Connecting with your online users - They won’t come just because you build it!

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Connecting with your online users Richard Wallis Technology Evangelist Talis April 2009

description

Presentation given at CILIP's CDG Conference in Liverpool 20th April 2009 Theme of library's online presence should have as much attention as it's pysical presence.

Transcript of Connecting with your online users - They won’t come just because you build it!

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Connecting with your online users

Richard WallisTechnology EvangelistTalis

April 2009

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Connecting with your online users

They won’t come just because you build it!

Richard WallisTechnology EvangelistTalis

April 2009

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They won’t come just because you build it!

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They won’t come just because you build it!

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http://www.flickr.com/photos/45889748@N00/15681212/

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http://www.flickr.com/photos/26406919@N00/1413228405/

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http://www.flickr.com/photos/verdeo/2721552341/

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NEXT GENOPAC

http://www.flickr.com/photos/elodiep/3200712921/

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NEXT GENOPAC

http://www.flickr.com/photos/elodiep/3200712921/

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NEXT GENOPAC

http://www.flickr.com/photos/elodiep/3200712921/

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NEXT GENOPAC

http://www.flickr.com/photos/elodiep/3200712921/

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http://www.flickr.com/photos/hamed/530412481/

Where are our users ?

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http://www.flickr.com/photos/janetmck/428512130/

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Check your assumptions

http://www.flickr.com/photos/janetmck/428512130/

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http://www.flickr.com/photos/28438258@N08/3005591006/

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http://www.flickr.com/photos/jurvetson/157722937/

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Cloud Computing

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Go where the users are

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Go where the users are

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Go where the users are

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Go where the users are

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Go where the users are

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2.5%

Innovators

2.5%

Innovators

All this now?

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Technology Adoption Curve

2.5%Innovators

2.5%

Innovators

2.5%

Innovators

16%Laggards

34%Late

Majority

34%Early

Majority

13.5%Early

Adopters

Maturity

Ado

ptio

n R

ate

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Today focus in on integration for systems

Been at this for a whileReacting to the pressures our customers are feeling

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Today focus in on integration for systems

Been at this for a whileReacting to the pressures our customers are feeling

People and technology

Together

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http://www.flickr.com/photos/tedsblog/43433812

remember who you

are building for

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http://www.flickr.com/photos/thetrial/398494172/

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http://www.flickr.com/photos/thetrial/398494172/

Reframe our thinking

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http://www.flickr.com/photos/thetrial/398494172/

Reframe our thinking

Beyond the library

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http://www.flickr.com/photos/thetrial/398494172/

Reframe our thinking

Beyond the libraryWhere the user are

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http://www.flickr.com/photos/thetrial/398494172/

Reframe our thinking

Beyond the libraryWhere the user are

Beyond library standards

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http://www.flickr.com/photos/thetrial/398494172/

Reframe our thinking

Beyond the libraryWhere the user are

Beyond library standardsDelight them when they arrive

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http://www.flickr.com/photos/thetrial/398494172/

Reframe our thinking

Beyond the libraryWhere the user are

Beyond library standardsDelight them when they arrive

Add value from external sources

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