Connecting Through Twitter
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Transcript of Connecting Through Twitter
BERKLEY DDAOCTOBER 20 T H , 2009
DAVID BENJAMINTHE SALES MATRIXVOICES OF DETROIT
Connecting through Twitter
What is Twitter?
Who uses Twitter?
Oprah tweets?
Companies on Twitter
Companies on Twitter
Companies on Twitter
The Facts
80% of Twitter usage is on mobile devices…people update anywhere, anytime…imagine what that means for bad customer experiences?
The Stats
4,888,639,386 – number of Tweets to date
3,826,629 - number of followers of the most popular Twitter user (@aplusk) –Ashton Kutcher
$1 Billion – Twitters est. worth
Twitter’s worth has grown by $1,223,990 per day
The Stats
Why should I tweet?
What is Branding?
Engagement
Authenticity
Power of the Retweet
Return on Investment
Telephone Twitter
You choose!
Questions?
Feel free to connect with David Benjamin on Twitter
@DaveBenjamin
Or visit
www.DavideBenjamin.com