Consumer demand to reshape food systems: lessons learned from the UK, by Anna Taylor, Executive...

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Transcript of Consumer demand to reshape food systems: lessons learned from the UK, by Anna Taylor, Executive...

Page 1: Consumer demand to reshape food systems: lessons learned from the UK, by Anna Taylor, Executive Director - The Food Foundation UK
Page 2: Consumer demand to reshape food systems: lessons learned from the UK, by Anna Taylor, Executive Director - The Food Foundation UK

Anna TaylorExecutive DirectorFood Foundation

Consumer demand to re-shape food systems

@Food_Foundation#[email protected]

Page 3: Consumer demand to reshape food systems: lessons learned from the UK, by Anna Taylor, Executive Director - The Food Foundation UK

Chapter 4: Drivers of food price

Chapter 3: Drivers of food choice

Chapter 2: What families eat & throw away

Chapter 1: Diet & health

Average income: £37-52kEngland, 2013

Health Survey for EnglandNDNSLCFS

Kantar WorldpanelLiterature searchKey informants

Page 4: Consumer demand to reshape food systems: lessons learned from the UK, by Anna Taylor, Executive Director - The Food Foundation UK

LOREM IPSUM DOLORLorem Ipsum Dolor

Page 5: Consumer demand to reshape food systems: lessons learned from the UK, by Anna Taylor, Executive Director - The Food Foundation UK
Page 6: Consumer demand to reshape food systems: lessons learned from the UK, by Anna Taylor, Executive Director - The Food Foundation UK

Consumers driving demand v

Food system driving demand

Page 7: Consumer demand to reshape food systems: lessons learned from the UK, by Anna Taylor, Executive Director - The Food Foundation UK

Key message

• We have an illusion of choice.• “It’s what consumers want” is a lazy excuse for

inaction by both businesses and government.