Connections Accounting Copyright 2007 Connections Accounting Corp. Steve Mitchell Mary Ellen Matsui...
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Connections Accounting Connections Accounting Copyright 2007 Connections Accountin Copyright 2007 Connections Accountin Corp. Corp. Steve Mitchell Steve Mitchell Mary Ellen Matsui Mary Ellen Matsui Dan Racicot Dan Racicot Geoff Scoates Geoff Scoates
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Transcript of Connections Accounting Copyright 2007 Connections Accounting Corp. Steve Mitchell Mary Ellen Matsui...
Connections AccountingConnections AccountingConnections AccountingConnections Accounting
Copyright 2007 Connections Accounting Corp.Copyright 2007 Connections Accounting Corp.
Steve MitchellSteve MitchellSteve MitchellSteve Mitchell Mary Ellen MatsuiMary Ellen MatsuiMary Ellen MatsuiMary Ellen Matsui
Dan RacicotDan RacicotDan RacicotDan Racicot Geoff ScoatesGeoff ScoatesGeoff ScoatesGeoff Scoates
Connections AccountingConnections AccountingConnections AccountingConnections Accounting
What Connections What Connections
Accounting DoesAccounting Does
Our Value PropositionOur Value Proposition
Ecosystem FacilitationEcosystem Facilitation
Guerilla MarketingGuerilla Marketing
GoalsGoalsConclusionConclusion
Connections AccountingConnections AccountingConnections AccountingConnections Accounting
Small/Medium Size Businesses Small/Medium Size Businesses and Bookkeepersand Bookkeepers
Drop Losers, Harvest WinnersDrop Losers, Harvest Winners
Industry BenchmarkIndustry Benchmark
Service LineService Line
CA’S Business ModelCA’S Business ModelCA’S Business ModelCA’S Business Model
Connections AccountingCertification Course
Bookkeepers Sales Force
Connections Accounting
Medium Business
Small Business
Government Investors Distributors
Universities & Colleges
Suppliers
Clients
Clients Clients
Suppliers Suppliers
Partner Accounting Firm
Uncertified Bookkeepers
Chamber of Commerce
Ecosystem FacilitationEcosystem FacilitationEcosystem FacilitationEcosystem Facilitation
Bootstrap CapitalBootstrap Capital
ScalabilityScalability
Market AnalysisMarket Analysis
Value PropositionValue PropositionValue PropositionValue Proposition
IRR = 807 %IRR = 807 %IRR = 807 %IRR = 807 %
MarketingMarketing MarketingMarketing
Three Phase Guerilla MarketingThree Phase Guerilla MarketingPersonalized Lumpy MailPersonalized Lumpy Mail
Follow-Up Phone CallsFollow-Up Phone Calls
Direct SalesDirect Sales
Strategic PartnershipsStrategic Partnerships
Value Proposition -Value Proposition -MetroSuburbanMetroSuburban
GoalsGoalsGoalsGoalsYear 1: 6 FT Employees, Year 1: 6 FT Employees,
30 Contracts 30 Contracts
Year 2: 14 FT Employees, Year 2: 14 FT Employees,
70 Contracts70 Contracts
Year 3: 24 FT Employees, 120 Year 3: 24 FT Employees, 120 ContractsContracts
ExpansionsExpansions
Personal CFOsPersonal CFOs
Re-evaluate Accountant Re-evaluate Accountant OpportunitiesOpportunities
Connections AccountingConnections AccountingConnections AccountingConnections Accounting
Create an Industry Create an Industry BenchmarkBenchmark
Online Scalability Online Scalability Through Business ModelThrough Business Model
$8 BILLION INDUSTRY $8 BILLION INDUSTRY
= DEMAND!!!= DEMAND!!!
Connections AccountingConnections AccountingConnections AccountingConnections Accounting
Copyright 2007 Connections Accounting Corp.Copyright 2007 Connections Accounting Corp.
Steve MitchellSteve MitchellSteve MitchellSteve Mitchell Mary Ellen MatsuiMary Ellen MatsuiMary Ellen MatsuiMary Ellen Matsui
Dan RacicotDan RacicotDan RacicotDan Racicot Geoff ScoatesGeoff ScoatesGeoff ScoatesGeoff Scoates
