Content
description
Transcript of Content
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Content
NFC
1 Introduction
2 Development Process
3 Technology & Product
4 Further development
5 Marketing Strategy
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Introduction
According to research, the average person spends countless hours every year looking for lost things.In John Ortberg's book When the Game Is Over It All Goes Back in the Box, and in James Gleick's 1999 book Faster, we spend sixteen minutes a day (roughly one year of our lives) looking for lost possessions.
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Development process
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Technology & Product
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Further development
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Further development
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How to turn off
In the situation you don’t want to use “finding things model”
Just like you turn off alarm.
press the target you choose to close it.
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My NFC items
Item 1: dog
Item2:: key
Items: child
Items: wallet
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How to turn off
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Wallet
Dog
Key
When you just leave for a while , and alarm ring, you can just turn off it on your phone.
Turn Off
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Product design
Pet chain
stickers
hangs
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Further development
Scan a tag
Scan a tag
1. A235689
2. B430910
3. C210904
Add to list
4. D650930
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Further development
Scan a tag
Categories
Clock Wallet
Key Bag
Add more
Phone control
1. A235689
2. B430910
3. C210904
Add to list
4. D650930
Scan a tag
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Marketing Strategy1. Targeting customers:
Everyone
2. Marketing: Free application download
available for all platforms Purchase sticker, hanger
only Promoting through cell
phone, telecom companies’ websites
Public marketing (TV, magazines, etc.)
3. Distribution:-Multiple shop ( online & offline)-Cellphone shops-Telecom companies’ websites