Contactually & Roos Cohen Group: Speak to Share - The Best Ways to Engage With Your Audience

Our Speak to SHARE Formula like everything else we teach is a Light system. It is designed to decrease the stage fright that many experience when asked to speak. Now its time to talk about what you do in a way that is easy for you to deliver, easy to listen to, so you will do MORE of it!

SPEAK TO SHARE

Start with the End

Begin with the end in mind. What can you promise can you make? What can you deliver? What relief can you offer? What do you want your client to experience? What solution can you bring? What has been the biggest result other clients have reported after working with you?

How is it Possible

List 3 – 5 things you will deliver, teach, provide (products, services or solutions) in order to achieve the desired result? What will your client need to do, shift, be, change so they can experience the “deliverable.”

Application.

What if they apply your method, product or service. What if they do? What if they don’t? How have others applied the service, product, application and what was their experience?

Relatability.

Why are you You uniquely qualified to solve their problem? This is not about credentials, degrees, certifications. Speak about how you can connect with the target market and/or audience based on your experience of the experience of others.

Engagement

What is the next step? What is the Call to Action? (CTA) What action can they take to bring the solution into their lives. Be specific. Build Trust and Credibility over time.

Speak to SHARE.

Share it on stage, behind stage, on the coffee line, at BNI, in e-mail, Social Media, through Contactually!. Now you are prepared to easily write the standard formula of Intro, Body, Conclusion.

Contactually & Roos Cohen Group: Speak to Share - The Best Ways to Engage With Your Audience

Leadership & Management

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