, Princeton Public Library65 Witherspoon Street Princeton, NJ 08542(609) 924-9529 ext. 247 [email protected]
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References• This presentation: webjunction.org/conference-presentations• Learning Organization principles, Peter Senge• Cultivating Communities of Practice: A Guide to Managing
Knowledge by Wenger, McDermott, Synder• Collaborative Inquiry and Civic Engagement, Jennifer Peterson on
BlogJunctionhttp://blog.webjunctionworks.org/index.php/2008/03/31/collaborative-inquiry-and-public-creation/
• Continuum inspired by “Participation Matrix” from Defense Acquisition University, Community of Practice (CoP) Implementation Guide https://acc.dau.mil/copguide
• Creating Passionate Users: How to build a user community http://headrush.typepad.com/creating_passionate_users/2006/12/how_to_build_a_.html
• Digital Habitats: stewarding technology for communities, a forthcoming book by Etienne Wenger, Nancy White, and John D. Smith http://technologyforcommunities.com