Conspicuous Brochure
-
Upload
paulweller00 -
Category
Documents
-
view
138 -
download
0
Transcript of Conspicuous Brochure
Marketing Attention Seekers
For
A few years ago we set up Conspicuous Marketing to provide
organisations with the ammunition they needed to be found in a very
competitive, very crowded and very tough economic climate.
Flares were lit, fireworks were launched and our sky writers were working
overtime to provide the ‘Attention’ our customers needed and do you
know what… deserved.
We are proud of our achievements and would like to thank our loyal
clients who continue to partner with Conspicuous for their marketing,
creativity, PR and general communication needs.
BUT… we are always looking for more ‘Attention Seekers’. Businesses that
are looking for new customers, businesses that are looking to build their
brand and brand loyalty, businesses that want to grow.
What are you looking for?
“Passion leads to creativity, creativity leads to performance, performance leads to Return On Investment!”The Attention Seekers – Conspicuous Marketing
// PHOTOGRAPHY
// EXHIBITIONS
// PACKAGING
// COPYWRITING
// TV ADVERTS
// RADIO SCRIPTS
// MOBILE APPS
// MERCHANDISE
// ADVERTISING
// STATIONERY
// POSTERS
// IN-STORE POS
// GRAPHIC DESIGN
// LOGOS
// BRANDING
// CAMPAIGNS
CreativeCreativity is an addiction, the infliction that can only be appeased when
the perfect solution is found. Unearthing these treasures can happen at
anytime, in any place, the morning run, watching TV, traveling to work, at the
bottom of a wine glass, in the middle of the night and always in our offices.
Your original idea is only the start of a creative journey. Depending on
the project, Media Planners, Web Developers, Photographers, Graphic
Designers, Public Relations, Printers, Copywriters and Artworkers may all
need to be involved to conclude the journey.
Our Creative team have been assembled for their ability to articulate a
client’s story in a beautiful and conspicuous way. From the initial hand drawn
concepts through to the final artwork, our creatives passion to inspire your
clients is second to none.
Understanding you, your organisation and your customers establish the
foundations of our creative process. Attention to the minutiae creates
transparency and visibility of the bigger picture, ensuring all our ideas are
focused on one goal… the Return On Your Investment.
Let’s discuss your CREATIVE requirements today,
Call 0161 794 1230 or email: [email protected]
“Pas
sion
lead
s to
cre
ativ
ity,
cre
ativ
ity
lead
s to
per
form
ance
, per
form
ance
lead
s to
Ret
urn
On
Inve
stm
ent!
”
The
‘Att
entio
n Se
eker
s’ –
Cons
picu
ous
Mar
ketin
g
CREATIVE | M
ARKETIN
G | BRA
ND
& ID
ENTITY | W
EB DESIG
N &
OPTIM
ISATIO
N | A
DVERTISIN
G &
PRINT | PR
“Passion leads to creativity, creativity leads to performance, performance leads to Return On Investment!”The Attention Seekers – Conspicuous Marketing
// MARKETING STRATEGY
// CAMPAIGN MANAGEMENT
// PROMOTIONS
// CASE STUDIES
// MOBILE MARKETING
// PUBLIC RELATIONS
// WEB DESIGN & DEVELOPMENT
// CRM
// GRAPHIC DESIGN
// GUERRILLA MARKETING
// SEO, PAID SEARCH & RE-TARGETING
// COPYWRITING
// EXHIBITIONS
// E-SHOTS
// SOCIAL MEDIA
// PRESENTATIONS
// MARKET RESEARCH
// MEDIA BUYING
MARKETINGCOMMUNICATIONMarketing used to be all about who had the biggest budget and who
shouted the loudest, basically the bucket approach… well things have moved
on since the VHS and Betamax wars.
The words Spam filter, Mail/Telephone Preference Services, Sky + and ‘my
budgets have shrunk’ are all too commonplace. The marketing sector has
had to pull its socks up and become even more creative in its approach,
their messaging and the delivery method.
That’s why Conspicuous assembled the ‘Attention Seekers’.
A group of like-minded creative people with the sole objective to ‘Make
the client visible to its target audience’. It’s our job at Conspicuous to
understand your business, your sector, your clients, your products and your
services so that we can shout about them to the right targeted audience.
This vital information will provide us with the foundations to create your
marketing strategy and campaign calendar.
Let’s discuss your MARKETING requirements today,
Call 0161 794 1230 or email: [email protected]
“
Mar
keti
ng is
like
han
ging
out
you
r cle
an, v
ibra
nt w
ashi
ng fo
r all
to s
ee”
T
he ‘A
ttent
ion
Seek
ers’
– Co
nspi
cuou
s M
arke
ting
CREATIVE | M
ARKETIN
G | BRA
ND
& ID
ENTITY | W
EB DESIG
N &
OPTIM
ISATIO
N | A
DVERTISIN
G &
PRINT | PR
“Passion leads to creativity, creativity leads to performance, performance leads to Return On Investment!”The Attention Seekers – Conspicuous Marketing
// BRAND MANAGEMENT
// DEVELOPMENT OF VALUES
// BRAND STRATEGY
// RE-POSITIONING
// IDENTITY & LOGO DESIGN
// ARCHITECTURE
// BRAND AMBASSADORS
// MARKET RESEARCH
// LOYALTY
// BRAND EXTENSION
// PUBLIC RELATIONS
// ATTITUDE BRANDING
// AWARENESS
// RE-BRANDING
// BRAND NAMES
// TRADE MARKS
// BRAND TRUST
BRAND & IDENTITYYour brand and its identity are the most important assets your business
will ever own. It broadcasts your company’s personality and its values to the
world, distinguishing you from your competitors.
But don’t be fooled… a brand is so much more than just a logo and a strap
line. It should convert simple awareness to strong commitment and build trust
across your products and services. Failure to implement these key elements
and values could have catastrophic effects… remember Ratners the Jewellers,
£500 million wiped off the value overnight by a few careless jokes.
Conspicuous Marketing is a brand specialist, offering a wide range of
services to mirror your requirements and budgets. From conceptual work
to developing your existing ideas, from re-positioning for greater market
penetration to damage limitation with our PR team, we can become your
brand ambassadors and will work tirelessly to safeguard your valuable asset.
Let’s discuss your Brand requirements today,
Call 0161 794 1230 or email: [email protected]
“
Rem
embe
r Rat
ners
the
Jew
elle
rs, B
rand
s ar
en’t
alw
ays
arou
nd fo
r life
...”
The
‘Atte
ntio
n Se
eker
s’ –
Cons
picu
ous
Mar
ketin
g
CREATIVE | M
ARKETIN
G | BRA
ND
& ID
ENTITY | W
EB DESIG
N &
OPTIM
ISATIO
N | A
DVERTISIN
G &
PRINT | PR
“Passion leads to creativity, creativity leads to performance, performance leads to Return On Investment!”The Attention Seekers – Conspicuous Marketing
// WEBSITE DESIGN
// ON-LINE CAMPAIGN MANAGEMENT
// RE-TARGETING
// PAID SEARCH
// DISPLAY
// SOCIAL MEDIA
// SEO
// WEBSITE DEVELOPMENT
// E-COMMERCE
// ANALYTICS
// COPYWRITING
// BLOG DEVELOPMENT
// LINKED-IN PROFILING
// VIDEO CONTENT
// RESPONSIVE SITES
// MOBILE APPS
// LANDING PAGES
// BRANDED YOUTUBE CHANNELS
WEB DESIGN & OPTIMISATIONOn-line communication is one of, if not the most important and
powerful tool a business can use to promote their business. Creating an
on-line presence that can be found by your target audience is becoming
increasingly difficult, especially when Google is trying to force everyone
down the same dark path.
If that wasn’t difficult enough, once they have found you, you then have to capture
their attention and tell them a story, enticing them deeper and deeper into your
on-line brochure, feeding their desire to know more about your proposition.
At Conspicious we bring all of our skills and expertise to the table to provide a
complete service for our clients. Our finely tuned process provides clients with
the ‘Attention’ they need and desire, converting prospects into customers.
Your website should be treated like an additional member of staff, one who
wears many hats and provides support to the Sales team. Like any employee
it needs to be nurtured and guided to achieve maximum results and our
On-line Management Services provide this exact solution. From monthly site
maintenance to traffic and advertising analytics, blog writing to social media
management, we tailor our solution to meet your requirements.
Let’s discuss your ON-LINE requirements today,
Call 0161 794 1230 or email: [email protected]
...9
6, 9
7, 9
8, 9
9, 1
00...
We
are
com
ing
to fi
nd y
ou, r
eady
or n
ot!
Th
e ‘A
tten
tion
See
kers
’ – C
onsp
icuo
us M
arke
ting
CREATIVE | M
ARKETIN
G | BRA
ND
& ID
ENTITY | W
EB DESIG
N &
OPTIM
ISATIO
N | A
DVERTISIN
G &
PRINT | PR
“Passion leads to creativity, creativity leads to performance, performance leads to Return On Investment!”The Attention Seekers – Conspicuous Marketing
// DIRECT MAIL
// OUTDOOR MEDIA
// SEO & PAID SEARCH
// TELEVISION
// RADIO
// PRESS
// SOCIAL MEDIA
// PUBLICATIONS
// BUS SIDES
// CROWDSOURCING
// E-SHOTS
// PARTNERSHIPS & AFFILIATES
// CINEMA
// GUERILLA MARKETING
// BILLBOARDS
// BROCHURES
// SKY WRITING
// TAXI WRAPS
// STREET ADVERTISING
ADVERTISING & PRINTAdvertising is all about creating a feeling, a desire, a need to know more. The
design of the message is as important as the media it is presented on.
By positioning the communication in the right place at the right time we can
stimulate and manipulate the viewer to take action and engage with the offering.
Advertising is an art and needs to be planned as part of your business and
marketing strategy. This is not always possible due to budgets and timeframes
but for the best results it should be part of a multi-channel campaign.
The ‘Attention Seekers’ utilise constantly evolving research and the latest
analytic tools to locate the right media with which to communicate to your
target audience. Once we have established this we can start to negotiate
with the media owners to agree the best possible price you.
Our Media Buyers work in partnership with the Creative team to ensure the
design and messages are consistent across all media, regardless of size,
shape or location.
With our black book full of quality nationwide printers and finishers, we are
able to capitalise on their experience and expert knowledge to provide our
customers with a low cost solution for all their print requirements.
Let’s discuss your ADVERTISING & PRINT requirements today,
Call 0161 794 1230 or email: [email protected]
“Go
od a
dver
tisi
ng d
oes
not j
ust c
ircu
late
info
rmat
ion.
It p
enet
rate
s th
e pu
blic
min
d w
ith
desi
res
and
belie
f.”
Le
o Bu
rnet
t - L
eo B
urne
tt W
orld
wid
e
CREATIVE | M
ARKETIN
G | BRA
ND
& ID
ENTITY | W
EB DESIG
N &
OPTIM
ISATIO
N | A
DVERTISIN
G &
PRINT | PR
“Passion leads to creativity, creativity leads to performance, performance leads to Return On Investment!”The Attention Seekers – Conspicuous Marketing
// COMMUNICATION STRATEGY
// REPUTATION MANAGEMENT
// MEDIA RELATIONS
// PARTNERSHIP MANAGEMENT
// PHOTOGRAPHY
// SOCIAL MEDIA & DIGITAL PLANNING
// CONTENT & BROADCASTING
// CRISIS & AFTER SHOCK MANAGEMENT
// COPYWRITING
// MARKET RESEARCH
// CONSUMER/LIFESTYLE
// VIDEO CASE STUDIES
// PRODUCT LAUNCHES
// PRESS RELEASES
// SEO
// CONTENT
// BRAND AWARENESS
// AFFILIATION MANAGEMENT
PUBLIC RELATIONSYour business communicates with customers everyday, discussing
opportunities and building rapport. To speak to a wider audience including
prospects and your peers, a new voice needs to be found. A voice that
speaks loudly and with purpose to discuss your brand, its products and
services. Specifically targeting an audience that is willing to listen and engage
with your conversation and proposition is paramount.
In everyday life, to build a successful relationship you need to have
something in common with the other party, a similar taste in music, a hobby,
a goal or maybe even a shared interest in cheese. Whatever the common
ground, once it’s established they will often let their guard down and invite
you in to their personal space.
Our creative storytellers delve into your business to locate great newsworthy
stories that your audience will engage with to generate additional interest
for your organisation.
We are there to shout about the ‘good times’ and provide damage limitation
for the ‘bad’. Our team have strong relationships with the media and are
able to capitalise on this association, ensuring our clients get the exposure
and the attention they need.
Lets start SHOUTING about your organisation today,
Call 0161 794 1230 or email: [email protected]
‘I
f I w
as d
own
to m
y la
st d
olla
r, I
wou
ld s
pend
it o
n Pu
blic
Rel
atio
ns”
Bi
ll Ga
tes
- Cha
irm
an B
ill &
Mel
inda
Gat
es F
ound
atio
n, M
icro
soft
CREATIVE | M
ARKETIN
G | BRA
ND
& ID
ENTITY | W
EB DESIG
N &
OPTIM
ISATIO
N | A
DVERTISIN
G &
PRINT | PR
[email protected] // +44 (0)161 794 1230 // conspicuousmarketing.comStudio 3J, Beehive Mill, Jersey Street, Manchester, M4 6AY, England