CONNECTING AN INFLUENTIAL COMMUNITY OF FM BUYERS … · 2017. 12. 22. · Kastle Systems will be...

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CONNECTING AN INFLUENTIAL COMMUNITY OF FM BUYERS AND SUPPLIERS TOTALFACILITIES.COM.AU

Transcript of CONNECTING AN INFLUENTIAL COMMUNITY OF FM BUYERS … · 2017. 12. 22. · Kastle Systems will be...

Page 1: CONNECTING AN INFLUENTIAL COMMUNITY OF FM BUYERS … · 2017. 12. 22. · Kastle Systems will be exhibiting again in 2018!” John Gellel General Manager, Kastle Systems Total Facilities

CONNECTING AN INFLUENTIAL COMMUNITY OF FM BUYERS

AND SUPPLIERS

TOTALFACILITIES.COM.AU

Page 2: CONNECTING AN INFLUENTIAL COMMUNITY OF FM BUYERS … · 2017. 12. 22. · Kastle Systems will be exhibiting again in 2018!” John Gellel General Manager, Kastle Systems Total Facilities

TOTAL FACILITIES 2017 POST SHOW REPORT | 2

PARTNERS & SPONSORS

“As an international fi rm we are careful with our selection of industry partners. As such, we only lend our brand support

to those organisations who are a complimentary fi t with our values and standards of professionalism. Working

with Total Facilities as an event supporting partner has been a natural fi t for NDY.

The team behind the event understand the trends and intricacies of the building industry and subsequently orchestrate

Australia’s leading facilities event. We are a proud partner of the event and look forward to our ongoing alliance with Total Facilities.”

Ric Navarro Global Director - Marketing & Communications,

Norman Disney & Young

PRINCIPAL MEDIA PARTNER

MAJOR SPONSORS

Distributed by

STRATEGIC PARTNERS

SUPPORTING PARTNERS

The peak body for security professionals

MEDIA PARTNERS

Industry News & Analysis

ASSOCIATE SPONSORS

2017 partners and sponsors

Page 3: CONNECTING AN INFLUENTIAL COMMUNITY OF FM BUYERS … · 2017. 12. 22. · Kastle Systems will be exhibiting again in 2018!” John Gellel General Manager, Kastle Systems Total Facilities

2017 CAB audit

2408TOTAL ATTENDANCE

“Total Facilities 2017 was a great success for us. The quality of prospective buyers was high and customer segments were extensive,

from building owners through to large government facilities. Kastle Systems will be exhibiting again in 2018!”

John GellelGeneral Manager, Kastle Systems

Total Facilities is the single most important business event for Australia’s facilities management (FM) and building-related industries. Refl ecting the evolutionary nature of the industry, it’s the nation’s central market place for facilities buyers and suppliers. No other event of its kind sees more business exchanges or delivers the same quality of hard to reach decision makers integral to growing your business.

When you exhibit at Total Facilities, you reach a qualifi ed audience of infl uential professionals responsible for the performance of some of the largest facilities and workplaces in the country.

GROW YOUR BUSINESS at Total Facilities

Page 4: CONNECTING AN INFLUENTIAL COMMUNITY OF FM BUYERS … · 2017. 12. 22. · Kastle Systems will be exhibiting again in 2018!” John Gellel General Manager, Kastle Systems Total Facilities

“Total Facilities 2017 has really kick-started our new business. The team brought the right people in and we worked the room.

We are already booked for Melbourne 2018.”

Roger OttreyGeneral Manager, Topps Products Australia

WHY EXHIBITAt Total Facilities, you can expect two days of quality face-to-face interaction with

your target markets. Meet new customers or cement existing relationships through an engaged community of facilities professionals looking to do business.

TOP REASONS TO EXHIBIT

Reach a high valueaudience

Launch products or services

Invest in two high yield days

Meet customers face to face

Learn from industry experts

Collaborate and network

“Total Facilities not only exposes new products and technology, it is also an 'enrichment programme' for all in the facilities business”

Shaun J ThiaraSenior Manager, Luna Services Pty Ltd

Page 5: CONNECTING AN INFLUENTIAL COMMUNITY OF FM BUYERS … · 2017. 12. 22. · Kastle Systems will be exhibiting again in 2018!” John Gellel General Manager, Kastle Systems Total Facilities

WHO SHOULDEXHIBIT?

WHO THEY SERVE Companies that exhibit at Total Facilities operate across a number of industry sectors, including:

RetailCommercial Residential Industrial Data Centres Education Healthcare Government

Total Facilities features the nation’s most diverse range of facility products and services. Exhibitors showcase solutions

to meet operational challenges across a variety of product and service categories, including:

“As a fi rst time exhibitor, it is clear that Total Facilities will be an important part of our future marketing calendar.”

Jack DunstanFront End Project Manager, Hux Connect

84%SATISFIED OR VERY

SATISFIED WITH THE QUALITY OF VISITORS

82%CONSIDER TOTAL FACILITIES

IMPORTANT FOR THEIR BUSINESS

73%SATISFIED OR VERY SATISFIED

WITH MEETING THE RIGHT BUYERSFROM THEIR TARGET MARKETS

Figures generated from 2017 post show exhibitor survey

Cleaning & Maintenance

IntegratedFacilities Services

Software & Technology

Security Fitout & Space Planning HVAC/R

Health & Safety Green FM Waste Management

Page 6: CONNECTING AN INFLUENTIAL COMMUNITY OF FM BUYERS … · 2017. 12. 22. · Kastle Systems will be exhibiting again in 2018!” John Gellel General Manager, Kastle Systems Total Facilities

A SMART DECISIONThe future belongs to smart, connected buildings. The use of technology and data is transforming the way buildings are built and operated and Total Facilities is backing the smart buildings movement through a new zone in 2018.

The Smart Zone is designed as a thriving hub of technological innovation which presents new technologies and solutions to help create smarter, greener buildings. The new zone will offer exhibitors a dedicated environment to capitalise on the rapid growth in the smart buildings sector within a highly targeted audience of facilities managers and building owners.

SPACE IN THE SMART ZONE IS LIMITED.Contact the team to secure your place.

The zone will deliver visitors seeking industry-class solutions and strategic advice on how to use technology and data to better understand and manage their building performance.

The zone will showcase exhibitors that provide hardware and software solutions in the following areas:

• Big data analytics

• IoT technologies

• Cloud-based solutions

• Energy management

• Sustainability and efficiency

• Building automation

• Location-based services

• Occupant comfort and productivity

• Building Information Modelling (BIM)

• Smart sensors

• Smart lighting

• Smart surveillance

• Smart robots

According to industry research, IoT technologies will be more pervasive in smart commercial buildings than anywhere else over the next three years.

Interactive display screens at Mirvac’s headquarters, 200 George Street.

Photography by Brett Boardman

Page 7: CONNECTING AN INFLUENTIAL COMMUNITY OF FM BUYERS … · 2017. 12. 22. · Kastle Systems will be exhibiting again in 2018!” John Gellel General Manager, Kastle Systems Total Facilities

Commercial

Building & Construction

Consultancy

Government

Education

Retail

Mixed-use

Entertainment/Leisure/Hospitality

FM Services & Providers

Software & Technology

Fitout & Space Planning

Cleaning & Maintenance

Green FM

Health & Safety

Security

HVAC/R

Waste Management

PRIMARY JOB FUNCTIONS

Building Management

Architecture & Design

Operations Management

Facilities Management

Energy/Sustainability/Environment

ProjectManagement

EngineeringManagement

MaintenanceManagement

VISITORPROFILE

PRIMARY INDUSTRY SECTORSPRODUCT INTEREST*

FAST FACTS

52% REAL BUYERS

joint or sole responsibility for purchasing facility products

and services

48%SENIOR BUYERS

either manage supervisors (who manage others) or

are senior executives

48% POWER BUYERS

command an annual FM budget of $1 million or more

78%INTERESTED BUYERS

actively seeking new products and innovations 23%

19%

19%

19%

13%

24%

24%

28%

29%

Figures generated from 2017 CAB audit and post show visitor survey *Includes multiple responses

Page 8: CONNECTING AN INFLUENTIAL COMMUNITY OF FM BUYERS … · 2017. 12. 22. · Kastle Systems will be exhibiting again in 2018!” John Gellel General Manager, Kastle Systems Total Facilities

INDUSTRYREACHOur in-house marketing team are experienced event marketers with the knowledge to maximise channels to market to reach a targeted audience of facilities professionals. We engage the FM industry throughout the year with a sophisticated, integrated marketing campaign.

MARKETING CAMPAIGN

Email19,170 email

recipient database

Telemarketing8,234 calls

Print Advertising1,046,500 readership

PR23,638,100 impressions

Online Advertising587,105 impressions

Total Facilities Website30,176 unique

users annually

SEM2,878,353 impressions

SMS1,688 SMS

recipient database

Direct mail15,199 reach

SEM2,878,353 impressions 8,234 calls 23,638,100 impressions2,878,353 impressions2,878,353 impressions

Based on 2017 marketing campaign

Page 9: CONNECTING AN INFLUENTIAL COMMUNITY OF FM BUYERS … · 2017. 12. 22. · Kastle Systems will be exhibiting again in 2018!” John Gellel General Manager, Kastle Systems Total Facilities

TOTAL FACILITIES 2017 POST SHOW REPORT | 9

SPONSORSHIP OPPORTUNITIESStand out from the crowd. Contact the team to fi nd out about our highly visible and cost effective sponsor and partner opportunities guaranteed to elevate your brand above your competitors. Only a limited number available.

Stand rates Space only* Shell scheme*

3m x 3m = 9m2 (2 sides open) $4,965 $5,640

6m x 3m = 18m2 (2 sides open) $9,285 $10,635

6m x 3m = 18m2 (3 sides open) $9,340 $10,690

6m x 6m = 36m2 (3 sides open) $17,980 N/A

6m x 6m = 36m2 (4 sides open) $18,090 N/A

9m x 6m = 54m2 (4 sides open) $26,730 N/A

Additional stand size options are available. *Prices listed exclude GST

Prices listed include PL insurance, marketing package and corner loading (where applicable). Shell scheme stand packages also includes carpet, walling, lighting and name board.

HOW TO GET INVOLVED Total Facilities 2018 offers a number of high profi le exhibiting and sponsorship opportunities. Exhibit at this leading platform to meet your sales and marketing objectives and engage in face-to-face interaction with the nation’s most infl uential audience of facilities leaders.

CONTACT THE TEAMANDREW LAWSON

Event Manager

E: [email protected]: +61 (0)3 9261 4664

JERRIE VISEEvent Sales Executive

E: [email protected]: +61 (0)3 9261 4518